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Effective Communication Strategies for Workplace Safety

Discover the key elements of communication plans, processes, and messages to ensure workplace safety. Learn how effective communication can prevent incidents, injuries, and improve overall safety culture.

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Effective Communication Strategies for Workplace Safety

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  1. Effective Communication Bureau of Workers’ Compensation PA Training for Health & Safety (PATHS) PPT-092-01 1

  2. CommunicationPlan The elements of an effective communication plan should include a clearly defined: • Receiver • Message • Communication process • Timeframe • Evaluative process PPT-092-01 2

  3. Communication Process PPT-092-01 3

  4. Message/ SenderMediumReceiver Experience Verbal/non- Experience Attitudes written Attitudes Skills Email Skills Perceptions Web Perceptions Pictures Communications Process PPT-092-01 4

  5. InputFeedback Personality/Style Climate View of others/self Complainant’s behavior Communication skills How well you handle feedback Communication Process PPT-092-01 5

  6. Four Important Realities: • Communication is the main way we exchange idea, needs and beliefs and get things done. • Miscommunication is more prevalent than good communication. • Communication is more psychological than anything; “how” you say something accounts for 80% of the meaning and impact. • The best way to get good results in anything is to improve your style of communication. Realities of Communication PPT-092-01 6

  7. EffectiveCommunication Why it Matters… Failure to communicate safety information effectively can have serious negative consequences: • Incidents, injuries, and illness • Lost workdays • Reduced productivity and delays • Risk-taking by employees • Inability to comply with regulations • Higher workers’ compensation and health insurance costs PPT-092-01 7

  8. The main objective of any workplace safety communication or program is to change behavior. ??? How does a safety committee change attitudes toward safety or improve the way people work? Safety Communication PPT-092-01 8

  9. Betari Box Model MY ATTITUDE AFFECTS AFFECTS MY BEHAVIOR YOUR BEHAVIOR AFFECTS AFFECTS YOUR ATTITUDE PPT-092-01 9

  10. The A’s of safety • Acknowledge • Assist • Appreciate • Approve • Attitudes • Awareness • Action • Accountability PPT-092-01 10

  11. A mind set • An attitude • Safety messages must be designed into every aspect of the company • Must be the company’s vision – a value for all employees Safety Culture PPT-092-01 11

  12. Challenges • Attitudes • Communication • Competing Priorities • Employee Buy-In • Creating Safety Awareness PPT-092-01 12

  13. Four separate groups of workers seek information differently based on their perceived risk: • Responsive individuals • Avoidant individuals • Proactive individuals • Indifferent individuals Communication Process PPT-092-01 13

  14. It won’t happen to me! • I’ve been doing this job for 15 years … • I’m CAREFUL! • I don’t want to get (someone) in trouble! Communication Process PPT-092-01 14

  15. Convey your ideas • Discuss concerns or objections • Share important criteria and priorities • Indicate how change will benefit this individual • Present solutions that contain your priorities and those of the individual you are influencing Communication PPT-092-01 15

  16. Effective communication increases motivation • The more people a “communication” goes through, the more distorted it becomes • Effective communication reaches the heart as well as the mind • Use it or lose it Communication Process PPT-092-01 16

  17. Communication “The danger in communication is the illusion that it has been accomplished.” - George Bernard Shaw PPT-092-01 17

  18. Understanding What is Said Even the most seasoned has trouble coping with the ambiguities. The struggle to understand is carried out relentlessly by the most conscientious. PPT-092-01 18

  19. “Nothing is so simple it cannot be misunderstood.” - Freeman Teague Communication Process PPT-092-01 19

  20. Interactive 2. Informative Keys to Communication 3. Positive 4. Productive PPT-092-01 20

  21. How to Communicate Workplace Safety Messages: • Plan your safety messages like a mini advertising campaign • Get personal • Consistent, clear messaging (includes branding) • The consequences of poor safety • Multiple message placement Safety Messages PPT-092-01 21

  22. How to get employees engaged in your workplace safety message • Watching it (training videos) • Hearing it (discussion and feedback on safety issues) • Reading it (posters, email, newsletter) Safety Messages PPT-092-01 22

  23. Use more Visuals • Tell Stories • Lead by Values • Use Positive Language • Involve Senior Management • Keep it Simple • Ask more why Questions Communication Tips PPT-092-01 23

  24. Employee suggestions • Wellness programs • Workplace Violence • Incident Investigations • Emergency Preparedness • Ergonomics • Back Safety • Fire Safety • Electrical Safety • Slips, Trips and Falls Safety Communication PPT-092-01 24

  25. Objectives should be: SMART • SSpecific • MMeasurable • AAttainable • RRelevant • TTime-bound CommunicationObjectives PPT-092-01 25

  26. Consideration to the prevention of injury to self and coworkers • Continual improvement is the goal • Involvement and thinking of all people in the safety process Safety Culture PPT-092-01 26

  27. Getting the Message Across • Decide what your messages will be. • Understand clearly whom the message is for. • Consider using several different ways to communicate the same message. • Select the best option for your audience. PPT-092-01 27

  28. Getting the Message Across • Consider who should deliver it, and what credibility they have – a good message badly delivered is lost. • Consider whether the communication was effective. • Plan your method of evaluating success before delivering the communication activity. • To communicate effectively, keep it simple. PPT-092-01 28

  29. The secret to developing highly successful safety communication is to use marketing-based tactics. • Treating safety messages as a mini-marketing campaign will provide better safety performance, communication and camaraderie in the workplace. Effective Safety Messages PPT-092-01 29

  30. Health & Safety Training Specialists 1171 South Cameron Street, Room 324 Harrisburg, PA 17104-2501 (717) 772-1635 RA-LI-BWC-PATHS@pa.gov Contact Information Like us on Facebook! - https://www.facebook.com/BWCPATHS PPT-092-01 30

  31. ????? Questions & Answers Questions PPT-092-01 31

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