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5 Ways to Do Smart & Responsible Empathetic Marketing during COVID-19<br><br>Whenever there is a drastic shift in a cultural movement, just like the one going on in the present COVID-19 it becomes very important and essential to address the issue with tact, empathy and mindful marketing.<br><br>At Jak Software (digital marketing agency) we care for our clients and their clients in turn and plan digital marketing Strategy accordingly.<br><br>1) Evaluate Your Visuals and Language<br><br>Visual communication is very powerful, and so are the words that we use, so itu2019s important to think about the messages that are being sent by you, digitally. <br><br>Avoid visuals of crowds or people touching each other in your Social Media. This mainly includes people working in offices or at social gatherings out of the house.<br>Reframe marketing language that describes close interaction with others. Reconsider figurative language like u201cget in touch,u201d u201cweu2019re in this together,u201d u201cwork hand in hand,u201d or u201cget closer to your customers.u201d Messages encouraging immediate interaction may be deeply scrutinized.<br>Replace visuals, if needed. Push the timelines to later in the year, revising the imaginary that may be tricky for the current and upcoming campaign visuals.<br>Note: We are talking specifically about u201cpushu201d content hereu2014the content that is actively being put up in front of people during this time across channels (e.g., email subject lines, social posts, current campaign taglines, content, blogs, etc).<br><br>Visitors will likely have some forgiveness about pre-existing content as this quarantine period is expected to be temporary.<br>https://www.jaksoftware.co.in<br><br><br><br><br><br>https://www.jaksoftware.co.in/ecommerce-development.html<br><br><br><br>https://www.jaksoftware.co.in/web-design-and-development.html
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SEO Services in India 5 Ways to Do Smart & Responsible Empathetic Marketing during COVID-19 Whenever there is a drastic shift in a cultural movement, just like the one going on in the present COVID-19 it becomes very important and essential to address the issue with tact, empathy and mindful marketing. At Jak Software (digital marketing agency) we care for our clients and their clients in turn and plan digital marketing Strategy accordingly. 1) Evaluate Your Visuals and Language Visual communication is very powerful, and so are the words that we use, so it’s important to think about the messages that are being sent by you, digitally. •Avoid visuals of crowds or people touching each other in your Social Media. This mainly includes people working in offices or at social gatherings out of the house. •Reframe marketing language that describes close interaction with others. Reconsider figurative language like “get in touch,” “we’re in this together,” “work hand in hand,” or “get closer to your customers.” Messages encouraging immediate interaction may be deeply scrutinized. •Replace visuals, if needed. Push the timelines to later in the year, revising the imaginary that may be tricky for the current and upcoming campaign visuals. Note: We are talking specifically about “push” content here—the content that is actively being put up in front of people during this time across channels (e.g., email subject lines, social posts, current campaign taglines, content, blogs, etc). Visitors will likely have some forgiveness about pre-existing content as this quarantine period is expected to be temporary.
