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Business Plan Fundamentals. Presented At 2011 East Coast Academy. June 28, 2011. Introduction » Navigant Energy Practice. Our Energy Practice specializes in Clean Energy Advisory work. Energy Practice » 260 Consultants. Clean Energy Advisory »

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business plan fundamentals

Business Plan Fundamentals

Presented At

2011 East Coast Academy

  • June 28, 2011
introduction navigant energy practice
Introduction » Navigant Energy Practice
  • Our Energy Practice specializes in Clean Energy Advisory work.
  • Energy Practice »
  • 260 Consultants
  • Clean Energy Advisory »

ENERGY POLICY & REGULATION • Carbon market structures, emissions analysis, policy support

GREENHOUSE GAS BUSINESS STRATEGY • Carbon market risk and opportunities, carbon reduction strategy, regulatory response, investment opportunity assessment

ENERGY EFFICIENCY • Strategy, marketing and implementation, regulatory analysis/support,program evaluation

RENEWABLE& CONVENTIONAL GENERATION STRATEGY • Business planning, performance improvement, technology assessments, project due diligence, M&A

TRANSMISSION & DISTRIBUTION • Smart grid strategies, storage,transmission planning, grid integration support

NATURAL GAS • Market risks and assessments, transport strategies, process improvements, price forecasting

business plan areas of focus
Business Plan Areas of Focus
  • A typical investment due diligence would focus on five major areas outlined below.

Areas of Focus

  • Market and Competitive Analysis
  • Product and Technology Plan
  • Business Model
  • Financial Analysis
  • Management and Staffing Plan
market analysis best practices
Market Analysis Best Practices
  • Market analyses typically fall short when market forecasts are overly optimistic and competitive environment has not been well studied.

Market Analysis Best Practices

  • Identify target market with appropriate clarity.
  • Develop forecasts from multiple sources that adequately capture various scenarios (upper end and lower end).
  • Identify customer needs and other stakeholders/influencers in the market.
  • Identify major competitors and their associated product and/or service offerings.
  • Identify emerging players and how they plan to position their product and/or service offerings.
  • Conduct a five forces analysis to define competitive intensity and barriers to entry.
product and technology plan best practices
Product and Technology Plan Best Practices
  • Credible technology development plans are a cornerstone of any robust business plan.

Product and Technology Plan Best Practices

  • Define what the product/service is and what customer needs it addresses.
  • Create a credible technology maturation plan that clearly identifies risks and mitigation strategies.
  • Identify price points based for competing offerings and other market information.
business model best practices
Business Model Best Practices
  • Defining a sustainable business model is important in creating a credible financial model.

Business Model Best Practices

  • Identify the prevailing business models in the market place for various investor types.
  • Define the proposed business model/models for the company.
  • Justify why the proposed business model is sustainable and what the exit strategy is for investors.
financial analysis best practices
Financial Analysis Best Practices
  • Financial models should avoid hard coded numbers.

Financial Analysis Best Practices

  • Build up CAPEX, OPEX and revenue estimates from the bottoms up.
  • Run sensitivity analyses on IRRs, DSCRs based on various market penetration scenarios for the product/service.
  • Use metrics for optimal business cases to set milestone targets for development plan.
management and staffing plan best practices
Management and Staffing Plan Best Practices
  • Management team should have sufficient expertise operating in the proposed market.

Management Team Best Practices

  • Identify experience and key competencies required in C-level executives.
  • Assure that compensation and incentives for management are competitive with the market and aligned with major company milestones.
  • Build a staffing and compensation plan that is connected to the financial analysis.
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Rakesh Radhakrishnan | Associate Director

Navigant Consulting, Inc.

rakesh.radhakrishnan@navigant.com

860.508.1489 direct