Addressing the Chicken and Egg Problem in Ancillary Low-Cost Product Development
This workshop by Henry Louie from Seattle University explores the intertwined challenges of providing electricity and consumer products. The "Chicken and Egg Problem" illustrates the dilemma of needing a load (like mobile phones and TVs) to generate electricity while also requiring electricity to supply those loads. The workshop will discuss a bundled approach that integrates electricity with consumer products such as home battery systems, lighting kits, and incremental growth strategies. Join us to gain insights into developing these low-cost solutions effectively.
Addressing the Chicken and Egg Problem in Ancillary Low-Cost Product Development
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Presentation Transcript
Tutorial:IEEE CSI Business Development WorkshopBrief Background on Ancillary Low Cost Product Development and Directions Henry Louie Seattle University
CHICKEN AND EGG PROBLEM? • To supply electricity, there must be load(mobile phones, TVs, radios, lights, etc) • To have a load, there must be access to electricity
“BUT WHERE’S MY TV?” Providing Electricity vs. Providing Products/Services
A Bundled Approach Electricity Consumer Products
INCREMENTAL GROWTH Generation Capacity Lights Cell Phones Radio TV For Profit Charging