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Presented by BIGSTOCK. Research. A Word Chef Enterprises Production. www.prosperityskitchen.com. market. Your Hosts. Tea silvestre. Nick armstrong. Orientation. Introductions Program Overview Market Research/Ideal Client Special Guest: Mike Michalowicz Questions Your Mission Quest

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research

Presented by BIGSTOCK

Research

A Word Chef Enterprises Production

www.prosperityskitchen.com

market

slide2

Your Hosts

Teasilvestre

Nickarmstrong

orientation
Orientation
  • Introductions
  • Program Overview
  • Market Research/Ideal Client
  • Special Guest: Mike Michalowicz
  • Questions
  • Your Mission Quest
  • Wrap-up

Agenda

program overview1
Program overview

Problem solving

vs

Problem Finding

program overview2
Program overview

Find Your best 3

Questions

s1 1 market research
S1.1 market research
  • WHY would someone buy from you?
  • WHO is your Ideal Client/Customer?
  • WHERE do you find them?
  • HOW do you talk with them?

market

Research

s1 1 market research1
S1.1 market research

market

Research

the ideal client profile
The ideal client profile

Who am i?

Past Present

Future

special guest mentor
Special Guest Mentor

Mike

Michalowicz

the mission quest
The Mission Quest

On Pinterest, Create an Ideal CustomerProfile

  • Pin images from BIGSTOCK’s database or from Creative Commons
  • Be sure to include explanations on images
  • Link to research and data where available
  • Build a completely 3-dimensional portrait

Your

Mission

the mission quest1
The Mission Quest

bit.ly/clientpersona

bit.ly/perfectclient

bit.ly/Fbresearch

bit.ly/insideOUT

additional

Reading

s1 1 market research2
S1.1 Market Research

Other Questions

next week
Next week

Episode 2

Branding

Pamela

Wilson

slide27

Janet Brent

Colleen Conger

RachelDenning

KristinElliott

LindaGriego

MichelleHastie

AngJandak

EvelynKalinosky

TiffanyManley

Michaelprovitera

JosephRichards

ShaunRoney

PeterSterlacci

JayneUbl-Johnson

Tammy Vitale

Tea silvestre

Nick armstrong

Carol dodsley

Many Thanks to our presenting sponsor:

bigstock