The Science of Memory. Seven Tips that Guarantee Employees will Learn More From Your E-Learning . Arthur J. Kohn, Ph.D. Fulbright Professor or Cognitive Science. The Challenge for Learning and Behavior Change. Let’s Explore your Memory…. Activity #1:. 1. Memory is Constructive.
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Seven Tips that Guarantee Employees will Learn More From Your E-Learning
Arthur J. Kohn, Ph.D.
Fulbright Professor or Cognitive Science
Our brains often “invent” our memories in creative ways
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The “carrying capacity” of memory can be significantly expanded if you provide enriched content
A type of car:
Type of candy:
A TV star;
An item of clothing:
A kind of tree:
A dinner food:
New information needs to be wrapped within meaningful shells
The brain attaches both cognitive and emotional tags to information
We can determine how memories are shaped by controlling the context of information
Brains use shortcuts that we can use to improve memory
Rich and interactive experiences are more likely to be remembered