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Explore the market overview of the hospitality industry in the first quarter of 2009, analyzing occupancy rates, average daily rates, and revenue per available room. Discover the significant changes in performance indicators and trends compared to the past five years.
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Market Overview 2008 January 09 – 74.5% - Occupancy <4.7> -6% $228.50 – Rate <12.07> -5% 172.65 – Rev Par <17.80> -10.3 February 09 – 79% - Occupancy <6.9> -8% $233.00 – Rate <17.69> -7% 185.50 – Rev Par <29.79> -14% March 09 – 65% - Occupancy <15.5> -20% $203.00 – Rate <25.26> -11% 131.95 – Rev Par <51.79> -29%
Market Overview 2009 Q-1 09 – 72% - Occupancy <9.9> occupancy points down -12% $221.00 ADR <18.81> -8% $159.12 – Rev-Par <36.93> -19 %