Brands of Honour- 2024

VOL:06 | Issue:04 | 2024 www.insightssuccess.in The Power of Purpose How Honorable Brands are Winning Hearts and Minds? The Brands We Can Trust How the Brands of Honour are Changing the World? Nari Katgara, Country Development Manager - Australia and New Zealand, Jeena & Company Beyond Brands - & Building Honour - A 2024 Champion Char?ng the Course of Logis?cs, One Groundbreaking Innova?on at a Time

Success is the progressive realization of a worthy goal or ideal. - Earl Nightingale

Editor’s ONLY ONE.‘‘ Note CELEBRATING EXCELLENCE IN INNOVATION AND IMPACT A READER LIVES A THOUSAND LIVES BEFORE HE DIES . . . THE MAN WHO NEVER READS LIVES I n the ever-evolving landscape of commerce, certain brands emerge as beacons of excellence, setting benchmarks for innovation, quality, and impact. Brands of Honour -2024 is a testament to the companies that have not only thrived amidst challenges but have also significantly contributed to shaping the future of their respective industries. Another defining feature is their unwavering focus on customer engagement. In an era where consumer loyalty is hard-won, these brands have excelled in building meaningful relationships with their customers. They leverage data analytics and digital platforms to understand and anticipate customer needs, delivering personalized experiences that foster trust and loyalty. Their customer-centric approach ensures that they remain attuned to the evolving preferences and expectations of their audience, securing a competitive edge in the market. At the heart of every honoured brand lies a relentless pursuit of innovation. In 2024, the brands that stand out are those that have continually pushed the boundaries of what is possible, integrating cutting- edge technology and forward-thinking strategies to stay ahead. These companies have recognized that in an age of rapid technological advancement, the ability to adapt and innovate is not just an advantage but a necessity. Their commitment to research and development has resulted in groundbreaking products and services that enhance the lives of consumers and drive industry standards forward. Insights Success India’s ‘Brands of Honour -2024,’ celebrates the remarkable achievements of companies that have not only excelled in their business endeavors but have also made a profound impact on society and the environment. These brands are characterized by their innovation, sustainability, customer engagement, social responsibility, and resilience. As we look to the future, they serve as inspiring models for other companies aspiring to make a difference in an ever-changing world. Their stories of success and dedication remind us that with the right vision and values, businesses can indeed be a powerful force for good. Sustainability has become a cornerstone for brands aiming to secure long-term success and relevance. The Brands of Honour -2024 have embraced sustainability not as a trend but as a fundamental business practice. These companies are leading the charge in reducing carbon footprints, adopting circular economy principles, and ensuring ethical sourcing and production processes.

CONTENT P R O F I L E S COVER STORY 30 20 A Standing Ova?on for AWL India: Where Innova?on Fuels the Fastest-Growing Logis?cs Network in India 08 Rupitol Finance Private Limited: An Illuminant of Financial Integrity and Inclusion in a Turbulent Time A R T I C L E S 16 The Brands We Can Trust How the Brands of Honour are Changing the World? 26 Beyond Brands - The Power of Purpose How Honourable Brands are Winning Hearts and Minds?36 & Building Honour - A 2024 Champion Char?ng the Course of Logis?cs, One Groundbreaking Innova?on at a Time COVER STORY A Guide to Building Brands, Engaging Audiences and Achieving Business Growth

VOL:06 | Issue:04 | 2024 www.insightssuccess.in Brands of Honour -2024 The Power of Purpose How Honorable Brands are Winning Hearts and Minds? www.insightssuccess.in Brands of Honour -2024 The Brands We Can Trust How the Brands of Honour are Changing the World? Nari Katgara, Country Development Manager - Australia and New Zealand, Jeena & Company Editor-in-Chief Pooja M. Bansal Beyond Brands - Managing Editor Gaurav PR Wankhade Assisting Editor Prajakta Zurale & Building Honour - A 2024 Champion Char?ng the Course of Logis?cs, One Groundbreaking Innova?on at a Time sales@insightssuccess.in JUNE, 2024 Visualizer Sandeep Tikode Art and Design Head Rashmi Singh Sr. Graphic Designer Sameen Arif Corporate Offices: Insights Success Media and Technology Pvt. Ltd. Survey No.133/134, Brand Square, Office No. 512, Kunjir Chowk, Pimple Saudagar, Pune, Maharashtra 411027 Phone - India: +91 8793630422/24 Email: info@insightssuccess.in For Subscription: www.insightssuccess.in Vice President Swapnali Vasaikar Asst. Vice President Asst. Manger Pratiksha Jagtap Team Lead Sr. Business Development Executive Company Featuring Tejaswini Whaval Nitin Patil Brief AWL is India's fastest tech-based logistics and supply chain management company providing smart logistics solutions driven by cutting edge technology. AWL India Private Limited Mr Rahul Mehra, Founder and CEO Pooja Dalvi HU's management consulting solutions focus on our clients’ most critical issues and opportunities: internal restructuring, external restructuring, joint venture and financial re- engineering across all industries. Technical Head Prachi Mokashi Technical Specialist Rajeshwari Avhad Haresh Shah, Chairman HU Consultancy Insights Success Media Tech LLC 555 Metro Place North, Suite 100, Dublin, OH 43017, United States Phone - (614)-602-1754 Email: info@insightssuccess.com For Subscription: www.insightssuccess.com Nari Katgara, Country Development Manager - Australia and New Zealand With a legacy of more than 120 years and strong domain expertise, Jeena & Company provides end-to-end logistics solutions across a wide gamut of markets. Digital Marketing Manager Renuka Kulkarni SME-SMO Executive Nikita Khadalkar Circulation Manager Tanaji Fartade Jeena & Company Mr Amit Bolia, Managing Director (MD) Rupitol Finance Pvt. Ltd. provides business loans, capital financing, funding activities, and others are the duty of finance businesses. Rupitol Finance Private Limited VAR Facility Management Solutions Pvt Ltd Sanjay Dugar, Managing Director VAR is a one-stop-shop for all your built space operational, maintenance, and service needs. 300/- https://twitter.com/insightssuccess Follow us on : www.facebook.com/insightssuccess/ We are also available on Copyright © 2024 Insights Success Media and Technology Pvt. Ltd., All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from Insights Success Media and Technology Pvt. Ltd. Reprint rights remain solely with Insights Success. Printed and Published by Insights Success Media and Technology Pvt. Ltd. RNI NUMBER: MAHENG/2018/75953

