MDG’s TO SDG’s

1. MDG’s TO SDG’s Botswana’s Creative Industries as real catalysts

2. PEST Analysis

4. CRITIQUES OF THE MDGs • “Top down” or “one-size fits all” approach • Reflect views of “UN bureaucrats”/central planning • Overlooks key priorities • Inadequate focus on domestic inequality • Too expensive

5. SUCCESS • Good combination of ambition, simplicity, measurability, and partnership focus. • This integrated nature helped remove false competition between sectors like health and education. • Analysts are debating new measures for topics like climate change, energy, non communicable disease, secondary education, inequality and governance.

6. TOWARDS THE SDGs

7. KEY PRIORITIES • No matter how much we debate to resolve on our goals we need; • A proactive approach to translating goals into practice e.g Financial • A more proactive dissemination approach (stakeholder communities get behind goals only once they feel actionable/perfect knowledge) • The coming 3 years offer an opportunity for ambitious creativity on how those outside govt can best proceed to bridge the gap. (the creative industries as a catalyst).

8. Development Goal Define Administration needs Prioritize from all 13 Considerations

9. The 13 Considerations (sectors) • Agriculture and Food Security • Primary Health • Education • Energy & Infrastructure • Water • ICT • Biodiversity • Climate Change • Gender • Ethics and Human Rights • Urban Development • Governance • Business

10. CHUNK AND PRIORITIZE EFFORTS

11. Reduce Child Mortality Extreme Poverty and hunger Eradication Promote Gender Equality and Empower Women Achieve Universal Primary Education 1, 2, 12, 13 1, 2, 4, 5, 7, 8, 11,12, 13 3, 6, 9, 10, 11, 12, 13 3, 6, 9,10, 12, 13 Create Global Partnerships for Development Ensure Environmental Sustainability Combat HIV/AIDS ,Malaria and other Killer diseases Improve Maternal Health 1, 2, 12, 13 1, 4, 7, 8, 11, 12, 13 1, 2, 12, 13 All 13

12. THE 4 SHORT FALLS • Governance failures • Areas of specific policy neglect • Pockets of poverty • Poverty traps (South East Asia and Sub Saharan Africa)

13. TRIPARTITE approach For every Area of Consideration

15. Simplified • Sustainable Economic Development will be maximized when there is maximum saving and only priority spending , taking into consideration people’s urgent needs and the limited natural resources • ESE + SEE + SNBE = SD • SD= Maximum social welfare derived • SD= Economic Development • The key lies in creating the necessary perfect knowledge to help get the relevant feedback and support of the society’s funds, society and environment we serve.

16. Example Considering Governance

17. By Definition • Good governance promotes human rights in a number of ways. It encourages public participation in government, inclusion in law-making and policy making, and accountability of elected and appointed officials • It enables civil society to become actively involved in policymaking and leads to the wide representation of societal interests in decision-making. • In this manner, disadvantaged groups, including women and minorities, are empowered to defend their rights. • The result may be laws and policies that better respect cultural diversity, contribute to the resolution of social conflicts and tensions, and address the challenges of inequality and poverty.

18. Simplified • Politicians and Policy makers derive mandate from Society • Every decision ought to be directed towards improving the social welfare or well being of the mandate bearers • Equitable Social Environment exist where there is perfect knowledge about society’s needs and money available to meet those needs • Sustainable Economic Environment exists where there is perfect knowledge about available natural resources and the money + policies available to benefit from them. • Sustainable Natural and Built Environment exists when there is perfect knowledge about the available natural resources and society’s needs • The creative industries as the foundation to a knowledge based economy and life long learning through their ability to satisfy all preferred learner patterns – I hear and i remember - I see and I remember - I do and I remember - I do all three and remember more

19. STATS • A World View “The creative industries have been flagged as one of the most dynamic sectors of the world economy. The UNCTAD Report, 2010, indicate that while exports of traditional world trade dropped by 12% during the 2008 world economic crisis, the exports of creative goods and services Increased by14%”. UNCTAD Report,2010.

