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We look to the past before we look forward. Learn about how mobile business will transform the future enterprise.

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What History Teaches us About the Next Boom in Mobile Business


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    history mobile productivity

    HISTORY MOBILE PRODUCTIVITY

    Return to sender: MARK FIDELMAN

    before we look forward we must understand the past

    Before we look FORWARD

    We MUST understand the past

    slide10

    AND

    were the precursors for today’s

    mobile tools

    we highlight the ones that were 1

    We highlight the ones that were

    at the time.

    LET’S GET STARTED…

    LET’S GET STARTED…

    can you

    Can you

    what these are?

    1979 1979 anderson anderson jacobson acoustic

    1979

    1979 ANDERSON

    ANDERSON

    JACOBSON Acoustic

    JACOBSON Acoustic

    Modem

    Modem

    110 baud doesn’t sound

    like much today (110 bits

    per second) Where

    Mobile 4 4G speeds can

    be up to 1 billion bits per

    second

    how many did you get right

    How many

    did you

    get right?

    because of these precursor technologies

    Because of these precursor technologies and

    others, mobile communications have

    Worldwide smartphone units grew 55% year over year

    2010

    MILLION

    2011

    2015

    305

    472

    MILLION

    1

    BILLION

    stereo stereo

    Stereo

    Stereo

    Records

    Records

    tape tape

    Tape

    Tape

    Card

    Card

    book book

    Book

    Book

    Rolodex

    Rolodex

    slide40

    25%

    BY THE WAY… of companies

    • Stats on mobile or summarize it

    66%

    Have NO plan to deal

    with information

    explosion in orgs

    Don’t have digital

    content governance

    policies

    need to show your latest images just whip

    Need to show

    your latest

    images? Just

    whip out this

    tiny 35mm

    slide projector.

    with a price tag of 309 this portable movie

    With a price tag

    of $309, this

    ‘portable’

    movie camera

    was equipped

    with 3 lenses

    this instant developed film camera was powered

    This instant

    developed film

    camera was

    powered by a

    battery built into

    the film pack.

    Polaroid 1000 Land Camera -circa 1977

    briefcase file folders email

    • Briefcase

    • File folders

    • email

    How many did you get right?

    today video is currently half of all mobile

    TODAY, video is currently half

    of all mobile traffic

    • Stats on mobile or summarize it

    35%

    Mobile video

    consumption

    increase in 2011

    major event timeline

    MAJOR EVENT TIMELINE

    1896

    1993

    1960

    1968

    1971

    1977

    2001 Today

    did you 1896

    DID YOU

    1896

    Guglielmo Marconi

    developed the first

    wireless telegraph

    system

    1960s have you heard of

    1960s Have you heard of

    The IMTS, short for Improved

    Mobile Telephone Service is one

    of the radiotelephone systems

    that belong to the “0G” or Zero

    Generation pre-cellular systems.

    The system is just an

    enhancement of the existing

    MTS or Mobile Telephone

    System.

    internet s father is born

    Internet’s Father is born –

    1968

    Defense Advanced Research Projects Agency – US (DARPA) selected

    BBN to develop the Advanced Research Projects Agency Network

    (ARPANET), the father of the modern Internet.

    modern day email is born 1971 the first network

    Modern day eMail is born

    1971

    The first NETWORK email

    was sent via ARPANET thus

    beginning a global

    phenomenon

    where did cellular come from

    Where did ‘cellular’ come from?

    1977

    The Advanced Mobile Phone System (AMPS), invented

    by Bell Labs, first installed in the US with geographic

    regions divided into ‘cells’ (i.e. cellular telephone)

    internet reliability improves

    Internet reliability improves

    1993

    Internet Protocol version 4 (IPv4) established for

    reliable transmission over the Internet in conjunction

    with the Transport Control Protocol (TCP)

    microsoft s sharepoint is born 2001

    Microsoft’s SharePoint is born

    2001

    Ushering in the Enterprise Content Management (ECM)

    era, SharePoint was typically associated with document

    management systems, but it is actually a much broader

    platform of web technologies, capable of being

    configured to suit a wide range of solution areas

    today wireless data growth is unprecedented

    TODAY, Wireless data growth is unprecedented

    85%

    Of world’s population

    is covered by wireless

    3 in 5

    Don’t need to be in

    office to be productive

    s0 what do all of the mobile productivity

    S0, what do all of the

    Mobile productivity

    Technologies add up to?

    each of the previous technologies provided

    Each of the previous technologies provided a

    foundation for revolutionary new mobile solutions

    2012 like the one from harmon ie

    2012

    LIKE THE ONE FROM

    HARMON.IE

    harmon ie sharepoint

    HARMON.IE

    & SHAREPOINT

    Together at last on the iPad & iPhone

    harmon ie works where you work

    HARMON.IE

    works where you work

    you you

    YOU

    YOU

    So that you are productive no matter where you work

    it s so good

    It’s so good,

    people are getting hurt…

    connect with mark fidelman

    CONNECT WITH

    MARK FIDELMAN

    Chief Social strategist

    HARMON.IE

    FORBES: Socialized

    FORBES: Socialized and Mobilized

    and Mobilized