Cover Story Nari Katgara, Country Development Manager - Australia and New Zealand, Jeena & Company Beyond Brands - & Building Honour - A 2024 Champion Char?ng the Course of Logis?cs, One Groundbreaking Innova?on at a Time Katgara Nari

I Brands of Honour- 2024 We ac?vely par?cipate in industry forums, share our exper?se through educa?onal ini?a?ves and collaborate with startups to nurture the next genera?on of logis?cs innovators.

Our vision revolves around sustained growth, technological advancement and a commitment to posi?vely impac?ng the business world and the communi?es we serve.

The ability to think outside the box and propose a solu?on others hadn’t considered ul?mately led to Jeena & Company securing success.

How the Brands of Honour are Changing the World ? I n an era marked by rapid globalization and increasing consumer skepticism, the concept of trust has become paramount. Consumers are demanding more than just products; they seek brands that align with their values, contribute positively to society, and demonstrate a genuine commitment to ethical practices. Building Trust Through Transparency Trust is the foundation of any meaningful relationship, and Brands of Honour understand this profoundly. They build trust by being transparent about their operations, sourcing, and business practices. Transparency means more than just open communication; it involves a commitment to honesty, even when it might be easier to conceal inconvenient truths. By sharing both their successes and challenges openly, these brands foster a sense of authenticity that engenders deep consumer loyalty. These 'Brands of Honour' are not merely commercial entities; they are forces for good, reshaping industries and influencing consumer behavior. In a world where consumer trust is increasingly hard to earn, some brands are setting themselves apart by embodying values of integrity, transparency, and social responsibility. Commitment to Ethical Practices Redefining Success Ethical practices are at the heart of the Brands of Honour. This commitment manifests in various ways, from fair labor practices and humane working conditions to responsible sourcing of materials. These brands go the extra mile to ensure that every part of their supply chain aligns with their ethical standards. In doing so, they not only protect the rights and dignity of workers but also set a standard for the industry, encouraging other companies to adopt similar practices. Traditional metrics of business success have centered around profitability and market share. However, Brands of Honour are shifting the focus towards a more holistic view of success that includes social impact and ethical conduct. These brands measure their achievements not just in terms of financial gains but also through their contributions to society and the environment. This redefinition of success resonates deeply with modern consumers who are increasingly mindful of the impact of their purchasing decisions. The Brands We Can Trust 16 | June, 2024 www.insightssuccess.in 17 | June, 2024 www.insightssuccess.in

