MP Shanavas (Shan) – Global Entrepreneur, Web3 Consultant, and Founder of 20 Businesses

1. MP SHANAVAS S h a n T h e S t r a t e g i s t An Entrepreneur, Consultant, Trainer, Tech opportunity catalyst, Speaker, Marketing Professional, and Founder and co-founder of over 20 Global Businesses Shanavas Mundolakkal Purathumkudi (AKA SHAN) and his work over a quarter of a century as an entrepreneur, consultant, trainer, tech opportunity catalyst, speaker, marketing professional, and founder & co-founder of over 20 global businesses and he serves as the director of 7 companies in the USA, UK, Hong Kong, Malaysia, India, and the UAE. About Shan +(974) 6682 4638 +(44) 7570 831324 contact@consulltingwitshan.com www.mpshanavas.com Shan, known as "The Strategist," is a multifaceted business consultant, entrepreneur, leadership expert, innovator, trainer, and speaker. He recently founded a fintech company, Digitalatto Limited, in London, UK. The company is developing various Web3 DApps with the objective of entering the global market. www.consultingwithshan.com UK, USA, UAE, QATAR, INDIA These include blockchain-based customer loyalty rewards, an online marketplace payment mechanism with crypto, a remote workforce process with smart contract- based payouts, a decentralized LMS, an artificial intelligence-based website builder, and many other innovative platforms. Digitalatto also introduced its own cryptocurrency, DGTL, with the goal of becoming one of the top 100 cryptocurrencies in the world. Shan has been featured in Forbes, Bloomberg, The Wall Street Journal, and other global media outlets. EXPERTISE Entrepreneur Shan has taken the initiative to help organizations measure their current state to prepare for Web3, especially in the context of an AI and blockchain-driven world. He has developed various strategies to digitize organizations and businesses, enabling them to take advantage of the web revolutions. Through his consulting sessions and tailored training programs for various industries, Shan has become an authority on emerging technologies, including Web3 and the Metaverse. Consultant Trainer Tech opportunity catalyst Shan as a world class speaker, he has presented numerous workshops, training programs, and boot camps in various countries and on streaming platforms. He is deeply invested in technology education, strategies, and advocacy for tech for good and other initiatives. He speaks about digital transformation, algorithms, automation using ChatGPT and GenerativeAI, and decentralization through blockchain. As a world-class speaker, Speaker Marketing Professional Focus Areas of Shan: Founder of 20 businesses Digitalization: Shan assists governments, corporations , and entrepreneurs in digitizing businesses and processes using technologies such as artificial intelligence, blockchain, cryptocurrency, digital marketing, e-commerce, IoT, augmented reality, virtual reality, metaverse, and other innovative technologies. Director of 7 companies FOCUS Consulting: Shan provides guidance on the right strategies for small and medium businesses and organizations to maximize opportunities, set up startups, secure funding and investment, develop business models, recruit the right talents, design and implement sales and marketing techniques, tactics, product design, pricing, and operations. Digitalization Consulting Training: Shan provides customized training programs for corporates, small & medium businesses, governments, individuals and organizations, focusing on a wide range of technologies, their applications, and management strategies. His workshops, boot camps, seminars, webinars, hybrid events, and other training programs are designed to help participants gain knowledge and skills quickly and efficiently. Training

2. Shan's Philosophy: Shan is deeply committed to positivity and excellence, advocating for individuals and organizations to reach their full potential. He diligently seeks innovative ways to cut through the noise and deliver messages of hope and empowerment. Shan as an Innovator: Over the past 25 years, Shan has introduced several pioneering products and services, including: The world's first smart card-based universal loyalty reward program with instant redemptions. Launched the first website in the Malayalam language. Created the first website about the Malabar region India's first smart card-based EPR card (Electronic Patient Record). Shan's Major Awards & Recognitions : CNBC - Nominated for Young Entrepreneur Award By CNBC TV. Govt. Of India- Recognized by Govt. Of India for "Outstanding Individual Achievements & Distinguished services to the nation" by honoring with Indira Gandhi Sadbhavana Award. Thai Chamber of Commerce- Recognized By Indo – Thai Chamber of Commerce for Business Excellence. EDUCATION Master of Business Administration List of Companies and Businesses Founded by Shan: Diploma in IT Entrepreneurship Diploma in Film Making 1998 Founder Rolex Infomercials MAJOR SKILLS Founded as a software and web development company, Rolex Infomercials provided over 1000 websites and 100 ERP solutions. The client base included prestigious entities such as the Government of India, major educational and religious institutions, and renowned businesses like Milma, Malabar Jewelers, Mathrubhoomi, , Malabar Chamber of Commerce, Markaz, SKSV Board, Islamic Publishing House, CVN Kalari Kerala, Stayfinder, and Government of India. Public speaking and presentation skills Strategic Thinking 2001 Co-Founder Adaptability and Innovation Catalyst2win Communications Established as a consulting and training company, Catalyst2win focused on aiding businesses in adopting and initiating e-commerce at its earliest stages. The company also emphasized creating and managing an online presence, conducting workshops, seminars, and offering management training. Over the years, Catalyst2win has conducted more than 5000 seminars and workshops. Noteworthy clients include Times of India (Indiatimes.com), fabmart.com (India's first grocery e- commerce website), Medybiz, Antony Robbins Company USA, and Peak Performance UK. Sales and Marketing Acumen Financial Acumen Resilience 2005 Co-Founder Resourcefulness Catalyst Healthcare Content Creation Catalyst Healthcare emerged as a healthcare solutions company introducing groundbreaking innovations. They pioneered the concept of Electronic Patent Records and introduced India's first multi-hospital cashless hospitalization health card. The company swiftly achieved multi-million dollar turnover within its first year of operation, serving renowned clients like Apollo Hospitals, Yashoda Hospitals, Kameneni Hospitals, and NHS UK. Networking Relationship Building Team Building Visionary Leadership

