Reviewed - How can product experience management boost e-commerce sales -8

1. How can product experience management boost e-commerce sales? Product information plays a very important role in the discovery of the product in the ecommerce marketplace and ensuring that all the required information is available to the prospect in the search phase. Taxonomy and schema, Product information, images, videos, right SKU details and not just in one particular marketplace but consistently displaying the right and updated information across all the eCommerce, distribution channels you have your presence on; including your own website. The success of your e-commerce is directly proportional to the tools and technologies you use to handle product information. So, the need for a comprehensive product experience management is ever more prominent. The most up-to-date system that helps boost the overall product experience is Amaze PXM. It is nothing but a set of in-built modules that enables businesses to deliver enhanced customer and product experiences. The Amaze product experience management provides a central platform to let you add, create, edit, and distribute critical product information in bulk without bearing the risk of inconsistencies and errors. Using the Amaze PXM platform, you can optimize customer experience, helping them find what exactly they are looking for. It also empowers you to contextualize and personalize your content based on the channel requirements and customers’ expectations. Over the past few years, the need for product experience management has grown by leaps and bounds. When shopping online, buyers tend to go with the brands that keep them updated about their inventory and deliver excellent product experiences. Amaze PXM in place, businesses can boost their sales as it enables them to: Efficiently deal with complex, bulk data Manage digital assets Create multiple catalogues and categories Build a large number of SKUs Improve your product presentation Deliver personalized shopping experience