Top 10 Reasons Why Your Business Needs a Blog - PowerPoint PPT Presentation

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Top 10 Reasons Why Your Business Needs a Blog

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  1. Top 10 Reasons Why Your Business Needs a Blog

  2. What is a blog? A blog is a casual but conversational writing style that is part of a webpage which is regularly updated to give information to the reader about answers to his queries and searches that lead him to that site. A blog is an important piece of material because it generates curiosity and interest in the reader. Blogs call for creative genius as they must call for impactful response from the reader to action. Although free style doesn’t have any confinements, yet it can be categorized affordably into several categories like business blogs, professional blogs, media and reverse blogs, legal blogs and many more.


  4. Blogs Boost SEO One of the biggest factors of introducing a blog in your website is to achieve push is up in search engine ranking and achieve the best search engine optimization (SEO) results. A blog is a tool that increases your visibility before potential customers. Because search sites like Google and Bing prefer new and original content when determining rankings, the algorithm used there prefers content recently published or updated, so fresh and interesting blogs can incorporate crucial keywords into your website and rank it up.


  6. Build trust with your customers through your blog Business perhaps runs on trust at least in the online world. A blog that is supported by evidence and clarity is what people look before doing an online purchase because it is this thin line of trust which user believes in. Going by this, a blog will provide some useful insight about a product supported by strong analysis so you get the best choice to make easily. It is necessary that a blog be crystal clear to understand and doesn’t create confusion.


  8. Blogs help you become a leader of your Industry Blog writing is an enthusiastic process because you need strong analytical and expressive skills to stick the reader to your content. Just like the archer focusses on the target, you have to maintain the power of attraction and make leads out of the reader into substantial customer base. The practice of blogging starts with immense research and countenance of writing since you must possess the will to be patient to generate good response from the customer visiting your website.


  10. Blogs create opportunities to share Search engine optimization is not as easy as it goes. It is rather a complex process as it requires some interesting content and followup on different platforms and links because link building is very important in this arena. A timely updated blog and uploaded new content will slowly find increase in the number of views and gradual followers to the site. So maintaining a blog is a vital thing in an organization. Be it some product review or comparison, a blog becomes the spine of judgement. It is door to many opportunities when it comes to product promotion, higher marketing and greater result response.


  12. Businesses who have blogs acquire new customers at a higher rate Every business runs on good customer base which serves to be the success of each venture. The more customers we have, the more profits we anticipated but customer acquisition isn’t easy and nor it is cheap. Rather new customers come costly. Blogging can make quite an impact in the reader but this is a slow and steady process as customer trust comes when he associates with the company's product after going through crucial information and not all readers become customers.


  14. Blogging can turn your website into a destination Blogging is not just done for posting but for certain objectives. A good blogger doesn't ignore his readers as they take note of his writing seriously and that is what a business site is all about. It means garnering support for products listed on sale by fetching in the maximum visitors as customers. Certainly it’s a colossal task you can make most out of it. A content will be adopted by both potential customers and local users if it is useful but identifying what type of reader floats in is also vital. Tailoring a blog for different visitors will attract more people but being natural means you get closer to them like in a live interaction.


  16. Blogs can show and tell what are your products and services Blog creation is thought generation as it motivates the mind of the reader to believe what's written is true through an interesting insight into the product described there. As we constantly update a blog, we are doing a sort of awareness campaign even when it comes to SEO listing although even updates have some solid countenance representing product and services apart from telling about their usefulness and importance. In this type of marketing, while visitors go through a blog, they also learn product use, safety criteria and why the goods are better than others. This way we are creating a sense of trust with the customers.


  18. Blogs Portray Brand story Blogs are not simple information but useful content which although is an indirect selling concept serving as material for social media marketing, it forms the concept of parallel brand building also. Gone are the days of cold calling or home demos. Now as most people are hung up on Facebook, Pinterest, Twitter, these platforms have become the marketer's forum because we can find literally countless people thronging these sites, which is a powerful medium transitioning from awareness to consideration and then purchase. Once a viewer comes across an interesting blogged product, he may advertise its publicity to others or even purchase it.


  20. Office Address 987, Sector- 37 Near Mathura Road Faridabad Haryana 121003 (INDIA) Businesses who have blogs acquire new customers at a higher rate +91-9350809090