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Marketing Mastery: Boost Your Results With Tactical Email Campaigns & Strategic Offers

Dive into the world of email marketing and strategic offers with this comprehensive guide. Learn how to craft impactful emails, monitor results, and tailor your messages to specific audience segments. Get feedback, create an annual marketing plan, and fine-tune your approach based on performance data.

hillary-knowles
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Marketing Mastery: Boost Your Results With Tactical Email Campaigns & Strategic Offers

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  1. Your Best Season Week 3

  2. Homework • Choose an email provider • Upload your database • Craft your first email and get some feedback in the Facebook group • Send out the first email – check the click throughs and then • Craft your second email to those people only – these are your warm leads • Send a different email to those that didn’t click through • Monitor results closely – spreadsheet for your tracking

  3. Marketing Your Offer • Have an end date to your current offer • Build momentum and keep on marketing up until the final moment • Watch those open rates/click throughs • Take care of the ones who are interested • Getting and responding to feedback

  4. Where are you at and what help do you need?

  5. Ongoing Marketing Plan • Event-based marketing • Create your annual marketing plan (spreadsheet) • Decide in advance what you are going to offer and when • Pay attention to what works

  6. Homework • Ask for help • Feedback on your results • Create your marketing plan • Share in the Facebook Group • What is your action step for this week?

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