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“Set Into Motion”. Presented by Lynn Amoruso President of Career Navigation April 27 th , 2012. Overview. Self-Marketing Plan (SMP) Summary Core Competencies Capabilities and Qualifications Personal Strengths Improvement Needs Target Companies, Positions, Characteristics. Overview.
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“Set Into Motion” Presented by Lynn Amoruso President of Career Navigation April 27th, 2012
Overview Self-Marketing Plan (SMP) • Summary • Core Competencies • Capabilities and Qualifications • Personal Strengths • Improvement Needs • Target Companies, Positions, Characteristics
Overview Uncovering the Hidden Job Market • Networking is very effective & efficient • It’s easier to uncover the job market now vs. ten years ago due to the Web • Sometimes ‘ Just asking’ or sharing with all ‘I’m looking for a job’
Summary: An overall brief description of your experiences: Internships, Part-Time work, extracurricular leadership roles, Affiliations Core Competencies: A fresh idea/approach to any situation Eagerness to learn Willingness to take on and accept new challenges/responsibilities Self-Marketing Plan - SMP(Example – template)
Capabilities and Qualifications: It can be represented in bullet format or paragraph using ‘resume’ jargon. DO NOT USEpersonal pronouns in SMP or Resume. Exp: Social Media – working knowledge (Twitter, Facebook, Blogging, LinkedIn, etc.) Microsoft Suite (PowerPoint, Excel, Word, Outlook, etc.) Web designing, writing, or Public speaking (student government) SMP con’t…
Personal Strengths: • Highly organized • Creative • Analytical – good w/ #’s • Excellent communication skills (speaking – presentations) • Computer Programming
Improvement Needs: • Discovering YOUR POWER OF CONVICTION • Time Management (proofreading for performance excellence) • Questions with alternative solutions
Target Companies, Positions, Characteristics • Consider your major, interests, locations • Scope of responsibilities • Business type (public, private, non-profit, gov’t) • Company culture (business philosophy, values), size, etc. • Professional and personal development (promotions, hands-on training, mentoring)
Uncovering the Hidden Job Market Networking is very effective and efficient (avg. 75% jobs found thru networking)
Networking • Meet your neighbors! • Before you leave, exchange contact info • 1st step in building relationships & network bank (Six degrees) • Remember everyone gets dressed the same - “One leg at a Time’’ • Misnomer in Networking – not about calculated manipulation • Know your ‘elevator speech’ or ‘sizzle’ or ‘ROI’
Networking • Tuned into two Radio Stations – Employee Referral Program • WDYK • WIFM (in their best interest) • Most Companies • Plan 6-8 mos. Regarding entry level hires • Employee Referral Program • Start building your Networking ‘bank’ today…It’s Your ROI
The Job Market Today • Resources in abundance • Career Centers • Alumni (wide range of professionals), Affiliations, Student Orgs. • Job Fairs (awareness of potential companies, positions, industries) • Websites – Search Engines (Google, LinkedIn, Indeed.com, Dogpile, Craigslist)
The Job Market Today • FYI: Glassdoor.com – employee generated content (includes salaries, co. reviews, interview questions, and more) • Job Boards – (Monster, CareerBuilder, etc.) – use these boards for job descriptions/responsibilities, titles or company awareness • Employment agencies (focus sales, general) • Sometimes ‘Just asking’ or sharing with all ‘I’m looking for a job’ • The more people you know, willing to help you succeed
The Job Market Today • Every day, we’re selling our ‘value prop’ or ‘sizzle’ • Friends, parents, professors • Persuasiveness • You are closer than you think to your next job • Through the wisdom and tools from The CSULB Career Workshop • Armed with knowledge, now is the time to make it happen –
- Execute! Set your sails and start navigating your career TODAY!