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Forum Zmieniamy Polski Przemysł 2012

Forum Zmieniamy Polski Przemysł 2012. Remi Le Grand Hitachi Construction Machinery (Europe) N.V. 10 February 2012 - Warsaw. Global sales of construction equipment 2000-2015*. Construction machinery market is a good economic indicator.

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Forum Zmieniamy Polski Przemysł 2012

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  1. Forum Zmieniamy Polski Przemysł 2012 Remi Le Grand Hitachi Construction Machinery (Europe) N.V. 10 February 2012 - Warsaw

  2. Global sales of construction equipment 2000-2015* Construction machinery market is a good economic indicator The sector recovers after difficult economic crisis period Source: Off-Highway Research

  3. Global Sales by region Crawler Excavators* Source: Off-Highway Research

  4. Changing structure of demand 2005-2015* The highest growth markets outside Europe: China, India Source: Off-Highway Research

  5. Market trend – Accum 12 months rolling (Poland shipments) Polish markets on the rise fuelled by the large road infrastructure projects What is the future ahead of construction companies: railways? 566 (130%) 568 (168%) 519 (138%) 436 375 338 315 (138%) 302 (131%) 231 264 (129%) 229 206 (141%) 205 146 Units Source: CECE November 2010 & 2011

  6. Financing- new trends • Machine financing - OEM based financing * Growing rapidly * Easier terms then bank financing - Flexibility >> Lower down payments >> Customer approval for financing * Incentives to purchase - Marketing events >> Discounts >> Prizes • Receivables risk * Less credit-worthy customer & More lenient terms

  7. Conclusions Think new markets • look for new markets domestically; • look for geographical expansion: BRIC, Middle East and Africa; • expand in large potential segments: eco-related • participate in the market consolidation. Think new solutions • develop differentiating technological solutions and capabilities; • deliver key value proposition to the customer; • new financial schemes (leasing for clients in construction machinery as an example). Think two steps ahead!

  8. Dziękuję

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