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HomePlug Alliance and BPL Standardization IEEE, June 7 th , 2004. Brian Wenger EarthLink and HomePlug Alliance BoD Member Oleg Logvinov Arkados (OTCBB:CDKN) and HomePlug Alliance President. Contents. An ISP’s perspective on standards HomePlug Alliance Background HomePlug 1.0 HomePlug AV

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slide1

HomePlug Alliance and BPL Standardization

IEEE, June 7th, 2004

Brian Wenger

EarthLink and HomePlug Alliance BoD Member

Oleg Logvinov

Arkados (OTCBB:CDKN) and HomePlug Alliance President

Standards on Broadband over Power Lines

contents
Contents
  • An ISP’s perspective on standards
  • HomePlug Alliance Background
  • HomePlug 1.0
  • HomePlug AV
  • A unique opportunity
  • New HomePlug BPL effort launched

Standards on Broadband over Power Lines

slide3
EarthLink –
  • A focused Internet service provider
  • Delivering the best quality, user oriented experience on the Internet
  • 5+ million total subscribers
    • Roughly 1 million broadband
    • Roughly 4 million narrowband

June 7, 2004 Standards on Broadband over Power Lines

3

providing full suite of services
Providing Full Suite of Services

Wireless

  • Blackberry
  • PDAs
  • Converged Devices
  • WiFi
  • Wireless Cards

Broadband

  • aDSL
  • sDSL
  • Cable
  • Satellite
  • Wholesale

Premium

Narrowband

  • Unlimited

Value

Narrowband

  • PeoplePC Online

June 7, 2004 Standards on Broadband over Power Lines

4

slide5

Dial and Broadband Subscribers

In Mill

June 7, 2004 Standards on Broadband over Power Lines

4

slide6

Significant Product Enhancements

June 7, 2004 Standards on Broadband over Power Lines

6

slide7

Customer Satisfaction Index Scores

Broadband Segment

Narrowband Segment

Source: JD Powers & Associates, 2003 Residential ISP Survey

7

June 7, 2004 Standards on Broadband over Power Lines

slide8

Expanding Distribution

June 7, 2004 Standards on Broadband over Power Lines

9

standards make up the internet
Standards make up the Internet
  • EarthLink and other ISPs would not exist if not for standards
    • TCP/IP and family (http, ftp, smtp, etc.)
    • 14.4, 28.8, 56K modems … all v.XX standards from the ITU.
  • Standards allowed the Internet to flourish.
  • Standards allowed rapid and streamlined growth of the Internet.

June 7, 2004 Standards on Broadband over Power Lines

11

lack of standards in broadband
Lack of Standards in Broadband
  • DSL still not completely streamlined
    • Inherently difficult to streamline, but lack of standards has played a part
    • User can still not fully “self provision” a DSL line
  • Cable is a closed arena
    • DOCSIS exists, but was designed (and implemented) with “closed system” in mind.
    • User can still not “self provision”, due mostly to implementation choices.
  • Result: Consumer pays higher prices and has to wait longer for service = slower adoption

June 7, 2004 Standards on Broadband over Power Lines

12

bpl the promise and the peril
BPL: The Promise and the Peril
  • The Promise: Power lines are everywhere
    • No new wires for in-home networking
    • Last mile, first mile and every mile in between
    • Electricity reaches areas of the world where phone lines don’t.
  • The Peril: No BPL standards domestically
    • HomePlug v1.0 doesn’t natively support BPL
    • Until very recently, no standards effort underway to bridge both Home PLC and BPL …

… yet bridging the two maximizes adoption of both and minimizes the cost.