Subscribe Today Environmental Stewardship The Transformative Power of Brands of Honour Inspiring a Movement As concerns about climate change and environmental degradation grow, Brands of Honour are leading the charge towards sustainability. They implement eco-friendly practices across their operations, reduce waste, and actively work to minimize their carbon footprint. Some brands even go beyond reducing harm to actively contributing to environmental restoration. This dedication to environmental stewardship appeals to a growing segment of eco-conscious consumers and underscores the brand’s commitment to the planet. Perhaps one of the most significant impacts of Brands of Honour is their ability to inspire others. By leading through example, these brands show that it is possible to be successful while adhering to high ethical standards and making a positive impact on the world. They inspire consumers to make more informed choices and encourage other businesses to adopt similar values. This ripple effect can lead to broader industry-wide changes and a more ethical, sustainable marketplace. These brands are not just surviving; they are thriving. By prioritizing trust and purpose, they are: Stay in touch. Driving Innovation: Investing in research and development to create sustainable and ethical products. Subscribe to Insightssuccess Get Insightssuccess Magazine in print, & digital on www.insightssuccess.in Building Strong Communities: Supporting local communities and creating positive social impact. Influencing Industry Standards: Setting new benchmarks for ethical business practices. The Erosion of Trust and the Rise of Conscious Consumerism Social Responsibility and Community Engagement Attracting and Retaining Talent: Building loyal customer bases and attracting top talent. The past decade has witnessed a decline in consumer trust in corporations. Scandals, misleading advertising, and environmental concerns have eroded confidence. In response, a growing number of consumers are adopting conscious consumerism, prioritizing ethical and sustainable brands. www.insightssuccess.in Brands of Honour are deeply invested in the communities they serve. They engage in various forms of social responsibility, from supporting local businesses and non-profits to investing in community development projects. These brands recognize that their success is intertwined with the well- being of the communities around them. By giving back and supporting social causes, they create a positive feedback loop that benefits both the community and the brand. A New Era of Brand Leadership Brands of honor are redefining the role of business in society. They are demonstrating that profitability and purpose are not mutually exclusive. As consumer expectations continue to evolve, brands that prioritize trust and ethical behavior will not only survive but thrive. The Pillars of Trustworthy Brands Brands that earn consumer trust typically exhibit the following characteristics: In essence, the rise of brands of honor is a testament to the growing demand for ethical and responsible businesses. These brands are not just selling products; they are selling a vision of a better world. By choosing to align with consumer values and making a positive impact, they are shaping a more sustainable and equitable future. Innovation for Good Transparency: Openness about business practices, supply chains, and product ingredients. Innovation is another key characteristic of Brands of Honour. These brands leverage cutting-edge technology and creative solutions to address some of the world's most pressing problems. Whether it’s developing sustainable products, creating inclusive work environments, or pioneering new ways to give back, innovation is always directed towards the greater good. This not only differentiates them in the marketplace but also amplifies their impact. Authenticity: Genuine connection with consumers and a strong brand identity. Cheque should be drawn in favour of : INSIGHTS SUCCESS MEDIA AND TECH PVT. LTD. Sustainability: Commitment to environmental protection and social responsibility. CORPORATE OFFICE Insights Success Media and Technology Pvt. Ltd. Survey No.133/134, Brand Square, Office No. 512, Kunjir Chowk, Pimple Saudagar, Pune, Maharashtra 411027 Phone - India: +91 7410079881/ 82/ 83/ 84/ 85 Email: info@insightssuccess.in For Subscription: www.insightssuccess.in Ethical Conduct: Adherence to ethical principles in all business dealings. www.insightssuccess.in Social Impact: Positive contributions to communities and society at large. 18 | June, 2024 www.insightssuccess.in

The Brands of Honor -2024 A Standing Ova?on for India Fastest-Growing Logis?cs Network in India Where Innova?on Fuels the M ore than just a tagline, "Logistics through innovation, dedication, and technology" embodies the spirit of AWL India Private Limited. This rapidly expanding logistics power- house has earned its reputation by harnessing cutting-edge technology to streamline every step of the supply chain. supply chain company. Our journey commenced in 2007, driven by a resolute commitment to revolutionize the logistics landscape in India. Faced with the challenges prevalent in the industry at the time, we recognized a pressing need for innovation, efficiency, and reliability. Motivated by this realization, we entered the logistics sector with a clear mission: to streamline processes, enhance transparency, and deliver unparalleled value to our clients and partners. Our aim has always been to leverage cutting-edge technology and strategic partnerships to catalyze positive change, propelling our company and the industry towards greater heights of success and sustainability. adaptation culture, we remain agile and responsive in an ever-evolving market, positioning ourselves as a trusted leader and partner in the logistics industry. Mr Rahul Mehra, Founder and CEO, AWL India Private Limited The industrial landscape is continually evolving. How do you ensure that your brand remains adaptable and ahead of industry trends, providing innovative solutions to your clients? Under Mr Rahul Mehra, the Founder and CEO’s exemplary leadership, the team’s unwavering dedication to innovation ensures they stay ahead of the curve, consistently developing new and efficient solutions to meet the evolving needs of their clients. We understand the importance of staying adaptable and ahead of industry trends, especially in a continually evolving industrial landscape. This commitment isn't just about buzzwords; it translates into tangible results. AWL India has established itself as the fastest-growing logistics company in India, a testament to their ability to deliver exceptional service with speed and efficiency. AWL has emerged as one of India's best brands. Could you share the guiding philosophy that has propelled your organization's success? Our success is anchored in a steadfast commitment to our guiding philosophy: ‘Move with us to make a difference.’ This mantra encapsulates our unwavering dedication to delivering exceptional service, innovative solutions, and steadfast reliability to our clients and partners. We prioritise customer satisfaction above all else, striving to exceed expectations at every touchpoint. Necessity is the mother of all inventions and in the case of AWL, we can say technology is the mother of all innovations. By embracing a continuous improvement and Our success is anchored in a steadfast commitment to our guiding philosophy: ‘Move with us to make a difference.’ In an exclusive interview with Insights Success India, Rahul spoke about AWL's journey, achievements, mile- stones, and plans. As a trailblazing brand of honour in your industry, could you take us back to the beginning of your journey? What motivated you to step into this dynamic field? AWL India Private Limited (AWL) is India's technology-driven logistics and 20 | June, 2024 www.insightssuccess.in 21 | June, 2024 www.insightssuccess.in

