How COVID-19 is Affecting E-Commerce Industry

1. HOW COVID-19 IS AFFECTING E-COMMERCE INDUSTRY Opportunities in Online Shopping Due to the pandemic and the shut down of the shops and malls, people are now satiating their demands by going online. As a result, there has been a great boom in the whole online market. Instead of going to grocery stores, people are now purchasing the stuff from online shopping websites like BigBasket and Grofers that have managed to earn a good sum of profits during this pandemic period. Even several newcomers got an opportunity to savor this benefit. This shift from offline to online shopping has given an opportunity to the e-commerce website and mobile app developers as well. Many new websites and apps are being developed for the purpose. Online Shopping Is Here To Stay Truly, online shopping is here to stay for sure. Just by sitting in your room, you can buy anything and everything with just a few clicks, and get it delivered at your doorstep. To take advantage of this, and keeping the future scenarios in mind, many people are now going online and have shifted their base from the offline to the online platform. Though there has been an increase in demand for online shopping, but the problem of lack of labor is still on. The manpower isn't sufficient enough to deliver the products in time, while the online grocery stores are receiving orders on a large scale. The pandemic has made it difficult to manage this issue on a high level. Boost in Coronavirus Related e-Commerce Store To match the current huge demand for sanitizers, soaps, masks, gloves, etc., many businesses have commenced selling only such essential items. With this change in demand, the producers of such products have gained immense profits as a result. Promotional Tactic The e-commerce sector has benefitted many businesses in this pandemic to promote their business and earn many customers as well. It has made it possible for many businesses to go global, increase their customer reach, enhance inventory & stock management, and ultimately create a brand reputation for themselves. Digital Transformation of Neighborhood Organised Retailers These stores have played a vital part in this challenging time. We know these retail shops are the lifeblood of individuals. To cope with the ongoing situation of the pandemic, the organized retail shops have gone online and have taken the digitized form. To provide convenience to the buyers, such retail shops are offering online contactless deliveries of the goods with secure sanitization as well. Going digital with websites and shopping apps has benefitted both the consumers and retailers in numerous ways. info@instaittech.com +1 774 452 9188