June 7, 2004 Standards on Broadband over Power Lines

14

contents12
Contents
  • An ISP’s perspective on standards
  • HomePlug Alliance Background
  • HomePlug 1.0
  • HomePlug AV
  • A unique opportunity
  • New HomePlug BPL effort launched

Standards on Broadband over Power Lines

homeplug charter
HomePlug Charter

HomePlug Powerline Alliance, Inc. is a non-profit corporation formed to provide a forum for the creation of an open standard and specification for home powerline networking products and services and to accelerate the demand for products based on these standards worldwide through the sponsorship of market and user education programs

Standards on Broadband over Power Lines

homeplug overview

SPONSOR MEMBERS

HomePlug Overview
  • Nearly 50 Member Companies
  • Officers:
    • Chairman: Pete Griffin (Radio Shack)
    • President: Oleg Logvinov (Arkados)
    • Treasurer: Christian Joly (Intellon)
    • Secretary: Jorge Blasco Claret (DS2)

Standards on Broadband over Power Lines

homeplug overview15

SPONSOR MEMBERS

HomePlug Overview
  • Corporate Board of Directors
    • Arkados: Oleg Logvinov
    • Cogency: Colin Martin
    • Comcast: Mark Francisco
    • Conexant:Peter Kempf
    • DS2: Jorge Blasco Claret
    • Earthlink: Brian Wenger
    • Intellon: Christian Joly
    • Panasonic: Toshihiro Koga
    • Radio Shack: Peter Griffin
    • Sharp: Carl Mansfield
  • Each BoD-member company supplies an alternate board representative

Standards on Broadband over Power Lines

working structure
Working Structure
  • Technical working group:
    • Specification working group
    • Compliance working group
    • Regulatory working groups
  • Marketing working group:
    • Membership working group
    • Events working group
    • Collateral working group
    • Web working group
  • Other working groups are created by the BoD as the need arises

Standards on Broadband over Power Lines

homeplug media coverage
HomePlug Media Coverage

Standards on Broadband over Power Lines

homeplug overview18

SPONSOR MEMBERS

HomePlug Overview
  • Founded March 2000 by 13 industry-leading companies
  • Developed Market Requirements Document (MRD)
  • Identified and invited candidates to participate in technology selection, spring 2000
    • lab testing
    • field testing
    • design analysis
  • Baseline technology (version 0.01) released in May 2000
  • Formal specification released June 2001
  • Developed MRD for HomePlug AV Feb 2003
  • Released RFP for HomePlug AV May 2003
  • Currently in final stages of AV selection process

Standards on Broadband over Power Lines

homeplug spec process
HomePlug Spec Process
  • Define MRD (Marketing Reqs Document)
  • Distribute RFP to technology proponents
  • Evaluate proposals
  • Select technology
  • Internal draft spec release
  • Spec released
  • Products available

HomePlug AV

HomePlug v1.0

Standards on Broadband over Power Lines

contents20
Contents
  • An ISP’s perspective on standards
  • HomePlug Alliance Background
  • HomePlug 1.0
  • HomePlug AV
  • A unique opportunity
  • New HomePlug BPL effort launched

Standards on Broadband over Power Lines

homeplug 1 0 market requirements
HomePlug 1.0 Market Requirements
  • File Transfer
    • At least 5Mbps in the majority of connections
    • Better than 1.5Mbps in 97% connections
  • VoIP
    • Sustain 4 VoIP connections during one file transfer session with very low PER
  • Streaming Media
    • 3 simultaneous 250kpbs media streams

Standards on Broadband over Power Lines

homeplug products
HomePlug Products
  • HomePlug 1.0 products are shipping throughout North America, Europe, and Asia. Hundreds of thousands of products are already in use.
  • Certified Products
    • Routers, Bridges, Adapters
    • Wireless Access Points
    • Audio Endpoints and Speakers
    • VoIP Phones
    • Security Cameras
  • 14 Mbps Throughput
  • Easy integration with all manufacturers compliant with HomePlug 1.0
  • 56-bit DES encryption for superior security and privacy
  • LAN connectivity at every power outlet

Standards on Broadband over Power Lines

homeplug 1 0 field validation
HomePlug 1.0 Field Validation
  • An unprecedented 500 home field trial
    • 11 States and Two Provinces
  • Undeniable technology validation

Standards on Broadband over Power Lines

homeplug networking is the only globally recognized standard for high speed powerline networking
HomePlug networking is the only globally recognized standard for high-speed powerline networking.