explain your approach to leadership and team building within the organization? We achieve this through a multi- faceted approach integrating cutting- edge technology, process excellence, and a customer-centric mindset. crucial for building an honoured brand. Our approach is rooted in a deep understanding of our customers' needs and aspirations and a relentless focus on innovation and continuous improvement. We recognize the critical importance of sustainability and environmental responsibility in modern industry. We are committed to minimizing our ecological footprint and contributing to a greener future through various initiatives and practices integrated into our operations. stakeholders, we are working towards a greener, more sustainable future for future generations. In industry, technology plays a pivotal role in enhancing efficiency. How does AWL leverage technology to optimize its services and stay ahead in a digital age? Our approach to leadership and team building is rooted in the belief that success is a collective endeavour fuelled by collaboration, empower- ment, and a shared sense of purpose. In transportation, we leverage state-of- the-art fleet management systems and routing algorithms to optimize routes, reduce transit times, and minimize costs for our clients. Our warehousing solutions are powered by advanced inventory management systems (SWIM™) and automation technolo- gies, ensuring efficient storage, retrieval, and distribution of goods. We leverage advanced technology, streamlined processes, and industry best practices to ensure functional efficiency. From transportation and warehousing to inventory management and order fulfilment, we prioritize efficiency gains and cost savings without compromising quality or reliability through user-friendly plug and play modules. Firstly, we prioritize fuel efficiency and emission reduction in our transportation fleet. We invest in eco-friendly vehicles and employ route optimization algorithms to minimize fuel consumption and carbon emissions, reducing our environmental impact. As a leader, I strive to cultivate an environment where every team member feels valued, respected, and motivated to contribute their best. Transparency and open communication are paramount, ensuring everyone is aligned with our company's vision, goals, and values. I encourage autonomy and initiative, empowering individuals to take ownership of their work and drive innovation. We harness technology's transformative potential across all facets of our operations to optimize services and maintain a competitive edge in today's digital age. Our integration with client ERPs and marketplace platforms ensures seamless data exchange and real-time visibility, enabling efficient order processing and inventory management. Furthermore, our vendor portal facilitates collaboration and supplier communication, streamlining procure- ment processes and enhancing supply chain transparency. Online Proof of Deliveries (PODs) provides customers instant access to shipment status and documentation, improving transparency and customer satisfaction. AI plays a pivotal role in our operations, from predictive analytics for demand forecasting to route optimization algorithms that enhance efficiency and reduce carbon footprint. Automa- tion is integrated into our processes, streamlining workflows and minimizing human error using RFID based tracking technology (CRAWL™), improving reliability and consistency. Secondly, our warehousing facilities are designed with sustainability in mind. We implement energy-efficient lighting systems, utilize renewable energy sources where feasible, and employ waste management strategies to minimize our carbon footprint and promote resource conservation. Simultaneously, we strongly emphasize enhancing the end-user experience through personalized solutions, responsive customer service, and proactive communication. We seek customer feedback and adapt our offerings to meet their evolving needs and preferences. Team building is central to our organizational culture, with regular team-building activities, workshops, and training sessions fostering camaraderie, trust, and synergy among team members. Research & Develop- ment and training are two areas where AWL is the only company to invest and create a platform for innovation. Additionally, we actively promote recycled packaging materials and practices among our clients and partners. By advocating for responsible packaging solutions and implementing recycling programs, we strive to reduce waste and promote circular economy principles throughout the supply chain. Process excellence is at the core of our operations, with continuous improvement initiatives driving efficiency gains and cost savings across the board. Our clients receive real-time visibility through sophisticated tracking and monitoring systems, allowing them to monitor their shipments and inventory in real-time, enhancing transparency and responsiveness. Moreover, we recognize that customer satisfaction is meeting expectations and exceeding them. We go above and beyond to anticipate customer needs, address pain points, and deliver value- added services that enhance their overall experience. Our advanced warehouse management system (SWIM) utilizes SaaS technology to optimize inventory storage, picking, and shipping processes, ensuring accuracy and efficiency throughout the warehouse. Moreover, our investment in emerging technolo- gies, such as the Internet of Things (IoT), OT/IT, Sailor, Aquarium, CRAWL, Puugle, Infinity, Wision enables us to leverage data for predictive maintenance and supply chain optimization. Moreover, I lead by example, embodying the values of integrity, accountabil- ity, and empathy in my interactions with colleagues and stakeholders. By fostering a culture of mutual respect, collaboration, and continuous growth, we cultivate a high-performing team that is resilient, adaptable and united in its pursuit of excellence. By striking this delicate balance between functional efficiency and customer satisfaction, we create lasting partnerships built on trust, reliability, and mutual success. We establish AWL as a trusted leader and partner in the logistics industry. Furthermore, we are committed to continuous improvement in our environmental performance. We monitor and measure key sustainability metrics, set ambitious targets for reducing energy consumption and greenhouse gas emissions, and regularly assess our progress towards achieving our sustainability goals. By embracing innovation in transportation, warehousing, inventory management, AI, automation, process excellence, real-time visibility, and API integration, we ensure that AWL remains adaptable and ahead of industry trends. We provide our clients with innovative solutions that drive success in an ever-evolving landscape. The essence of honoured brand building lies in innovative solutions and enhancing the end-user experience. How does AWL strike a balance between functional efficiency and customer satisfaction? Sustainability and environmental responsibility are crucial aspects of modern industry. How does AWL integrate these principles into its operations and contribute to a greener future? By staying at the forefront of technological advancements and fostering a culture of innovation, we empower our team to deliver value-added services and exceed client expectations in an increasingly digital and interconnected world. By integrating these principles into our operations and fostering a culture of environmental responsibility, we aim to lead by example and inspire positive change within our industry. Together with our clients, partners, and Your leadership style is often recognized as a driving force behind AWL's achievements. Could you Striking balance between functional efficiency and customer satisfaction is 22 | June, 2024 www.insightssuccess.in 23 | June, 2024 www.insightssuccess.in

