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LincolnLIVE: Engaging Local Entertainment Programme

LincolnLIVE is a multi-platform programme aimed at informing and engaging the audience with local entertainment, featuring informative packages, busking, interviews with local musicians, and more. The content includes presenter chats, listener viewpoints, and 'live' interviews, creating a non-commercial music-focused, locally oriented experience for audiences aged 16 to 30.

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LincolnLIVE: Engaging Local Entertainment Programme

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Presentation Transcript

  1. LincolnLIVE Programme Group J3

  2. AIMS & OBJECTIVES • Inform audienceabout local entertainment • Engagement and involvement • Multi-platform • Event promotion • Publicity • Making audiences more interested in non-music radio

  3. CONTENT • Informative packages • Busking • Local Musicians • LPAC • Engine Shed • Independent Cinema • Presenter chat • Interviews – studio based and pre-recorded • Listener viewpoints

  4. CREATIVITY • ‘Live’ interviews • Competitions • Non commercial music focused • Locally orientated

  5. AUDIENCE • PRIMARY: • Further education students (16 – 25) • SECONDARY: • Young adults (< 30)

  6. TREATMENT • Light-hearted • Directly engaging • Relatable presenters • Social elements

  7. MULTI-PLATFORM • Website • Pictures • Videos • Blog / Articles • Full length interviews • Full length music • Facebook • Twitter • Advertising

  8. PACKAGES • Busking • Local musicians • LPAC • Engine Shed • Independent Cinema

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