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Yammer: Social Networking for the Enterprise. Sarah Greenberg @ SarahBGreenberg UWSMC 3. What is Yammer?. Enterprise Social Network Service launched in 2008

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yammer social networking for the enterprise

Yammer: Social Networking for the Enterprise

Sarah Greenberg

@SarahBGreenberg

UWSMC 3

what is yammer
What is Yammer?
  • Enterprise Social Network Service launched in 2008
  • Yammer is used for private communication within organizations or between pre-determined organizational groups (IE: Sales, Marketing, Account Services)
  • Differs from other social networks in that it is not public-facing
  • If Twitter asks: “What are you doing?” then Yammer asks: “What are you working on?”
  • Similar look and feel as Facebook
  • Only those with an appropriate email address can join the network
  • As of Sept 2010:
    • 3 Million Users
    • 80,000 Companies Worldwide, 80% of the Fortune 500
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