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Basics of Videoblogging

This presentation by Stephanie Bryant covers the basics of videoblogging, including what it is, advantages and disadvantages, genres, screencasting, and how to plan, capture, edit, and upload videos.

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Basics of Videoblogging

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  1. A presentation by Stephanie Bryant Basics of Videoblogging

  2. What is Videoblogging? • Internet Video • Subscriptions • Interactivity http://www.mortaine.com/vlogdummies

  3. http://www.mortaine.com/vlogdummies Disadvantages? High-speed Internet Bandwidth cost Low production quality Small viewer size Advantages • Public creation • Time-shifted • Space-shifted • Short • “Real” reality TV.

  4. Genres of Videoblogs • Entertainment • Informational • Personal communication • Art • Educational • Promotional http://www.mortaine.com/vlogdummies

  5. Screencasting Videoblogs • Any Tech Education • Any view of a screen http://www.mortaine.com/vlogdummies

  6. How To? • Plan Ahead! • Capture your video • Edit the video • Upload to a server • Post to your blog http://www.mortaine.com/vlogdummies

  7. http://www.mortaine.com/vlogdummies General Vlog Advice • Keep it short! • Be funny! • Edit ums and ahs • Avoid cluttered backgrounds and clothing. • Be adventurous!

  8. Planning • What's your topic? • Windows, Mac, or Everybody? • Where will they watch? • How much can you spend? http://www.mortaine.com/vlogdummies

  9. Your Videoblog Topic • Comedy • Sex • Different • Educational http://www.mortaine.com/vlogdummies

  10. Who's Watching? • Windows or Mac users? • Who is your audience? • Young/old? • Male/female? • Tech-savvy? • Hobby interest? http://www.mortaine.com/vlogdummies

  11. How Do They Watch? • In your web site? • Through iTunes? • On their iPods? • Mobile phone? • On the TV? • In a feed client? • In another web site? http://www.mortaine.com/vlogdummies

  12. http://www.mortaine.com/vlogdummies Equipment Money Time People What Are Your Resources? • What do you already have? • What do you need?

  13. http://www.mortaine.com/vlogdummies Technical Advice • Better microphones make better audio • Clamp lights for cheap lighting • Use a tripod or monopod • Large subtitles for URLs and names • Camtasia and emulators for mobile device screens

  14. Setting it Up • Setting it Up • Blog service • Video Hosting • RSS feed • URL http://www.mortaine.com/vlogdummies

  15. Blog Services • Blogger • WordPress • Moveable Type http://www.mortaine.com/vlogdummies

  16. http://www.mortaine.com/vlogdummies Video Hosting • Blip.tv • Vlogcentral.com • YouTube • Archive.org • Your Own Server

  17. Promotions • RSS feed • Enclosures! • Feedburner • URLs/Servers • Domain name • Blog URL • RSS Feed URL • Video hosting http://www.mortaine.com/vlogdummies

  18. Storytelling in Vlogs • Story structure • Beginning • Middle • End • Outlines • Storyboards http://www.mortaine.com/vlogdummies

  19. Being Funny • What's the best joke? • Put-down someone (including yourself) • Word-play humor and puns • Physical comedy • Serious subjects • Marriage/divorce • Death http://www.mortaine.com/vlogdummies

  20. http://www.mortaine.com/vlogdummies Resources: Websites • FreeVlog.org • FeeVlog.com • Videoblogging for Readers (mortaine.com/vlogdummies) • Videoblogging Yahoo! Group • Videoblogging.info • FireAnt.tv • MeFeedia.org

  21. http://www.mortaine.com/vlogdummies Resources: Books • Videoblogging for Dummies, Stephanie Bryant • Videoblogging Secrets, Michael Verdi and Ryanne Hodson • Videoblogging, Jay Dedman • Books on blogging, podcasting, and digital video.

  22. Capture the Video • Camtasia Studio • SnapZ Pro (Mac) • Video camcorder and Windows Movie Maker http://www.mortaine.com/vlogdummies

  23. Edit the Video • Free: Windows Movie Maker or iMovie • Cheap: QuickTime Pro • Professional programs • Adobe Premier • Final Cut Pro • AfterEffects http://www.mortaine.com/vlogdummies

  24. Save for the Web • Save/Export as: • .WMV • .MP4 • .MOV

  25. Upload Your Video • The web • FTP • A client http://www.mortaine.com/vlogdummies

  26. Post to the Blog • Write a post • Embed video • Include a text link • Create enclosure http://www.mortaine.com/vlogdummies

  27. Promote it • Promote your videoblog • List in iTunes • Update your feed • Track your traffic • Tell people your URL http://www.mortaine.com/vlogdummies

  28. Screencasting Vlogs • Small frame • Zoom In • Large pointer • Voiceovers • Can't see PiP inserts http://www.mortaine.com/vlogdummies

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