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Podcasting and Social Bookmarking at Nature. Joanna Scott Nature Publishing Group j.scott@nature.com American Chemical Society 27 th March 2007. Podcasting Social bookmarking. Nature Podcast. Launched Oct 2005 Interviews with scientists and journalists iTunes top 100 30k downloads
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Podcasting and Social Bookmarking at Nature Joanna Scott Nature Publishing Group j.scott@nature.com American Chemical Society 27th March 2007
Podcasting • Social bookmarking
Nature Podcast • Launched Oct 2005 • Interviews with scientists and journalists • iTunes top 100 • 30k downloads • Sponsorship from BioRad. • Coming in-house
Podcasting Direct to computer Automatic sync RSS feed
Connotea • “Social bookmarking” • Online collaborative reference management for scientists
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Why? • NPG is widely seen as a journal publisher • But mission is wider than that: we are a science communication, and journals have just been our main talents historically • Internet opened up new possibilities • Podcasting and Connotea just two of those possibilities