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Microsoft. Blake Coats Cory Clifford Nick Crandall. Mission Statement. “At Microsoft, our mission and values are to help people and businesses throughout the world realize their full potential.”. Company History. Founded in 1975 in Albuquerque, New Mexico

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microsoft

Microsoft

Blake Coats

Cory Clifford

Nick Crandall

mission statement
Mission Statement
  • “At Microsoft, our mission and values are to help people and businesses throughout the world realize their full potential.”
company history
Company History
  • Founded in 1975 in Albuquerque, New Mexico
  • Initially incorporated on June 25, 1981
  • Ships Windows 1.0 on November 20, 1985
  • Microsoft went public March 13, 1986
    • $21.00 per share.

1978 Staff Photo

company history cont
Company History Cont.
  • Introduces earliest version of Office Suite on August 1, 1989
  • Releases Windows 95 on August 24, 1995
  • Launches Xbox on November 15, 2001
  • Launches Windows Phone 7 on November 10, 2010
microsoft now
Microsoft Now
  • Current Projects:
    • Windows Phone 8
    • Windows 8
    • Office 2013
    • Xbox One
    • Outlook.com
top management profiles
Top Management Profiles
  • William H. Gates III
  • Chairman
    • Co-Founder with Paul Allen
    • Dropped Out of Harvard University to focus on Microsoft in 1975
    • Transitioned from day-to-day role with Microsoft to be more involved with the Bill and Melinda Gates Foundation in 2008
      • Focused on various forms of philanthropy
    • Now more of an advisor
    • Net Worth-$72 Billion
top management profiles cont
Top Management Profiles Cont.
  • Steve Ballmer
    • Chief Executive Officer (CEO)
      • 2000-Present
  • B. Kevin Turner
    • Chief Operating Officer (COO)
      • 2005-Present
top management profiles cont1
Top Management Profiles Cont.
  • Amy Hood
    • Chief Financial Officer (CFO) and EVP
      • 2013-Present
  • Tony Bates
    • EVP Business Development and Evangelism
      • 2011-Present
industry overview
Industry Overview
  • Computer and Data Processing
  • World’s largest software manufacturer
  • Competitors
  • Prepackaged software focus points
  • Lagging or Leading?
corporate strategies
Corporate strategies
  • Continuing our longstanding commitment and leadership in developing innovative accessibility solutions
    • Offering products on competitor’s platforms
    • “app blitz”
    • Increased cloud storage/usage
    • Office 365 (sharing information)
      • International Professional society
    • People with disabilities
  • Combine with companies to increase innovation
    • Bing/yahoo
    • HTC
increase market share
Increase Market Share
  • Cutting prices on Windows and Office products
    • Cutting prices of major programs
    • Consumers buy instead of pirate since it is now cheaper
    • Offering cheaper but not as in depth products
    • Monthly fees vs. one time buying
  • Attempts to gain Market Share
    • Bing/Yahoo (Internet services)
    • HTC and Nikon combine in windows 8 phone (mobile)
    • Surface products
swot analysis
SWOT Analysis

Strengths

  • Servers and tools and business divisions
  • $1.4 billion
  • $1.7 billion
  • Competing across all facets
  • Vertical integration
swot analysis1
SWOT Analysis

Weaknesses

  • Recent fine
  • $751.9 million
  • HP and Android
  • $169 vs. $650
  • Amazon Kindle Fire
  • Google’s Nexus 7
swot analysis2
SWOT Analysis

Opportunities

  • Windows Phone
    • Increase mobile technologies to gain market share
  • Surface tablet
    • Trend is moving towards tablets instead of PCs
  • Cloud Storage
    • Offer better cloud services to keep up with growing user data files
swot analysis3
SWOT Analysis

Threats

  • Decline in the PC market
    • 1.3% Decline in PC market in 2013
      • 3.7% in 2012
    • Tablet take over
    • 75% of Windows revenue comes from PC manufactures
    • High piracy rate
  • New Technologies diminishing Microsoft’s Competitive Advantages
    • Cloud storage does away with dependence on OS
    • Advanced smart phone and tablet technology
references
References
  • http://www.microsoft.com/about/en/us/default.aspx
  • http://windows.microsoft.com/en-us/windows/history
  • http://en.wikipedia.org/wiki/Microsoft
  • http://finance.yahoo.com/q/pr?s=MSFT+Profile
  • http://www.lexisnexis.com
references cont
References Cont.
  • http://finance.yahoo.com/q/is?s=msft
  • http://web.ebscohost.com/ehost/pdfviewer/pdfviewer?sid=6d068876-a80d-4a6b-a8ae-78feaca65624%40sessionmgr113&vid=4&hid=118
  • http://wiki.answers.com/Q/What_is_the_major_competitors_for_Microsoft
  • http://web.ebscohost.com/ehost/detail?vid=7&sid=84a08f5e-1f00-4601-a097-14810f6d99e4%40sessionmgr15&hid=128&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#db=buh&AN=88101960