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When you sell products online, you sell product images. In eCommerce, ecommerce photography services only as a means of communicating with customers and must convey everything about the product.Everything you need to know about e-commerce product photography, most important for improving ones photography skill.
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SETUPS FOR ECOMMERCE PRODUCT PHOTOGRAPHY Camera Background Reflectors Lenses Tripod
Camera You only need a camera that will allow you to control the opening, and its goal is to achieve the whole product. Any digital SLR will give you that option
Background Buy white polystyrene paper from a print shop or specialty use wood to make a DIY stand and arrange it as follows. Or you can get it on Amazon
Reflectors Reflectors help coordinate the light with the product. Eliminate white special boards and stand on them with clasps
Lenses The basic 18-55 mm center point is suitable for general products. If you’re shooting a product that is not exactly the same width, think about getting a full-blown focus. For all others, 18-55 mm works well. The image below was made with a focal point of 18-55 mm, and the pendant is about an inch wide
Tripod My general recommendation is to refrain from holding the tripod. When working with a product, you need to continue adjusting your height, so you need something that is difficult, but it is not difficult to use
OTHER SETUPS FOR ECOMMERCE PRODUCT PHOTOGRAPHY Building Your e-commerce Photography Portfolio Building reviews Create a simple portfolio website Marketing Identify your target customers Get inspired by the extraordinary product photography Choose a style that suits your products Talk to Local Retailers
Building Your e-commerce Photography Portfolio To make a portfolio, do a few things around – books, clothes, accessories – on a white foundation.
Building reviews Start by doing a few small tasks for free or with an extremely minimal effort. In return – ask the client to leave you an audit on Yelp.
Create a simple portfolio website Try WordPress. Do not invest too much energy in the construction of the site. All you need is to look professional, so you need a website, portfolio page and contact page.
Marketing Marketing is usually the most difficult part of, Fashion Photographers for their business This is the reason why getting these reviews is crucial
Get inspired by the extraordinary product photography If you want to move coffee, check how other Fashion retail store, deal with photography and photography post production company
Choose a style that suits your products Product photography can vary in style and detail – but it should not be confused
Talk to Local Retailers The nearest companies are obliged to renew customers because they realize that you are close
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