Cybercinema a limited liability corporation
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CyberCinema A LIMITED LIABILITY CORPORATION. SEE THE MOVIE, WITH THE HASSLE President and CEO – Michael Strickler. The CyberCinema Mission.

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Cybercinema a limited liability corporation

CyberCinema A LIMITED LIABILITY CORPORATION

SEE THE MOVIE, WITH THE HASSLE

President and CEO – Michael Strickler


The cybercinema mission
The CyberCinema Mission

  • The CyberCinema mission is to provide a more inexpensive, hassle free, movie going experience to consumers. Our goal is to present the same theater releases as our competitors without the hassles like lines or occupancy limits. At the same time we strive to both save the consumer money and increase profit to the studio.


The promise
The Promise

  • Make movie going more convenient

  • Save the customer theater hassles

  • Spare the customer theater prices

  • Increase profit


The vender
The Vender

  • A simple website

  • Offering Ticket Plans

    (One Ticket grants access to one showing)

    • Pay Per Picture

      - Purchase a Ticket before each showing

    • Weekly Double

      - Two Tickets per week plus discounted extras

    • Season Pass

      - Flat rate per month for bargain Ticket prices

    • Family Package

      - Season Pass with parental controls


The business process
The Business Process

  • Data Collection System

  • All traffic on the site will be monitored

  • Data will be collected based on

    • Stand-alone feature clicks

    • Ticket sales per feature

    • Ticket sales per showing time

    • Demographics of location sales


The key
The Key

  • Small team analysts will study data

  • Team will determine

    • New data category needed

    • What current data says about

      • Genres

      • Family activity

      • Offered Showings

      • Etcetera


The strength
The Strength

  • Porter’s Five Forces

    • We have supplier power from limited theaters in each town while we are global

    • We are the new entrant

      and

    • We are the substitute service

    • Relatively calm rivalry… until now!


The plan
The Plan

  • Operational and Analytical CRM

    • Data can be collected from each keystroke

    • Site maintenance is simple

    • Concentrate on strategic analysis

      • What showing times are best

      • What Ticket plan is working best

      • How to increase traffic


The challenges
The Challenges

  • Biggest challenge

    • Film studios allowing access to films

      • Appeal to profit ratio

  • Getting initial site traffic

    • Provide discount with optional survey

  • Proving theaters are too troublesome

    • Infomercial on site and commercial


The cost
The Cost

  • Analysis System should be relatively inexpensive

  • Bulk cost will go toward films, servers, and data storage


The benefit
The Benefit

  • CyberCinema will offer low cost alternative to traditional theaters

  • Customers previously unable to see the latest movie now have access

  • Studios have faster profit without delay of required multiple showings

  • We grow rapidly due to low cost systems and minimal extraneous costs