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Introduction to EU Policy Environment People with Disabilities as Market Participants and Expanding Accessible ICT Markets. Robert Huffaker Early Stage Researcher 25/11/2011. WP 2.4 Building the Business Case for eAccessibility. Overview. Technosite introduction Purpose of research

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Introduction to EU Policy Environment People with Disabilities as Market Participants and Expanding Accessible ICT Markets
  • Robert Huffaker
  • EarlyStageResearcher
  • 25/11/2011
overview

WP 2.4 Building the Business Case for eAccessibility

Overview
  • Technositeintroduction
  • Purpose of research
  • Researchquestionstobepursued
  • Methodology & timeline
  • Anticipatedproblems, issues and researchbarriers
  • SixMonthSecondment
technosite

WP 2.4 Building the Business Case for eAccessibility

Technosite
  • National Organisation of the Spanish Blind Foundation
  • Horizontal ICT accessibility consultancy, research, development and innovation.
  • Leading several EU projects, networks and studies concerning accessibility:
    • Cloud4all
    • Apsis4all
    • Atis4all
    • Economic assesment of eAccessibility (072)
    • Monitoring eAccessibility (066)
purpose of research

WP 2.4 Building the Business Case for eAccessibility

Purpose of research
  • Explore EU disability law/policy reform options via UNCRPD
  • Emphasize the significance of social inclusion & accessibility
  • Research eAccessibility’s “Business Case”
  • Explore market potential for the ICT sector to grow its global reach provided its products and services become accessible
research questions

WP 2.4 Building the Business Case for eAccessibility

Researchquestions
  • What are the:
    • main ICT obstacles & opportunities faced by PwD?
    • accessibility and usability issues?
    • training needs of disabled users in accessing these services?
  • How can accessibility & usability issues be resolved to foster compliance?
  • What are the implications of industry-standard developments and legal legislation on ensuring eAccessibility?
research questions1

WP 2.4 Building the Business Case for eAccessibility

Researchquestions
  • How is the Business Case of eAccessibility currently being accepted?
  • What are the existing good practice models?
  • Where are the savings or expenditures of firms investing in eAccessible goods and services?
  • What can main stake holders do?
methodology timeline
Methodology & timeline

Search & analysissources

Macroeconomic

Microeconomic

Statistical

Strategicanalysis

Drivers

Effects

Stakeholders

Cost-benefitanalysis (CBA)

Derivedfromaccessibletechnologies

Development of economic data

Combine existingstatisticsforCBA

Preparing

Recommendations: Legislative, economic and businessmodel

Interactionwithotherresearchers

WP 2.4 Building the Business Case for eAccessibility

anticipated research barriers

WP 2.4 Building the Business Case for eAccessibility

Anticipatedresearchbarriers
  • Scarcity of data and indicators on the impact of accessible ICT for PwD in daily life like:
    • education
    • employment
    • recreation
  • Multiple use of languages in gathering data
  • Ensuring web accessibility from scratch vs. redesign?
  • Is it possible to isolate web accessibility cost from the whole web development cost?
six month secondment
SixMonthSecondment

Trade association for the European ICT sector

Network-wide events on eAccessiblity from the private sector perspective

WP 2.4 Building the Business Case for eAccessibility

thank you
THANK YOU!

Robert Huffaker

EarlyStageResearcher (Technosite)

rhuffaker@technosite.es

http://es.linkedin.com/in/robhuffaker