slide1 n.
Download
Skip this Video
Loading SlideShow in 5 Seconds..
Chapter 11 PowerPoint Presentation
Download Presentation
Chapter 11

Loading in 2 Seconds...

play fullscreen
1 / 40

Chapter 11 - PowerPoint PPT Presentation


  • 116 Views
  • Uploaded on

Chapter 11. Electronic Commerce. Overview. An Overview of Electronic Commerce Online Shopping Online Services Peer-to-Peer Online Transactions Transaction Payment Methods Establishing an E-tailer Web Site Business-to-Business Electronic Commerce The Supply Chain: A B2B Model

loader
I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
capcha
Download Presentation

PowerPoint Slideshow about 'Chapter 11' - jessamine


An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
slide1

Chapter 11

Electronic Commerce

overview
Overview
  • An Overview of Electronic Commerce
  • Online Shopping
  • Online Services
  • Peer-to-Peer Online Transactions
  • Transaction Payment Methods
  • Establishing an E-tailer Web Site
  • Business-to-Business Electronic Commerce
  • The Supply Chain: A B2B Model
  • Major Types of B2B Technologies
  • B2B in the U.S. Economy
an overview of electronic commerce
What is electronic commerce?

Electronic commerce – buying and selling of products and services over the Internet

Business-to-consumer electronic commerce – companies use Internet to sell products and services to customers and receive payment

Business-to-business electronic commerce – companies use Internet to conduct a wide range of business activities with other companies

An Overview of Electronic Commerce
an overview of electronic commerce1
Popular

Business-to-

Consumer

Shopping

Sites

An Overview of Electronic Commerce
an overview of electronic commerce2
Popular

Business-to-

Consumer

Shopping

Sites

An Overview of Electronic Commerce
online shopping
What are the advantages of online shopping?

Convenience – consumers purchase what they want when they want from their own homes

Greater selection – online stores offer consumers almost unlimited products

Product information – consumers find detailed information on a wide variety of products

Ease of comparison shopping – consumers quickly find comparable items at similar stores

Online Shopping
online shopping1
Online Store

seller’s Web site where customers can view and purchase products and services

seller groups products or services in categories that link to a list of merchandise in each category

user clicks desired category to view pictures, descriptions, and prices

Online Shopping
online shopping2
Online superstores

offer an extensive array of products

products are grouped into departments

provides search features to find specific products

Online shopping malls

connects its stores by hyperlinks on the mall’s home page

Online Shopping
online shopping3
Shopping

agent

continually

scans data-bases forproducts

and prices

that are

displayed when a user requests

a price

comparison.

Online Shopping
online shopping8
Online shopping sites should provide

easy to find, read, and understand terms of sale

satisfactory degree of information about the product being offered

simple to follow directions for purchasing

high level of customer service

Online Shopping
online services
Online Banking and Investing

Online banking involves using a computer, modem, and Internet to conduct routine banking.

Users pay bills, transfer funds among accounts, and transact other financial business online.

Brokerage firms maintain Web sites so consumers can purchase and sell stocks and other securities.

Online Services
online services1
Online Travel

allows users to research destinations, transportation, and prices

users can surf price and schedule combinations to sort options by airline, arrival and departure times, price, and duration of flight

Online Services
peer to peer online transactions
Peer-to-peer online transaction venue is a Web site forum where anyone may sell, buy, trade, or share goods with other individuals.

Online auction is a site to place an item for sale or bid on items being offered for auction.

Digital music distribution is the free distribution of music over the Internet.

Peer-to-Peer Online Transactions
transaction payment methods
Electronic Funds Transfer (EFT)

any transfer of money over the Internet

Check or Credit Card by Phone

Electronic check (e-check) initiates an electronic transfer of funds from customer’s checking account to merchant.

