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Movie trailers

Movie trailers. An Overview. What is a movie trailer?. The term “trailer” comes from their having been shown at the end of a film. Why was this strategy ineffective? Now, these “teasers,” as they are sometimes called, are shown before the feature film begins. . Persuasive techniques.

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Movie trailers

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  1. Movie trailers An Overview

  2. What is a movie trailer? • The term “trailer” comes from their having been shown at the end of a film. Why was this strategy ineffective? • Now, these “teasers,” as they are sometimes called, are shown before the feature film begins.

  3. Persuasive techniques • What techniques are most often used in movie previews to make the viewer want to see the movie? • How do the trailers that precede a feature film compare to the feature film? Why is this an important strategy?

  4. What makes up a trailer? • Trailers consist of a series of the most exciting, funny, or otherwise noteworthy parts of the film but in very abbreviated form. • A trailer will not produce “spoilers” that give away the plot of a movie. Besides, the purpose of the trailer is to build audience curiosity about the film before they are able to see it. • One method editors use to prevent spoilers in trailers is to present shots from the film in a different order than they actually appear in the film.

  5. Trailer regulations • A trailer cannot be longer than two and a half minutes, according to theater regulations. • Once a year, a studio or film distributor s allowed to exceed the time limit if they feel it is necessary for a certain film.

  6. Elements of a film trailer • Genre: What type of film is being previewed? (animated, drama, documentary, comedy, sci-fi, horror, romance, etc.) • Point-of view: Who is the narrator? How are they involved? (first-person, third-person, etc.) • Location: What does the trailer reveal about setting? What are the clues? • Theme: What is the universal idea to be taken from watching the film? (not what the film is about) • Pacing: How is the trailer paced? Fast? Medium? Slow? What impact might this have?

  7. Elements of a film trailer • On-screen graphics: What kind of information is revealed by the graphics? Be specific. • Music and other sound effects: How does this set the tone of the film? • How does the trailer begin and end? Was it effectively edited? • What film studio is releasing the trailer? Do you know any previous films they’ve released? • Does the trailer tell you where you can find out more about the film?

  8. Analyzing a trailer • Horror: • http://www.imdb.com/title/tt1486192/ • Comedy: • http://www.imdb.com/title/tt0120888/ • Action: • http://www.imdb.com/title/tt1345836/#lb

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