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Turn Data Analysis Insights into Action

Are you using customer data to inform your marketing efforts? Learn how to turn your insights in action<br>https://www.groupfio.com/turn-data-analysis-insights-into-action/

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Turn Data Analysis Insights into Action

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  1. Turn Data Analysis Insights into Action  Salespeople and marketers are striving every day to gain control of  their markets and out-think the competition. Data analytics is at the  crux of that competition. When we’re surrounded by data to help us  tread through all of our objectives, what can we do to work more  efficiently, spot trends quicker, predict outcomes better, and make  the right decisions?  The right strategy will enable your organization to stay ahead of  competitors, but only if you can see what’s coming before your rivals  do. Moreover, data-driven marketing will place your customer at the  center of all of your efforts – engaging them in the way they want,  when they want, and about what they want. Unfortunately, most  organizations aren’t set up to mine the kind of data that makes this  work seamless. 

  2. The Case for Zero-Party Data  Nearly everything your target customers do online is tracked  somewhere, somehow. Zero-party data is ethically-sourced  information that consumers have “opted-in” to sharing with the  brands they like and interact with on a regular basis. Coupled with  analytic tools, this data contains a wealth of predictive information  that’s just waiting to be put to use by marketers.  How It Works  Imagine being a sports goods store and learning that a 20%  segment of your client base all self-supply that they like golf and are  interested in pitching wedges. Now you have actionable data that  tells you who to market to, and what items to market to them.  By using this data, you can create a uniquely personal marketing  experience for your clients. And with the right tools and software,  you can create a customer-focused program that keeps your sales  funnel full and your pipeline growing.  How Zero-Party and ai-InteleKt™ Analytics, Creates Hyper-Loyal  Customers  Our platform provides crucial intelligence to drive Data Onboarding,  Omnichannel Measurement, and Customer Recognition.  ● Anomaly Detection: identify deviations in performance  from average baseline metrics  ● Accessing Hidden Demand: uncovering revenue  opportunities  ● Clustering: aggregating similar customers, employees, or  stores  START YOUR FREE ONE MONTH OF ai-InteleKt™ TODAY! 

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