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The Power of Purpose How are Winning and Minds? I n today’s dynamic marketplace, the concept of brand loyalty is evolving. It’s no longer enough for companies to offer exceptional products and services; they must also resonate on a deeper, more meaningful level with their customers. This is where the power of purpose comes into play. Honourable brands—those that prioritize purpose alongside profit—are capturing the hearts and minds of consumers, forging strong emotional connections and cultivating lasting loyalty. Purpose as a Core Principle Honourable brands distinguish themselves by embedding a clear and compelling purpose into their core business strategy. This purpose goes beyond making money; it involves contributing positively to society, addressing global challenges, and creating meaningful impact. For these brands, purpose is not an afterthought or a marketing ploy; it’s a fundamental principle that guides decision- making, innovation, and overall company direction. Building Trust Through Transparency Transparency is a cornerstone of purposeful branding. Honourable brands earn consumer trust by being open about their practices, values, and goals. They communicate their mission and the steps they are taking to achieve it with clarity and honesty. This transparency fosters a sense of integrity and authenticity, essential elements in building and maintaining trust. When customers feel that a brand is honest and aligned with their own values, they are more likely to form a lasting, loyal relationship with it. Social and Environmental Responsibility One of the most significant ways honourable brands demonstrate their purpose is through social and environmental responsibility. These brands take proactive steps to minimize their environmental footprint, 26 | June, 2024 www.insightssuccess.in 27 | June, 2024 www.insightssuccess.in

promote sustainability, and support social causes. They understand that their actions have far-reaching impacts and strive to make a positive difference in the world. By championing important issues such as climate change, fair trade, and community development, they not only fulfill their purpose but also inspire their customers to support their mission. higher cause, these brands tap into the emotional core of their audience, forging deeper connections and fostering a sense of shared values. Constructing Trust and Loyalty Trust is the cornerstone of any successful brand, and purpose plays a pivotal role in building it. When consumers see a brand actively working towards a meaningful cause, they are more likely to perceive it as authentic and trustworthy. This trust translates into loyalty, as consumers become brand advocates, willingly promoting the brand to their social circles. Emotional Engagement and Community Building Financial paperwork strategy Purpose-driven brands excel at emotional engagement. They don’t just sell products; they create experiences and build communities around shared values and common goals. Through storytelling, meaningful interactions, and active involvement in social causes, these brands connect with their customers on an emotional level. This connection transforms customers into brand advocates who are passionate about supporting and promoting the brand’s mission. Attracting and Retaining Talent A strong sense of purpose also attracts and retains top talent. Employees want to work for organizations that share their values and make a positive impact. Purpose-driven companies create a motivating and inspiring work environment, leading to increased employee satisfaction, productivity, and retention. Driving Innovation and Growth Interestingly, a strong sense of purpose often drives innovation and growth. Honourable brands leverage their purpose to inspire creativity and foster a culture of innovation. They are not afraid to challenge the status quo and explore new ways to fulfill their mission. This innovative spirit not only leads to unique products and services but also propels the brand forward in a competitive market. Purpose becomes a catalyst for continuous improvement and long-term success. Examples of Purpose-Driven Brands Numerous brands have successfully harnessed the power of purpose. Patagonia's commitment to environmental conservation, TOMS' one-for-one giving model, and Tesla's focus on sustainable transportation are just a few examples. These brands have not only achieved commercial success but have also become cultural icons, inspiring others to follow suit. Attracting and Retaining Talent The power of purpose is transforming the way brands operate and engage with their audiences. Honourable brands that prioritize purpose are winning hearts and minds by building trust, promoting social and environmental responsibility, and fostering emotional connections. Their commitment to making a positive impact drives innovation, growth, and loyalty, both from customers and employees. The power of purpose extends beyond customers to employees. Honourable brands attract and retain top talent by providing a sense of meaning and fulfillment in their work. Employees are more engaged and motivated when they know that their efforts contribute to a greater good. This alignment of personal and company values creates a positive work environment, enhancing productivity and fostering loyalty among staff. In an era where consumers increasingly seek meaning and authenticity, these brands serve as beacons of integrity and inspiration, proving that businesses can indeed be a powerful force for good. As more companies embrace purpose-driven strategies, the potential for positive change in the world grows, benefiting society, the environment, and the economy. Beyond the Bottom Line Purpose-driven brands understand that their existence extends beyond profit maximization. They recognize that their actions have a ripple effect on society, the environment, and their consumers. By aligning with a 28 | June, 2024 www.insightssuccess.in