3. 2007 Co-Founder Loyalty Plus Loyalty Plus specialized in customer loyalty reward solutions, utilizing smart card and advanced POS systems. As Shan as ceo introduced the world's first universal loyalty reward program with instant redemptions. The company achieved multi- million dollar turnover within its first year and boasted a diverse client base, including Jet Airways, Taj Hotels, Tanishq, and Inox Cinemas. 2013 Founder Brand Consulting Corporation Founded as a branding and strategy company, Brand Consulting Corporation focused on enhancing brand identity, brand building, brand strategies, startup consulting, and social media strategies. The client list includes the governments of Sri Lanka, Ivory Coast, and Seychelles. The company expanded its services globally, providing e-commerce and affiliate platforms and conducting large-scale social media campaigns for democratic elections. FOUNDER & CO- FOUNDER OF 2017 Co-Founder Rolex Infomercials Sign In Catalyst2win Sign In was established as a training company with a primary focus on assisting businesses in adopting and initiating e-commerce, establishing an online presence, and conducting workshops and management training. Sign in has conducted workshops in various countries, including the UAE, Qatar, and India. Notable clients include Qatar University, Qatar Airways ,Gulf madhyamam, Startech Middle East and Al Aqsa Printing Catalyst Healthcare Loyalty Plus Brand Consulting Corporation 2019 Co-Founder Sign In Asheghar Digimentors Asheghar Digimentors Ashghar Digimentors started as a mentoring, consulting, and training company providing mentorship for digital entrepreneurs and professionals. Their "Digital Mastery 100 Days Challenge" garnered significant success, covering over 100 online businesses models , 100 strategies , tools, and platforms. This 100-day live stream series was a tremendous success, running from July 1st, 2020, to October 31st. Each day featured 100 minutes of content, followed by a 30-minute masterclass, covering all aspects of digital entrepreneurship, including SEO, affiliate marketing, e-commerce marketing, social media, email marketing, blockchain, and artificial intelligence. This series stands out as one of Mr. Shan's masterpiece training programs. The training videos, course materials, and worksheets serve as valuable reference materials even today for entrepreneurs, consultants, digital marketers, trainers, and coaches in the industry. Digitalatto AWARDS, RECOGNITIONS & NOMINATIONS CNBC 2021 Co-Founder Govt. Of India Digitalatto Thai Chamber of Commerce Currently, Shan is spearheading Digitalatto as its CEO, a web 3.0 company that he founded from the ground up. Under his visionary leadership, this ambitious startup has made remarkable strides, showcasing Shan's exceptional ability to drive innovation and growth in the digital realm. Digitalatto stands at the forefront of the digital revolution as a web 3.0 blockchain and fintech trailblazer. Through innovative projects like an AI-based website builder, groundbreaking DAPPs, and the crypto currency DGTL, Digitalatto is reshaping the digital landscape. Currently, in the preparatory and developmental phases, Digitalatto is spearheading projects that include a universal loyalty rewards program and a decentralized workforce platform, promising exponential growth and untapped potential. With a vision to become a billion-dollar enterprise, Digitalatto is committed to delivering cutting-edge web3 solutions and platforms that redefine the future of digital interaction.

4. Shan's Education: Master of Business Administration Diploma in IT Entrepreneurship Diploma in Film Making Shan As Author : Shan has authored several e-books on digital entrepreneurship, affiliate marketing, and digital marketing. He has also contributed to numerous articles and blogs on management, marketing, and digitalization topics, sharing his expertise and insights with a wide audience. Shan, as a Filmmaker: After completing a Diploma in Filmmaking from Hollywood, Shan immersed himself in various filmmaking processes in both Hollywood and Bollywood. He co-directed and assisted in mainstream movies and various documentaries. Shan also consulted on and raised funding for producing movies, in addition to helping clients set up production houses and consulting on various aspects of the mainstream movie-making process.Shan believes that visually appealing, economically feasible, and socially relevant movies are essential in the industry, as they reach a wider audience. He associates himself with these kinds of filmmaking processes. EDUCATION Personal Life: Shan resides primarily in Doha, Qatar, with his wife and two children, and also has a local presence in India, Malaysia, and Dubai. His wife is a branding consultant and content creator. In addition to his frequent global travels for official purposes, Shan enjoys hobbies such as traveling, jet skiing, yacht sailing, swimming, playing badminton, and watching movies. Master of Business Administration Diploma in IT Entrepreneurship Diploma in Film Making LANGUAGE English Arabic Malayalam Hindi Tamil +(974) 6682 4638 +(44) 7570 831324 www.mpshanavas.com www.consultingwithshan.com