Video Production – The New Marketing Approach

1. Article: Productionsandiego.com VIDEO PRODUCTION – THE NEW MARKETING APPROACH So, you are a small business operating in San Diego and want to attract new clients and customers. Somebody even suggested you to look for film studios in San Diego but you are unable to understand the relevance of a video production. The first question to hit you would be “why a video?” the answer is that old time advertising and marketing doesn’t works anymore. The yellow pages don’t bring in traffic! When was the last time when “you” checked the yellow pages? Over 700 billion videos are viewed on YouTube in a year - that alone proves that video production has such a phenomenal impact on the public. YouTube receives almost 3 billion hits per day whether it is on “how to” videos, gag videos, or through music videos, the information is streaming right to the consumer without any buffering or any implication. Without the presence of video, it is very difficult to grasp what is at hand and what is meant to be conveyed through the message. The video production has changed the way we view the world. A good video helps us to understand what is being presented without taking any efforts on reading the small text. With the help of a video, the consumer sees the product in more creative way and this enhances the sales and the recognition of the product. With availability and consistency, videos are able to generate opinions, brand recognition and build a relationship with the customer. The video production companies are able to connect with the customers that they want to see without the fuzz and mess of the written text. The viewers need information just like other customers. Those websites that implement a web video are able to draw more crowds that enhance the experience with the page and improve the site’s search engine ranking. It keeps the interest sparked with brain juices flowing. Through web videos, the information gets conveyed quickly and effectively. With the help of video production company, the knowledge about the company is immediately presented along with a myriad of data that showcases the company’s expertise. The video production companies can link with other social networking sites such as Face book, Twitter, and LinkedIn as well as other social media platform. It creates a snowball effect that will increase the company’s SEO search engine optimization and market visibility. The video creates a remembrance and a better feeling for the company. The posts, views and comments about the video can rank them and attract the potential customers. This kind of interaction establishes a base between the company and the potential client. According to the survey done by CNN Money Report, it has been predicted that the online traffic is going to increase by 75% in coming 3 years. The increase in itself proves the absolute necessity of the videos in your website. The immediate stream of video production will help the customer to navigate and make a perception of the product, creating a lasting impression. So don’t just wait for opportunities, instead, look for the best film studio at San Diego to create more opportunities! To know more about film production in San Diego, visit Productionsandiego.com.

2. Article: Productionsandiego.com ABOUT THE AUTHOR Kate Hutchinson is an expert in the world of film production who also likes to write interesting articles and blogs for the benefit of people looking to make a career in this field. She recommends ProductionSanDiego.com as the number one name to trust if you are looking for information on film studios in San Diego.