The Brands of Honor -2024 Rupitol Finance Private Limited An Illuminant of Financial Integrity and Inclusion in a Turbulent Time Mr Amit Bolia, Managing Director (MD), Rupitol Finance Private Limited I n the ever-churning landscape of the financial world, where tides of uncertainty rise and fall, certain institutions stand as unwavering lighthouses, guiding their clients through murky waters to safe harbors. Among these beacons of stability and trust shines Rupitol Finance Private Limited, which is synonymous with financial integrity, ethical practices, and a resolute commitment to financial inclusion. Atmanirbhar Nari Shaktis and can enable seamless capital flow for MSMEs. To ensure all the unprivileged women are being provided Personal Loan to strengthen and built their economic and social status for the Recognition of their Social Prestige & Dignity in Society. Apart from these, Rupitol’s Secured Business Loan (SBL) gives the collateral a best value and upscales the business values. Rupitol Finance Private Limited stands as a beacon of innovative financial solutions, originating from the vibrant landscape of Rajasthan. Established in 2018 as a private limited company, Rupitol is headquartered in the culturally rich city of Udaipur, Rajasthan, and operates across an extensive network of 30 branches spanning Rajasthan, Madhya Pradesh, and Gujarat. The company gained its distinguished status as a Non-Banking Financial Company (NBFC), and since then, the company’s work has made a big difference in the lives of many. The Rise of a Truly Indian NBFC Rupitol's story is not one of meteoric rise or overnight success. It's a tale of dreams fulfilled by the hard work of each Rupians (Team members) for introducing responsible lending, customer-centricity, and unwavering corporate governance. Founded on the core principles of transparency, accessibility, and social responsibility, Rupitol has carved a niche in the Indian financial sector, earning the coveted title of “Brand of Honour.” The USPs of Rupitol are its loan products: The first is Insta Biz- a 100-days unsecured loan product offering daily repayment that reduces the burden on customers’ pockets and meets the business owners' instant working capital requirement. It is being designed especially for maintenance of the Financial Sustainability and Viability of an Entrepreneur. Rupitol envisions a future propelled by strategic ini?a- ?ves to enhance its opera- ?onal framework and move towards a cashless and digital regime. The two other loan products, such as Udyam Shakti (USL) and Mahila Udyam (MUL) are the best support to the MSMEs. These collateral-free products are a major boost and bring sustained growth, resilience, and employment generation for MSMEs. The entrepreneur in every female has been empowered with the Mahila Udyam Loan product, which accelerates the business of many dedicated 30 | June, 2024 www.insightssuccess.in 31 | June, 2024 www.insightssuccess.in

The brainchild of a visionary young entrepreneur, Mr Amit Bolia, who hails from Kankroli, Rajsamand, Rupitol Finance Pvt Ltd, embodies a unique perspective grounded in grassroots understanding and a profound appreciation for the nuances of financial requirements. As the Founder and Managing Director (MD), Mr Bolia's vision of doing something for his people has equipped him with invaluable insights and instilled in him a deep sense of responsibility towards addressing the financial needs and exploring the newer ways for including the underserved segments of society. Empowering Inclusion Through Accessibility: In a world where financial exclusion can cast long shadows, Rupitol shines a light on opportunity for all. Recognizing the diverse needs of its clientele, the company offers a wide array of loan products tailored to cater to individuals and small businesses alike. Whether a young entrepreneur seeking an MSME or a visionary female upscaling the entrepreneur through their loan, Rupitol offers a helping hand, bridging the gap between dreams and possibilities. Rupitol’s Unparalleled Success Capital the success and growth of its customers, transcending barriers and pioneering new pathways in the realm of finance. Today, Rupitol Finance Private Limited has swiftly emerged as a formidable player in the financial landscape, leveraging its distinctive Success Capital that underscores its journey to becoming a trusted Non-Deposit taking NBFC registered with the RBI. Bolstered by a wealth of experience and expertise, the Directors bring over 25 years of collective wisdom in the Financial Services Space, steering Rupitol towards a trajectory of remarkable growth and innovation. Rupitol Finance Private Limited is not just a company; it's a testament to the transformative power of financial inclusion and ethical practices. It's a story of building trust brick by brick, empowering individuals and communities, and illuminating the path to a brighter financial future. In a world grappling with economic uncertainty, Rupitol stands as a beacon of hope, a reminder that responsible finance can pave the way for a more equitable and prosperous tomorrow. Innovation as the Fuel for Growth: While firmly rooted in its core values, Rupitol embraces innovation as a driver of progress. The company leverages cutting-edge technology to streamline processes, enhance transparency, and personalize the customer experience. This dedication to staying ahead of the curve ensures that Rupitol remains relevant and responsive to the ever-evolving needs of its clients. At the helm is the promoter, Mr. Amit Bolia, with his seasoned BFSI-experienced team. This noble endeavour is underscored by the philosophy of "New Thinking! New Beginning," a mantra symbolizing a fresh approach to financial services catering to the evolving needs of individuals and entrepreneurs alike. So, what sets Rupitol apart?Here are the pillars that hold its edifice of trust: Community Commitment as the Guiding Light: Rupitol understands that its success is intertwined with the well- being of the communities it serves. The company actively engages in social responsibility initiatives. This commitment to giving back reflects Rupitol's deep-seated belief in building a future where financial stability and prosperity are not privileges but opportunities for all. Financial Integrity as the Compass: Rupitol navigates the financial terrain with unflinching ethical principles. From transparent pricing to affordable loan products, every decision is guided by a fundamental respect for clients' financial well-being. This unwavering commitment to ethical practices has earned Rupitol the trust and loyalty of its customers, creating a community of satisfied borrowers who see the company as a reliable partner in their financial journey. Empowering Tomorrow’s Economic Pioneers At the heart of Rupitol's ethos lies a commitment to empower the future pioneers of India's economic landscape, focusing on visionary individuals, women, and budding entrepreneurs. The company's promoters foresee the future of finance encapsulated in the provision of credit to these dynamic segments of society, aiming to be a cornerstone of support for their aspirations and endeavours. Rupitol Finance Pvt Ltd aspires to transcend conventional financial paradigms and emerge as the epitome of customer trust. The company's vision extends beyond immediate financial solutions; it seeks to act as a bridge between present ideas and future aspirations. By contributing its best to society, Rupitol endeavours to facilitate the realization of innovative concepts and ambitions, thereby nurturing a promising tomorrow. Rupitol Finance Pvt Ltd stands poised to redefine the landscape of financial services, guided by a commitment to trust, innovation, and societal contribution. With an unwavering dedication to fostering a brighter future, Rupitol is steadfast in its mission to become a catalyst for 32 | June, 2024 www.insightssuccess.in 33 | June, 2024 www.insightssuccess.in

