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How To Boost Conversion Rate With A Good Web Design?

A website is essential for businesses in todayu2019s digital age. A good web design is one of the important factors to increase conversion. In this article, I'll explain 7 web design tips to increase your websiteu2019s conversion rate.

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How To Boost Conversion Rate With A Good Web Design?

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  1. How To Boost Conversion Rate With A Good Web Design?

  2. Introduction A good web design is one of the important factors to increase conversion. Your website amplifies your online presence and boosts your credibility. It is imperative for a variety of marketing methods. Now, you might have already implemented effective marketing techniques and search engine optimisation. Your website traffic and clicks increased. But despite the high web traffic and clicks, your conversion rate was low.

  3. What Is Lacking? What Have You Missed? In this case, you need to optimise your marketing process. Simply put, you need to do CRO or Conversion Rate Optimisation to improve your sales and make the most of your website.

  4. Here’s, 7 Web Design Tips to Increase Your Website’s Conversion Rate • Provide a positive user experience • Invest in excellent web copywriting • Use high-quality images • Use videos to engage site visitors • Write strong Call To Action • Build trust through reviews and testimonials • Design an effective contact form

  5. 1 Provide Positive User Experience Providing a positive user experience begin by creating a brand new website. Tailor your website according to your target market’s specific needs. Custom web design ensures that your site is built with your user's specific journey in mind. The basic elements of a good user experience are fast loading speed, responsive web design, and an organized navigation bar.

  6. 2 Invest In Excellent Web Copywriting The website design attracts the customer, but the content is what will make them stay and eventually convert. Content brings the most substance to your website. Your copy needs to effectively connect your business to users to ensure conversion. Learn more about the copywriting formula AIDA [ Attention, Desire, Interest & Action ]. Or you may just want to hire a professional website copywriter.

  7. 3 Use High-Quality Images In this digital era, the expression "a picture is worth a thousand words" has never been more accurate. Remember that people have a short attention span, therefore, using images that entice and fascinate customers are making sure you are leading them towards a conversion. If you think you don't have the resources to hire a professional photographer for your website, look into high-quality stock images to boost your conversion rateoptimisation efforts.

  8. 4 Use Videos To Engage Site Visitors If a picture is worth a thousand words, then a video is worth a million. Because most videos are made up of 24-30 frames per second. People these days are becoming more visual learners and videos are well-liked tools to engaged customers. Always remember to optimise your videos to make them more web-friendly. Consult a web design agency to assist you in creating videos that can help you improve your site's conversion rate.

  9. 5 Build Strong Call To Action Most websites these days still use general and broad CTAs, like “Call us today!” or “Buy Now!”. If you want to improve your website’s conversion rate, you will need to customise your CTAs to convince your visitors to take your expected action. Be creative and personalised your message. Send a clear message so that customers understand what will happen if they click a specific button.

  10. 6 Build Trust Through Reviews and Testimonials 88% of shoppers read online reviews before making a purchase. Even the founder and CEO of Facebook, Mark Zuckerberg said that trusted referral is the holy grail of advertising. Collect all the feedback from your previous customers. That way, more new customers will trust your brand since many people from the same target market are also satisfied with your product or service.

  11. 7 Design An Effective Contact Form The main purpose of contact forms is to generate leads by making customers leave some information. Therefore, it is important to design it decisively so that visitors may promptly convert and complete the purchase. Keep in mind that website users have little to no patience when they surf online. A well-designed contact form will save them the inconvenience of a terrible contact experience and persuade them to convert.

  12. Conclusion The COVID-19 pandemic has increased the number of people shopping online. Yet, the number of businesses competing for attention has also increased. It is important to analyze and improve every aspect of your e-commerce website to increased your conversion rate.

  13. Contact Us Website:https://www.verzdesign.com/ Email:enquiry@verzdesign.com Phone: +65 6841 1680 Address: 56 Kallang Pudding Road, #07-05/06 HH@Kallang, Singapore 349328 Facebook | Instagram | LinkedIn

  14. Thank You

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