Transaction Payment Methods
transaction payment methods1
Credit Account

represents a customer’s promise to pay for online purchases upon receipt of a periodic statement

Credit Cards and Debit Cards

Credit card – small plastic card with information that enables user to make purchases on credit

Debit card – withdraws funds directly from purchaser’s current checking or savings account

Transaction Payment Methods
transaction payment methods2
Smart Card

user swipes card through reader attached to computer and information is transmitted to e-tailer which completes payment transaction

Digital Cash

allows customer to pay for online purchases by transmitting a number from one computer to another; the number represents a specified amount of money

Transaction Payment Methods
transaction payment methods3
Electronic Wallet

encryption software stores user’s personal, credit card, and shipping information

Micro Payments

enables buyers to purchase low-cost items on Internet

Person-to-Person Payment Systems

allows consumers to transfer money through a credit card or bank account

Transaction Payment Methods
establishing an e tailer web site
Registering the Domain Name

Internet Corporation for Assigned Names and Numbers(ICANN) provides information about site registration, allows lookup to see if domain name is available, and provides information about how to register site’s address with registrar.

Establishing an E-tailer Web Site
establishing an e tailer web site1
Choosing Hardware and Software

Next step is to determine the type of hardware and software needed to create a storefront.

A Web hosting service allows individuals or businesses to use its Web servers to store Web pages.

Establishing an E-tailer Web Site
establishing an e tailer web site2
Processing Payments

To process payments, you will need

to obtain a merchant account

to provide secure order forms at the site

to use payment-processing software

an electronic order form

to use a commercial payment-processing service

Establishing an E-tailer Web Site
establishing an e tailer web site4
Managing the Site

Customers expect e-tailer sites to

reflect current product descriptions and prices

show specials, new products or services, updated information, or new images that encourage browsing the site frequently

Establishing an E-tailer Web Site
establishing an e tailer web site5
Advertising and Promoting the Site

Electronic methods to let shoppers know about your site include

co-advertise and co-promote with other sites

links to other sites like yours, and vice versa

submit site to search engines

Establishing an E-tailer Web Site
establishing an e tailer web site6
Analyzing the Effectiveness of the Site

Site analysis is ongoing evaluation of an e-commerce Web site and its activity.

One form involves timing a Web site’s ordering or processing activities.

Another form provides users with a simple online questionnaire that allows feedback.

Establishing an E-tailer Web Site
establishing an e tailer web site7
Developing a Customer Focus

Customer relationship management (CRM)software electronically manages the business/customer relationship. It focuses on establishing and maintaining good relationships with online customers, suppliers, and other businesses.

Establishing an E-tailer Web Site
business to business electronic commerce
How does the Internet support the supply chain in B2B e-commerce?

B2B e-commerce networks companies, suppliers, agents, customers, and others in a supply chain.

Procurement is finding products and services at the best possible prices.

Communicating with others in the supply chain can be done through Web sites, intranets, internets, extranets, and virtual private networks.

Business-to-Business Electronic Commerce
major types of b2b technologies1
Payment and Transaction Systems

Financial electronic data interchange (FEDI) provides for electronic transmission of payment and remittance information among a payer, payee, and banks.

Automated clearinghouse (ACH) is established to transfer funds electronically from one account to another.

Major Types of B2B Technologies
major types of b2b technologies2
Security Technologies

Authentication identifies and individual and confirms authorization to access a system.

Electronic signature is a digital code attached to a message to uniquely identify the sender.

Trusted operating system isolates OS functions into separate compartments and restricts access of unauthorized users to key areas of systems.

Major Types of B2B Technologies
b2b in the u s economy
General Electric Corporation

Customers can view high-resolution photos of engine parts they have sent in for repair.

Site describes the defect and recommends whether and how to fix it.

B2B in the U.S. Economy
b2b in the u s economy1
Wal-Mart’s Customer Inventory System

Computers electronically transmit purchase orders, shipping lists, invoices, and payments; eliminates delays in shipping, obtains accurate pricing, and better serves customers.

Electronic funds transfers allows payments to be electronically credited to suppliers’ bank accounts.

B2B in the U.S. Economy
b2b in the u s economy2
United Parcel Service (USP)

Employees use personal computers to enter information from customers who request package pick up or trace.

Drivers use handheld devices to scan bar codes for product and destination information.

Shipping label information can track packages and inform customers of package status.

B2B in the U.S. Economy
on the horizon
On the Horizon

Based on the information presented in this chapter and your own experience, what do you think is on the horizon?