Rupitol’s Future Vision of Indian Prosperity Mr Amit Bolia, in particular, has set forth a visionary goal for Rupitol, aiming to address the credit vacuum for New- to-Credit, Under-served, and Unorganized populations while streamlining and simplifying access to finance for all. This strategic vision is bolstered by a seasoned Manage- ment Team boasting over 50 person-years of collective experience in the Banking and NBFC space, positioning Rupitol as an entity poised for transformative impact. Rupitol Finance Private Limited envisions a future propelled by strategic initiatives to enhance its operational framework and move towards a cashless and digital regime. With an unwavering commitment to refining the Income assessment framework, the company aims to bolster the accuracy and efficacy of its evaluation processes. Setting goals is the first step in turning the invisible into the visible. Rupitol Finance embarked on its journey of advancing loans from December 2020 onwards. The company's impressive growth trajectory is evidenced by its Assets Under Management (AUM), surpassing ₹160 Crores as of March 2024 and with consistent profitability, increasing the revenue by more than a cent percentage. Rupitol's expansive footprint spans 30 branches strategi- cally positioned across three states, supported by a dedicated workforce exceeding 650+ employees. Embracing the digital era, Rupitol significantly emphasises digitization and cashless collection methods. By harnessing technology and innovative solutions, the company is poised to streamline operations, enhance customer convenience, and reinforce its position at the forefront of technological advancements in the financial sector. - Tony Robbins Central to Rupitol's future roadmap is a strategic approach towards deeper business penetration in identified locations. Moving away from a scattered approach, the company is poised to focus on targeted business expansion, fortifying its presence and effectively catering to the specific needs of diverse customer segments. This strategic alignment aligns with the company's ethos of providing affordable Loan Products tailored to meet the evolving requirements of its customers. With a strong foundation rooted in experience, expertise, and an unwavering commitment to fostering financial inclusivity, Rupitol Finance is a testament to its unparalleled Success Capital. The company's rapid ascent within the financial services sector is a testament to its visionary leadership, steadfast commitment to customer-centric solutions, and relentless pursuit of empowering individuals and businesses across India. Adhering to the highest standards of corporate governance, Rupitol is committed to complying with regulations and upholding ethical practices in both letter and spirit. The company remains steadfast in strengthening the Environ- mental, Social, and Governance (ESG) segment, acknowl- edging its responsibility towards sustainable practices and societal well-being. Looking ahead to the fiscal year 2024-2025, Rupitol Finance is poised for significant expansion. The company anticipates a robust growth trajectory, foreseeing a branch increase to 30, which it has already achieved. Alongside this expansion, Rupitol has achieved its set ambitious targets, with Disbursement of ₹224+ Crores by the end of the financial year 2023-24. Each market expansion, groundbreaking innovation, and client-tailored financial product launched is a testament to Rupitol's unwavering commitment to affordable customer credit, easy access, entrepreneurial growth, development, and excellence. www.insightssuccess.in

A Guide to Building Brands, Engaging Audiences and Achieving Business Growth S social media offers businesses a powerful platform to connect with their audience, build brand awareness, drive leads, and achieve significant business growth. ocial media has evolved beyond being a mere source of entertainment; it has become an indispensable marketing tool. With a staggering 4.89 billion active users globally, Understanding Social Media Marketing for Businesses Social media marketing (SMM) refers to utilizing social media platforms for brand building, sales increase, and website traffic generation. It has experienced explosive growth, with 4.76 billion global users by 2023. SMM's power lies in its connection, interaction, and customer data utilization capacity. Advantages of Utilizing Social Media for Business Growth Personalizing the Brand When used effectively, social media strategies humanize a brand, building trust and loyalty by showcasing the people behind the brand and its users. Fostering Customer Engagement Social media transforms business engagement by allowing personalized interactions, responding to posts, sharing tailored content, and addressing queries for a deeper understanding of customer perspectives. Strengthening Customer Service Social media platforms provide potent channels for customer service, with public comments and feedback showcasing brand responsiveness, leading to enhanced trust and loyalty. 36 | June, 2024 www.insightssuccess.in 37 | June, 2024 www.insightssuccess.in

