Interactive Chatbots are a New Way to Build Higher Customer Engagement for Your Business

1. Interactive Chatbots are a New Way to Build Higher Customer Engagement for Your Business Chatbots, that are released a decade back, has the potential to reach nearest to the human intelligence. A poorly designed chatbot UX can turn a customer engagement into a terrible user experience. To take your customer experience to the next great level, the UX experience rendered by these bots must be able to make the customer feel as if the chatbot is speaking like human satisfying user’s each & every query in the human language. Currently most of the progressive sectors like retail, insurance, finance, healthcare etc. are leveraging the benefits of chatbot messaging apps. Some of the industry giants like Walmart and Sephora have even embraced this next-generation software and experienced a tremendous increase in their web traffic and overall sales conversion rates. The foundations on which these bots are based on are not only dependent on the programming skills but there are lots of dependencies on the UX design. The usability of the bots is determined by how much they are able to answer the queries asked by their users. In this article, we are emphasizing upon how interactive chatbots are the necessity of today and how they can bring in the higher customer engagement.

2. Elements of Most Engaging & Interactive Chatbots Here are some UX elements that build successfully the most engaging and interactive chatbots: Smart Chatbots The AI integrated Smart Chatbots should be smart enough to comprehend in-depth human behavior. They must be able to answer all the queries coming from the end of the user. Also, your bot appear with a smarter personality with fully incorporated AI and language interpretation in place. Visually Effective Humans prefer to think that the bots used by them are more like friends who are answering all their queries in the form of some useful information, rather than a machine like a robot. Generally to validate, people deliberately keep asking repeated silly questions to their bot. Keeping this in mind, your bot must be designed in such a way, that they can reply users with most polite and non-offensive answers.

3. Chatbots with Compact Replies Short and simple answers are what every user expects from a chatbot. Your Chatbot must be programmed in a way that it avoids giving replies in lengthy sentences. Instead the replies are made in short and compact sentences. This type of up to the point conversation is seen more engaging and interactive. Escalation System in Chatbots Are you aware that your bots also need some human supervision? Yes, they actually need, as it is not always possible to get all the answers based on them. There are some levels of interactions which require customer interactions to be carried out with the company executives. The best of the UX experience ensures that the bots are programmed in such a manner so that it understands when to escalate the query to a higher level supervisor. This will make it possible to resolve the customer issues, without causing any delays whatsoever. Right Reply at the Right Time The chatbots should be developed in a way that they say the right things at the right time. Your website chatbot must be designed as a specialized purpose-driven bots that keep on engaging your target audience. Chatbots Facilitates Higher Customer Engagement Undoubtedly, chatbots have drastically changed the way business owners reach out to their customers. Programmable interactive communicable bots have taken over many B2B and B2C businesses. According to a study revealed by Juniper Research- “By 2020, chatbots will play arole in a staggering 85 percent of all interactions between businesses and their customers.”

4. Below we have mentioned how an interactive chatbot integrated with your business website can lead to higher customer engagement bringing in more efficiency & growth to your online business. Better Examining Your Customer Behaviour Chatbots seeks to resolve customer issues quickly in no time. In case your chatbot got stuck and not be able to answer a customer’s question correctly then you can reach out to the customer. However, if you notice that multiple customers have a similar question that your chatbot can’t answer, you’ve just identified an issue with your program. Now you can adjust the conversation flow and help future customers when they are having similar issues. Let your bot anticipate this problem and help the customer. Ensure Your Bot is on 24/7 Except for few odd days when your chatbot is put down for analytic analysis, you should try to keep your bot up 24 hours a day. As per the Chatbots Magazine survey, it is discovered that 66 percent of millennials say that 24/7 service is something they consider a benefit to websites currently using bots. Conclusion I hope you have got plenty of reasons to consider adding a chatbot to your business website. Chatbots are best to keep a constantly open line of communication with your audience. Communicating with potential customers not only help you identify key issues or questions regarding your product but also help build engagement and contribute to your rapport building. If you’re new to the world of bots on your website or business social media page, then it’s high time to invest in chatbots for an improved customer engagement.

5. Looking to leverage the power of highly interactive AI chatbots for your online business? Contact QSS! Let us know your Chatbot Development need for your business, contact us now for an estimate!