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Techniques for Stimulating Creativity. references: Voland , Gerard, Engineering by Design , Pearson Prentice Hall, Pearson Education, Inc., Upper Saddle River, NJ, 2004. Panitz , Beth, " BrainStorms ," ASEE Prism, March 1998, pgs 25–29. Creativity Stimulation Techniques. Brainstorming

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techniques for stimulating creativity

TechniquesforStimulating Creativity


Voland, Gerard, Engineering by Design, Pearson Prentice Hall, Pearson Education, Inc., Upper Saddle River, NJ, 2004.

Panitz, Beth, "BrainStorms," ASEE Prism, March 1998, pgs 25–29.

creativity stimulation techniques
Creativity Stimulation Techniques
  • Brainstorming
  • Brainwriting
  • Bionics
  • Checklisting
  • Analogy and Adaptation
  • Obtaining a fresh perspective
  • Inversion
  • Idea diagrams
  • Generate as many ideas as possible in a given amount of time
  • The more ideas generated, the greater the likelihood some promising ones will emerge
  • Four brainstorming rules to follow as recommended by Osborn in Applied Imagination
    • Defer all criticism of ideas
    • Encourage a "free-wheeling" approach (the wilder the idea, the better)
    • Go for quantity
    • Combine and improve on others' suggestions, when possible
  • Hitchhiking
additional brainstorming guidelines
Additional Brainstorming Guidelines
  • As described by Beth Panitz in Brainstorms
    • Carefully define the problem upfront
    • Allow individuals to consider the problem before the group tackles it
    • Create a comfortable environment
    • Record all suggestions
    • Appoint a group member to serve as a facilitator
    • Keep brainstorming groups small (6 to 12 members is ideal)
  • A variation on the standard brainstorming technique
  • Each member of the group records his or her ideas on a sheet of paper
  • After some time, the sheets are passed to the next person in the group
  • Each individual builds on the ideas that were generated previously
  • Allows process to move forward without any premature criticism of the ideas
  • However, the positive interaction and reinforcement that may occur in a regular brainstorming session will not be present
  • Search for an existing solution within nature that can be adapted to solve the problem under consideration
  • Velcro , vortex noise
  • The use of words and questions to trigger creative thoughts
  • The triggers often focus on possible changes to an existing product, concept, or system
  • Toaster
  • Four different types of analogies
    • Direct analogy - current problem is directly related to a similar problem which has been solved (satellites and yo-yos )
    • Fantasy analogy - when confronted with a problem that cannot be solved, imagine that a solution already exists ("stratium" solder )
    • Symbolic analogy - use a poetic or literary analogy to generate ideas when confronted by a problem that cannot be easily solved ("clings like a barnacle" )
    • Personal analogy - imagine being part of the system to view the problem from a different perspective (new shampoo )
  • Adaptation
    • look for ways existing designs can generate new solutions to unrelated problems (running shoe )
    • old (and rejected) concepts can be revamped into useful forms
a fresh perspective
A Fresh Perspective
  • Describe the problem that is being solved to someone else who is not involved in the design process (they may be able to provide new insights and a new perspective)
  • Elevator
  • Sometimes just the task of explaining the problem helps to more clearly understand the objectives of the design
  • Concentrate on ways to make a product or system less effective and then invert these ideas to form ways in which the product can be improved (energy savings in building )
  • Invert the problem statement (trash in a Holland city )
  • Invert an existing product or system (recycling )
idea diagrams
Idea Diagrams
  • Allow the organization and correlation of ideas as they are generated
  • Divide solutions into different categories and subcategories that become increasingly more well defined
  • Transporting people (soldiers) from one location to another