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Techniques for Stimulating Creativity. references: Voland , Gerard, Engineering by Design , Pearson Prentice Hall, Pearson Education, Inc., Upper Saddle River, NJ, 2004. Panitz , Beth, " BrainStorms ," ASEE Prism, March 1998, pgs 25–29. Creativity Stimulation Techniques. Brainstorming

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techniques for stimulating creativity

TechniquesforStimulating Creativity

references:

Voland, Gerard, Engineering by Design, Pearson Prentice Hall, Pearson Education, Inc., Upper Saddle River, NJ, 2004.

Panitz, Beth, "BrainStorms," ASEE Prism, March 1998, pgs 25–29.

creativity stimulation techniques
Creativity Stimulation Techniques
  • Brainstorming
  • Brainwriting
  • Bionics
  • Checklisting
  • Analogy and Adaptation
  • Obtaining a fresh perspective
  • Inversion
  • Idea diagrams
brainstorming
Brainstorming
  • Generate as many ideas as possible in a given amount of time
  • The more ideas generated, the greater the likelihood some promising ones will emerge
  • Four brainstorming rules to follow as recommended by Osborn in Applied Imagination
    • Defer all criticism of ideas
    • Encourage a "free-wheeling" approach (the wilder the idea, the better)
    • Go for quantity
    • Combine and improve on others' suggestions, when possible
  • Hitchhiking
additional brainstorming guidelines
Additional Brainstorming Guidelines
  • As described by Beth Panitz in Brainstorms
    • Carefully define the problem upfront
    • Allow individuals to consider the problem before the group tackles it
    • Create a comfortable environment
    • Record all suggestions
    • Appoint a group member to serve as a facilitator
    • Keep brainstorming groups small (6 to 12 members is ideal)
brainwriting
Brainwriting
  • A variation on the standard brainstorming technique
  • Each member of the group records his or her ideas on a sheet of paper
  • After some time, the sheets are passed to the next person in the group
  • Each individual builds on the ideas that were generated previously
  • Allows process to move forward without any premature criticism of the ideas
  • However, the positive interaction and reinforcement that may occur in a regular brainstorming session will not be present
bionics
Bionics
  • Search for an existing solution within nature that can be adapted to solve the problem under consideration
  • Velcro , vortex noise
checklisting
Checklisting
  • The use of words and questions to trigger creative thoughts
  • The triggers often focus on possible changes to an existing product, concept, or system
  • Toaster
analogy
Analogy
  • Four different types of analogies
    • Direct analogy - current problem is directly related to a similar problem which has been solved (satellites and yo-yos )
    • Fantasy analogy - when confronted with a problem that cannot be solved, imagine that a solution already exists ("stratium" solder )
    • Symbolic analogy - use a poetic or literary analogy to generate ideas when confronted by a problem that cannot be easily solved ("clings like a barnacle" )
    • Personal analogy - imagine being part of the system to view the problem from a different perspective (new shampoo )
adaptation
Adaptation
  • Adaptation
    • look for ways existing designs can generate new solutions to unrelated problems (running shoe )
    • old (and rejected) concepts can be revamped into useful forms
a fresh perspective
A Fresh Perspective
  • Describe the problem that is being solved to someone else who is not involved in the design process (they may be able to provide new insights and a new perspective)
  • Elevator
  • Sometimes just the task of explaining the problem helps to more clearly understand the objectives of the design
inversion
Inversion
  • Concentrate on ways to make a product or system less effective and then invert these ideas to form ways in which the product can be improved (energy savings in building )
  • Invert the problem statement (trash in a Holland city )
  • Invert an existing product or system (recycling )
idea diagrams
Idea Diagrams
  • Allow the organization and correlation of ideas as they are generated
  • Divide solutions into different categories and subcategories that become increasingly more well defined
  • Transporting people (soldiers) from one location to another
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