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Our Stores. By Kumari Adams, Ashley Bascom, Ivanna Castillo, Jennifer Gil, Sherina Reyes, Jennifer Williams. Logos. Window displays and mannequins. Free People . Window Displays & Mannequins. Brandy Melville . Window Displays and Mannequins. Pink. Window Displays & Mannequins.

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Our stores

Our Stores

By Kumari Adams, Ashley Bascom, Ivanna Castillo, Jennifer Gil, Sherina Reyes, Jennifer Williams








Window displays mannequins3
Window Displays & MANNEQUINS

American Eagle Outfitters


Shopping bags
Shopping bags

Free People

Brandy Melville


Shopping bags1
Shopping bags

Pink

American Apparel


Shopping bags2
Shopping bags

Hollister

American Eagle Outfitters


Light fixtures
Light fixtures

Free People Pink

Hollister Brandy Melville

American Apparel

American Eagle Outfitters


Similarities
similarities

  • Age Group

  • Bohemian Chic with Urban Twist

  • Wooden Floors and similar wall colors (eggshell, beige, etc.)

Free People & Brandy Melville


Similarities1
Similarities

  • Light fixtures

  • Price Ranges

  • Merchandise (undergarments, and sweaters)

Pink & American Apparel


Similarities2
Similarities

  • Age group

  • Laid back and Relaxed kind of style

  • Price ranges

  • Same competitors

Hollister & American Eagle Outfitters


American eagle
American Eagle

Likes

Dislikes

The customer service

Waiting too long on the line to purchase

The window display outside was too boring, it was just a bill board

  • The overall layout

  • It was very neat and universal

  • A lot of the clothing was for the season

  • Also like how the store was divided into two stores


Free people
Free People

Likes

Dislikes

Don’t have all the merchandise that was online

No diversity

  • The Size

  • The color scheme

  • Customer service

  • The Vibe

  • The lighting


American apparel
American Apparel

Likes

Dislikes

Lighting

Non consumer friendly Fixtures

Open window display

  • The merchandise

  • Organized (Color-coded)

  • Tells you price ranges


Hollister
Hollister

Likes

Dislikes

Lighting

Too many floors

Placing of the merchandise

  • Layout

  • Merchandise

  • Smell

  • Methods of Advertisement


Our stores
Pink

Likes

Dislikes

Too bright

Customer Service

Long lines

  • Lights Fixtures

  • Mirrors on the wall

  • Floor

  • Props


Brandy melville
bRANDY MELVILLE

Likes

Dislike

Placement of purchase

Small Space

Location of fitting rooms

  • Merchandise

  • Props

  • Vibe

  • Music