Standards on Broadband over Power Lines

contents25
Contents
  • An ISP’s perspective on standards
  • HomePlug Alliance Background
  • HomePlug 1.0
  • HomePlug AV
  • A unique opportunity
  • New HomePlug BPL effort launched

Standards on Broadband over Power Lines

slide26
HomePlug AV is built from the ground up to support entertainment applications, such as HDTV & home theater.

Standards on Broadband over Power Lines

ces 2004 focus on av applications
CES 2004: Focus on AV Applications

Standards on Broadband over Power Lines

objectives of homeplug av
Objectives of HomePlug AV
  • Provide support of entertainment applications such as HDTV and Home Theatre
  • Provide a convenient way to distribute HDTV throughout the home without new wires
  • To provide this capability at a cost that is competitive with or better than any competing technology

Standards on Broadband over Power Lines

contents29
Contents
  • An ISP’s perspective on standards
  • HomePlug Alliance Background
  • HomePlug 1.0
  • HomePlug AV
  • A unique opportunity
  • New HomePlug BPL effort launched

Standards on Broadband over Power Lines

where homeplug has been
Where HomePlug Has Been …
  • 1999-2003 - HomePlug
    • HomePlug Alliance formed & v1.0 spec published
      • Supports 14 Mbps
      • Designed for in-home networking
    • HomePlug AV process began

For the most part, HomePlug and BPL (Access) efforts evolved independently.

Standards on Broadband over Power Lines

slide31

Yesterday

The Internet

Most BPL Solutions

HomePlug v1.0

Standards on Broadband over Power Lines

a unique opportunity
A Unique Opportunity
  • HomePlug is a global standard for powerline networking

BPL

Networking

Standards on Broadband over Power Lines

a unique opportunity33
A Unique Opportunity
  • HomePlug Alliance is a natural place for the future powerline standards

Harmonized Portfolio

of Specifications

Standards on Broadband over Power Lines

where we are today
Where We Are Today …
  • HomePlug
    • v1.0 now in hundreds of thousands of devices worldwide, with market growing
    • HomePlug AV process underway with specification stage drawing near
    • Provisions in AV for BPL co-existence
  • HomePlug BPL Task Force formed
    • Key Objective: Compatibility with AV and v1.0.
    • Open invitation for utility, operator & ISP involvement

Standards on Broadband over Power Lines

slide35

The Vision (HomePlug BPL, AV and v1.0)

The Internet

HomePlug BPL

HomePlug AV

and v1.0

Standards on Broadband over Power Lines

contents36
Contents
  • An ISP’s perspective on standards
  • HomePlug Alliance Background
  • HomePlug 1.0
  • HomePlug AV
  • A unique opportunity
  • New HomePlug BPL effort launched

Standards on Broadband over Power Lines

existing homeplug bpl task force team
Arkados

Conexant

Current

DS2

EarthLink

Intellon

RadioShack

Sharp

Existing HomePlug BPL Task Force team

Standards on Broadband over Power Lines

homeplug bpl process
HomePlug BPL Process

HomePlug BPL

  • Define MRD
  • Distribute RFP to technology proponents
  • Evaluate proposals
  • Select BPL technology
  • Internal draft spec release
  • Spec released
  • Products available

Standards on Broadband over Power Lines

slide39

If you have an interest in participating in the MRD process (whether a HomePlug member or not), please see or contact us.

Thank You!

Brian Wenger

EarthLink and HomePlug BPL representative

brianw@corp.earthlink.net

Oleg Logvinov

Arkados and HomePlug BPL representative

oleg@arkados.com

Standards on Broadband over Power Lines