20. THE REAL CATALYST • The Government of Botswana’s NDP 10 goals are to achieve rapid growth, poverty eradication and economic diversification. • Industrial development and real citizenry participation in the implementation of development agendas remains a challenge for the sustainable economic growth and development of Botswana • This country is endowed with both the human and natural resources such as hides and skins from cattle industry, timber, minerals and land. • Our Export Orientation strategy needs to also be tantamount also exporting national jobs and products in line with the South- South and North-South world trade plan

21. THE REAL CATALYST • Botswana has been under going Economic Growth without Economic Development • A valid criticism of government policy is that state should take a more activist role and induce entrepreneurship rather than wait for applicants to take the initiative • Botswana’s economy is shifting from mineral dependency to knowledge based • The economy and its sustainability highly depends on people’s mental abilities, attitudes and the quality of human resources. • The creative industries as recommended to the National Human Resource Development Strategy are at the core of this shift as they at the corner stone of our vision as a country, improved nation building and pride we need for sustainable trade and development

22. DEFINITION • The creative industries refers to a range of economic activities which are concerned with the generation or exploitation of knowledge and information. They may variously also be referred to as the cultural industries (especially in Europe • creative economy comprises advertising, architecture, art, crafts, design, fashion, film, music, performing arts, publishing, R&D, software, toys and games, TV and radio, and video games

23. DEFINITION • The creative industries have been seen to become increasingly important to economic well-being, proponents suggesting that "human creativity is the ultimate economic resource" –Howkins 2001 • “the industries of the twenty-first century will depend increasingly on the generation of knowledge through creativity and innovation" – Landry and Bianchi 1995

24. KEY ARGUEMENT • The greatest challenge to development across the world is getting the actual citizens to take active participation and help in the development process • This has been accounted to the failure or lack thereof of social inclusion • Lack of basic understanding and perfect knowledge by the civil society to know exactly what to do and how the real landscape (economic and environment) is looking in order for them to help • The creative industries serve as the foundation of a knowledge based economies serves as the cross-cutting initiatives necessary to secure a sustainable future.

25. A cross cutting catalyst

26. BOTSWANA • Creative industries stakeholders came together in October 2011 to identify, debate and align themselves with the Contribution that their industries bring to the Botswana economy. • Botswana is party to the UN and AU conventions with regards the Creative Economy • The engines of growth that brought Botswana to where it is today, predominately mining and agriculture, are not going to take Botswana beyond 2022. Recognizing this, the Government of Botswana is committed to securing alternative drivers of the economy through Economic diversification. • UNCTAD Reports show that between 2005 -2008 the contribution of the creative industries to GDP grew by 33.3% • Their estimated contribution is measured at BWP 5 million per year. • The Creative Industries will be pivotal to this as they are the foundation of a knowledge-­based economy.

27. BOTSWANA • It was overwhelmingly evident that the creative industries are Involved in all aspects of economic, social and environmental development and are a key engine of sustainable Growth and development for Botswana’s economy. • A concept paper has been formulated to highlight the contribution that the creative industries bring to the Botswana economy, through wealth creation, employment, competiveness and prosperity, as it shifts from being mineral dependent to a knowledge-based economy ,a requirement stated by His Excellency, the President, in his 2008 inaugural speech. • The Concept note is currently under review and consideration in order to include the creative industries as an official Sector of Botswana Economy with the National Human Resource Development Strategy. • Stakeholders are currently identifying a means of collecting the necessary statistics and action plans that will follow this inclusion.

28. “It is no longer just the role of government to achieve this future, but it is the responsibility of all of us to move and implement the agenda forward”.

29. POSSIBLE DEVELOPMENT ALIGNED TOOLS • Venues/Creative Cities • Festivals • Exhibitions • Theater Plays • Adverts • Sync Deals • Workshops • Help desks • Social Media • Multimedia • Books • Architecture • Monuments • Cultural Villages/ centers • Affinity Activations • Creative Cities • Research • Tour Guides

30. CONCLUSION • If we focus our efforts in this creatively focused manner we will be able to see key developments in human capital and resilient revenue gain that we really need in for the sustainable development Botswana. • I propose Kweneng South Constituency as a possible pilot to gather the real numbers of the industry and test for the relevant and possible implementation/workability of the various proposed tools (See attached excel)