slide1 l.
Skip this Video
Loading SlideShow in 5 Seconds..
Culture Statistics at the OECD PowerPoint Presentation
Download Presentation
Culture Statistics at the OECD

Loading in 2 Seconds...

play fullscreen
1 / 20

Culture Statistics at the OECD - PowerPoint PPT Presentation

  • Uploaded on

The Economic Importance of Culture John Gordon Culture and Art-related Activities OECD Statistics Directorate Association for Cultural Economics International Vienna, July 8, 2006 Culture Statistics at the OECD New special project Economic Importance of Culture

I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
Download Presentation

Culture Statistics at the OECD

An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.

- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript

The Economic Importance of CultureJohn GordonCulture and Art-related ActivitiesOECD Statistics DirectorateAssociation for Cultural Economics InternationalVienna, July 8, 2006

culture statistics at the oecd
Culture Statistics at the OECD
  • New special project
  • Economic Importance of Culture
  • Funded by a voluntary contribution from the Louise T. Blouin Foundation
what is culture
What is Culture?
  • Anthropological

Culture is learned as a child and as children we learned from those around us a particular set of rules, beliefs, priorities and expectations that moulded our world into a meaningful whole. That is culture.

Ruth Benedict in Patterns of Culture

a holistic view of culture
A Holistic View of Culture

Source: D. Paul Schafer: Revolution or Renaissance

artistic culture of particular interest
Artistic Culture of Particular Interest
  • Ability to Reflect
  • Ability to Focus
  • Ability to Look across time
breadth of impact
Breadth of Impact

“The Impacts and significance of the arts and culture - as part of a continuum and ecosystem of creativity and innovation – are now widely understood to reach far beyond intrinsic values and touch on matters . . . such as social cohesion, economic innovation, regeneration, the creative and knowledge economy, inward investment strategies, tourism and quality of life.”

International Intelligence on Culture & Cultural Capital Ltd. & Partners

for Honk Kong Arts Development Council

economic connections
Economic Connections
  • Direct GDP Contribution of Culture Industries and Culture Institutions
  • Culture Tourism
    • Visit to Vienna in order to attend Mozart Celebrations
  • Culture Enhanced Tourism
    • 62% of tourists to France chose France after seeing the country in a film
  • Culture Influenced Decisions
    • Choice of business location because of cultural amenities
does the connection go beyond economics
Does the Connection Go beyond Economics?
  • A healthy GDP

- requires –

  • A productive workforce

- which requires –

  • A healthy social environment

- which requires –

a healthy society
A Healthy Society
  • What is it ?
  • Can we measure it ?
  • Do we need decision-making models that go beyond classical economics ?
  • Would the problems related Sustainable Development (for example) be less severe if a different decision model had been used ?
  • Are other models available ?
  • What would they look like ?
some measures of wellbeing
Some Measures of Wellbeing
  • Life expectancy
  • Ratio of days of peace to days of conflict
  • Suicide rates
  • Social cohesiveness
  • Health and vitality of arts & culture
potential indicators
Potential Indicators
  • Outputs / GDP / Jobs
  • Balance-of-trade in culture products and services
  • Diversity – in multiple dimensions
  • Language fluency (official and other)
  • Domestic creation and production
  • Shelf space for domestic culture – access
  • Local control of practices and policies
  • Citizen participation in cultural activities
  • Social Cohesion - Identity
  • Balance – Society-wide composite indicator
quantitative measures
Quantitative Measures
  • Define the scope of inclusion
    • Clearly understood
    • Standard classifications
  • Sufficient level of detail
  • Measurable
  • Policy relevant
  • Internationally comparable
the culture sector s share
The Culture* Sector's Share
  • Culture Contribution to GDP
    • Australia 3.3% (1998)
    • Canada 3.8% (2001)
    • UK 5.0 – 7.8% (2003)
  • Culture Portion of Labour Force
    • Australia 4.8% (2001)
    • Canada 3.7% (2002)
    • France 3.4% (2002)
    • UK 4.3 – 6.4% (2004)
the pesky
The Pesky *
  • Classification Standards
    • ISIC
    • NAICS
    • UK SIC
    • NACE
  • Even when separate classes exist, they not always in the same place in the structure

e.g., Australia: Antique sales in with Museums

  • Very often only part of a class is applicable
the pesky 2
The Pesky * (2)
  • Some areas not always present
    • Advertising
    • Crafts
    • Design
    • Arts education
    • Festivals
    • Software, computer games
    • Religion
    • Sports
    • Tourism
what we know so far negative
What We Know So Far - Negative
  • Culture not is well served by most existing standard classifications
  • National Accounts often lack sufficient detail
  • Significant secondary cultural activity – both industry and occupation
  • Volunteer activity not captured
  • Non-homogeneous activity and small isolated pockets require large samples/census
what we know so far positive
What We Know So Far - Positive
  • Considerable interest in many countries
  • A growing number of national frameworks
  • Broad agreement on major categories
  • Some satellite accounts do exist
  • Data/statistics are being produced
  • OECD prepared to become a player
what s still to come
What’s Still to Come
  • More data extractions and “harmonisation”
  • Occupation standards
  • Product classifications
  • Non-economic indicators

People don't necessarily get involved with culture for economic reasons therefore we should not expect to get a full measure of a culture’s importance using economic indicators alone.

  • International Workshop

Paris: December 4-5, 2006

preliminary themes
Preliminary Themes
  • Economic data/statistics, reliability, relevance to informing policy, comparability
  • Problems with classification structures, lack of sufficient detail, impurities, allocation factors, satellite accounts.
  • Social indicators of the health and vitality of the arts/culture sector. Measures of social cohesiveness, balance, . . . 
  • Linkages: culture - wellbeing - environment - productivity -economy
thank you
Thank You

John Gordon

Culture and Art-related Activities

Statistics Directorate



Tel: +33 (0)1 45 24 14 74