The Science of Search™. How Does Natural Search Work?. “business taxes”. Title tag. URL structure. “taxes by quicken”. Body copy. “financial software”. “income tax tool”. On-Site. Off-Site. Confidential. The Bottleneck of Link Authority. Link. Link. Link. Link. Link. Link. Link.
“taxes by quicken”
“income tax tool”
Critical Mass of links pointing to the home page
Few or no links pointing to the subcategory pages
Conductor Links™ helps focus high quality links at marketers’ relevant subpages to ensure the best page ranks in natural search rather than the homepage or none at all
SEO Today governed by gut feelings rather than science
Data collection and aggregation is difficult and manual
Lack of automated recommendations and competitive insight
No mechanism to tie workflow to ROI
API Integration Layer
Competitive Tracking & Monitoring
Site Auditing & Scoring
Suggested Changes & Execution
ROI Analysis Reporting
The Conductor Platform
$2 billion+ market
Fasting growing segment of online spending
Marketers desire to invest in the category curbed by previously lacking the ability to measure ROI
NO CLEAR LEADER
$0.5bn mkt cap
$1.3bn mkt cap
$16.4bn in rev.
~$20mm in rev.
$1.1bn mkt cap
~$50mm in rev.
~$4bn in rev.
$20mm in rev.
$3.2 in rev.