1 / 9

CrowdSourcing TechShop BE

CrowdSourcing TechShop BE. Intro…. Goal : Start a TechShop in Belgium TechShop ? US Company – www.techshop.us Assessing the European landscape Existing Business Plan Existing Implementation Plan Proven US based. 2 Challenges. Find 1000 candidate members

kalani
Download Presentation

CrowdSourcing TechShop BE

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. CrowdSourcingTechShopBE

  2. Intro… • Goal : Start a TechShop in Belgium • TechShop ? • US Company – www.techshop.us • Assessing the European landscape • Existing Business Plan • ExistingImplementation Plan • Proven • US based

  3. 2 Challenges • Find 1000 candidate members • Find a suitable Location

  4. 1000 members 200 Individuals : Artist, DIY, Hobbyist, Crafter, Dreamer, Hacker, … 800 Professionals : Academics, ProductDevelopers, TechSupport, …

  5. Individuals • Reach throughSocial Media • Website, made withWordPress (25€) • Twitter account (free) • FlipBoard feed (free) • VisitingHackerSpace (free) • PostCards (50€) • Personal Network • Instructables.com (free) • Why ? • Listen tothem – yourfuturecustomers • Group them • Create awareness - appetite • Takes 6 months ?

  6. Organisations 2 Problems • Identifythem • get Access • whyshouldtheyspend time on you ? • Are youcredible ? Solution : • Workthrough Mediators which are alreadyconnectedwiththem • Eagertoaddyoutotheirnetwork

  7. Identifying & Accessing Professional Customers Innovation Landscape Players >= 1000 Potential Members ? DecisionMaker Network Karel de Grote – Artesis – UA 1. IdeaLabs M M M M 2. The Second Phase Verhaert - Materialise TechShop BE M M M 3. Stad Antwerpen Urban Crafters M M M M M n-1. Federaties MemberGroup n n. Organisation M M M M

  8. LessonsLearned • Mediators onlyallowyou in theirnetwork, whenthere is a win forthem • Identifyand Show the Win-Win • Show your commitment to long-term membershipto the network • Things go Slow (notviral) • In the mediators networkthere is Fried Air, yourCustomers are suspicious • Many, Fragmentedthings are happening, competingfortheir attention

  9. Thanks Your feedback is Welcome! http://strooom.be @TechShopBe techshop@strooom.be

More Related