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Driving Force Australia. Maximise your sales performance through increasing employee engagement & developing quality long-term customer relationships www.drivingforce.com.au. The Engagement Profit Chain.

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Driving force australia

Driving ForceAustralia

Maximise your sales performance throughincreasing employee engagement & developing quality long-term customer relationships


The engagement profit chain
The Engagement Profit Chain

Employee engagement directly impacts customer loyalty which in turn directly impacts sales & profit.

Heskett and Sassar (2008)

In their study, they found that a 5% increase in customer loyalty alone can boost profits by 25-85%.

One reason this is so high is because there are less costs associated with servicing existing customers than continually sourcing new customers.

The employee engagement challenge
The Employee Engagement Challenge

As desirable as engaged employees are,

and despite all the efforts to increase it, on average

only one third of the workforce is engaged.

What s unique about our approach
What’s unique about our approach?

  • Meta-engagement: the way engagement is driven, must be engaging.

  • Engagement must be a shared responsibility: we can help at the organisational, managerial or individual employee level.

  • Some initiatives fail because they are too focused on improving the employee value proposition (benefits) and not on engaging intrinsic motivators.

Facilitating employee engagement
Facilitating Employee Engagement

Erica Collins 0410 886 144

Customer loyalty
Customer Loyalty

Ashley’s blog

Maximising sales consulting
Maximising Sales Consulting

Ashley Collins 0413 530 475


(03) 9891 3500