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Topics in Technology and Marketing Week 1 Recap. Introduction. Contact info m 210-416-8856 e peter.risman@gmail.com l linkedin.com/in/PeterRisman t @PeterRisman Blog topicsintechnologyandmarketing.wordpress.com Office hours McCoy Room 215, By Appointment Only. Assignments and Grading.

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Topics in technology and marketing week 1 recap

Topics in

Technology and Marketing

Week 1 Recap


Topics in technology and marketing week 1 recap

Introduction

  • Contact info

    • m 210-416-8856

    • e peter.risman@gmail.com

    • l linkedin.com/in/PeterRisman

    • t @PeterRisman

  • Blog

    • topicsintechnologyandmarketing.wordpress.com

  • Office hours

    • McCoy Room 215, By Appointment Only


  • Topics in technology and marketing week 1 recap

    Assignments and Grading

    Mid-term assignment (individual) - 20% of final grade:

    • Identify a business to create an internet marketing plan for, based on the internet marketing principles discussed in Modules 1-4

      • Due at end of Week 6.

      • Submit questions via class blog/email after Week 3.

  • Graded on:

    • Insightfulness of proposals

    • Effectiveness of communication

    • Mastery of course


  • Topics in technology and marketing week 1 recap

    Assignments and Grading

    Classroom participation - 10% of final grade:

    • Graded on interaction with instructor/peers