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The Job Search presented by The Pennsylvania State University
Learn How to MarketYourself Effectively • know your skills • set goals for yourself • identify and target employers -- research! • develop effective tools (resume & cover letter) • make the contacts • follow up on leads
Know Yourself:It’s a jungle out there! • Most important step in the process • Employers are most interested in what you have to offer • Assess your skills and abilities and communicate them effectively to prospective employers • Career Services can help!
Set Your Sights:Your goals determine your direction! Address the following: • career field(s)/industry(s) considered • preferred job functions • geography preference(s) • work environment(s) of choice • special needs/considerations
Target Employers:It’s quality over quantity of contacts! • talk to people • follow industry updates inthe media • the WWW to check out generalinfo and specific employers • career-related books and employer directories in both the Career Information Center (Boucke) and the University Library the key is research
Target Tools, as well:Resumes and cover letters that connect! • edit your resume and cover letterto fit the employer and the position • tailor language so that the reader(employer) sees the connectionbetween your skills and their needs • alter the order of appearance of skills to match the order of skills listed in position descriptions • HIT THE BULLSEYE -- Make the Connection!
networking WWW targeted mailings on-campus recruiting classified ads resume referrals in-person visits employment agencies Make the Contacts:A multiple-methods approach is best!
try to send follow-upcorrespondence within48 hours of contact have drafts ready beforeyou make calls/contacts “thank you” -- two littlewords that can mean so much remember -- this is the beginning of your professional network Follow Up:You never know where a contact will lead you!
Questions? 4th floor Boucke 865-2377 www.psu.edu/career