It's no secret Google uses links to measure the authority of web pages. If a web page attracts links from other pages Google's algorithm, the software it uses to rank pages and decide which page is number one for a search result, increases the importance of a page. Search Engine Optimization is not the same game it was two years ago and evolves at rapid pace. Without the knowledge, skills and drive to keep informed and up-to-date, SEO’s can quickly become behind with the times.
You have plenty of options for marketing your startup, especially on the Internet, and the choices can be a bit overwhelming. Link building is a marketing method that builds traffic to your website by getting links pointed at the main domain or subpages. Link building has changed over the years as Google adjusts its search ranking algorithm.
Blog commenting has been used for years to build links and relationships with target authority link prospects. • Share useful tips on forums in your industry, especially on highly-trafficked threads or threads ranking for highly-searched industry-related long-tail search queries. The more people take interest in what you have to say, the better your chances of converting them. • Sharing your expertise with other authority blogs will not only grow your own site’s readership, it can also improve your site’s ability to convert more visitors as you acquire more readers and leads through new channels related to your industry.
Links in newsletters, especially newsletters from bloggers with tons of subscribers, can be a boon to marketing efforts. • Q&A sites like Quora and Yahoo Answers are great places to seed useful content, since there are likely many questions in your niche that you can answer with expertise. These pages usually rank well for long-tail search queries, too.
Social Media Optimization is the technique which plays a important roll in making your website popular in present days. Try to follow face book, twitter and LinkedIn for making your site popular in the internet marketing.