Customer Data Track and Analyze Metrics Hashtags on Major Social Media Platforms Conclusion Twitter Use one or two hashtags per tweet for optimal engagement. Tweets with fewer hashtags tend to perform better. SMM provides valuable customer data, aiding in market analysis and strategy development. The data extracted can be used to crowdsource innovative approaches. Leverage social media analytics to assess strategy effectiveness. Regularly analyze data to refine your approach and enhance performance. Ensure your business account to access comprehensive metrics. Social media is now essential for business growth, reaching nearly 5 billion users worldwide. This guide focuses on strategic use of platforms like Facebook (Meta), YouTube, Instagram, Twitter, and LinkedIn. Topics include humanizing brands, effective content creation, tailored strategies, consistency, engaging content, community interaction, and analytics tracking. Choosing the right platform involves understanding the target audience, business objectives, and industry dynamics. The guide also explores hashtags as a powerful content categorization tool across major platforms, offering practical advice for their effective use. Instagram Aim for around 11 hashtags per post for a balance between reach and relevance. Use a mix of popular, niche, and local hashtags. Despite its effectiveness, it's crucial to acknowledge the potential exclusion of certain demographics without online access. Understanding Hashtags for Effective Social Media Marketing Tips for Effective Brand Marketing Facebook While less popular, one or two hashtags per post can still enhance discoverability. Hashtags in posts must be public to be searchable. With over half the world on social media, establishing an online presence is now a necessity for companies. Whether you're a beginner or pro, here are five social media tips for effective brand marketing. Hashtags are crucial in social media marketing, serving as powerful tools for enhancing content visibility. Introduced on Twitter in 2007, they have become ubiquitous across platforms like Instagram, Facebook, TikTok, LinkedIn, and YouTube. TikTok Embrace popular and trending hashtags to boost visibility. Use relevant and creative hashtags in video captions. Craft a Strategy At their core, hashtags act as organizational beacons, efficiently categorizing and structuring content for easy discoverability. They help social media algorithms interpret context by linking content to specific topics, influencing post visibility and engagement metrics. Tailor strategies for each platform based on its unique features. Define your purpose, target audience, brand message, and content style. Focus on creating unique and engaging content. Pinterest Include hashtags in pin descriptions for brief visibility boosts. Use up to 20 hashtags per pin. Hashtags group related content, serving as virtual gateways for users navigating social media. They go beyond categorization, functioning as a language for self- expression and participation in trending topics, allowing marketers to leverage current events for campaign amplification. Maintain Consistency LinkedIn Keep it professional with two or three hashtags per post. Leverage hashtags to reach a broader professional audience. Develop a content calendar for regular postings aligned with your strategy. Maintaining a consistent brand image, message, posting frequency, and hashtag usage is crucial. YouTube Include hashtags in video titles and descriptions for improved discoverability. Aim for up to 15 hashtags in descriptions. In the context of algorithms, hashtags signal content context and relevance. By balancing trending and niche-specific hashtags, thoughtful use significantly enhances discoverability, increasing engagement and visibility. Emphasize quality over quantity, especially in the initial stages of establishing a presence on social media. Choosing the Right Hashtags Create Engaging Content General Advice Use a mix of broad, niche, and local hashtags for varied reach. Regularly update your hashtag list based on trends and events. Learn more about how to use hashtags in an effective manner Stand out with content that is newsworthy, visually appealing, and aligned with trends. Benefits of Using Hashtags Utilize images, gifs, and videos to capture attention. Incorporate storytelling to convey messages creatively. Facilitate content discovery during events, discussions, and trending topics. Enhance brand visibility and audience engagement. Hashtag Research Analyze competitors' hashtag usage. Study follower-generated content and identify trending tags. Utilize hashtag tools for research and recommendations. Tap into popular and relevant industry events or discussions. Boost Engagement Foster community by interacting with followers through likes, responses, and live streams. Curate user-generated content (UGC) for sharing with your audience. Use polls and quizzes to encourage participation. Initiate conversations with content that sparks discussions. Improve searchability and discoverability of your content. 38 | April, 2024 38 | June, 2024 www.insightssuccess.in www.insightssuccess.in 39 | June, 2024 www.insightssuccess.in

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Brands of Honour- 2024

Brands of Honour- 2024

Presentation Transcript

Meditrina Hospital : Honour of Central India

Day of Honour May 9, 2014 Ottawa

Theme of Honour

Volunteer Honour Roll 2013

Brands of Protection

The Honour Code

Love and Honour

“ Honour ” and “ Gainda ”

“Our Proud Our Honour ”

In Honour of Brian Butterworth

Honour The King

2012-2013 Honour Roll

Guest-of-Honour:

In Honour of Piero Boscolo

CULTURE OF HONOUR

WORDS OF HONOUR

2014 Roll of Honour

Honour Cap Tassel

Honour Cap Tassels

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Top 5 Mattress Brands in India - 2024

Top “Twinning Set” Brands in 2024