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Digital Personal Brand. An Emily Post Etiquette Talk for Alpha Phi. Month 1 st 2013. “Welcome” It is a pleasure to be with you today. Emily Post 1872 - 1959.
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Digital Personal Brand An Emily Post Etiquette TalkforAlpha Phi Month 1st 2013
Emily Post 1872 - 1959 After publication in 1922, “Etiquette,” topped the nonfiction bestseller list, and the phrase "according to Emily Post” entered our language as the last word on the subject of social conduct. Her numerous books, newspaper columns and a regular CBS radio program made Emily Post a figure of national stature and importance.
Daniel Post Senning Daniel Post Senning is the great-great-grandson of Emily Post and a co-author of Emily Post's Etiquette, 18th edition. Dan specializes in tech and social media etiquette. He is the webmaster for emilypost.comand hosts The Institute's Q&A blog, The Etiquette Daily.
Emily Post On Etiquette Whenever two people come together and their behavior affects one another, you have etiquette. Etiquette is not some rigid code of manners, it’s simply how person’s lives touch one another.
Social Media Profile Positive Profile • Research the platform you are using • Use an image that represents you well • Write a good summary, include interests, experience and education • Think about your audience when sharing • Look at others you respect to get ideas
Online Safety Safety Basics • Identity theft • Stalking • First encounters • Spammers, trolls, malware • Backups
Managing Your Digital Profile Top Digital Posting Tips • Think about how others will perceive what you are doing. Add value, share positive content. • Don’t over share, • Especially about money or family. • Be honest. • Beware of emotional posting. • Apply the test of time.
Top Ten Business Etiquette Behaviors • Be on time. • Use “Please” and “Thank You.” • Present yourself for the job you want to have, not the job you are in: attire, attitude, effort. • Harness the power of the compliment. • Fight demeaning or superior attitudes in yourself. • Take responsibility. • Be prepared. • Focus on the etiquette for greetings, table manners and workspace issues. • Think before acting and then act to build relationships. • Embrace and use the principles of etiquette.
Resources Branding is Storytelling Branding Yourself Erik Deckers Kyle Lacy When you use social media for business you want to think about how you can best develop and support your brand story.
Resources Etiquette is Everywhere Manners in a Digital World Daniel Post Senning Whenever two people are interacting you have manners. The world of new communication is a new frontier but it is not without its own code of conduct.