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2705 Swiss Avenue, Suite 130B Dallas, Texas 75204 www.eblofdallas.org twitter.com/ eblofdallas. Discover the Joy. Read!. OUR VISION. Our vision is to be the motivational vehicle of choice for encouraging children to discover the joy of reading...transforming lives. OUR MISSION.

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2705 Swiss Avenue, Suite 130B Dallas, Texas 75204 eblofdallas twitter/ eblofdallas


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    1. 2705 Swiss Avenue, Suite 130B Dallas, Texas 75204 www.eblofdallas.org twitter.com/eblofdallas

    2. Discover the Joy. Read!

    3. OUR VISION Our vision is to be the motivational vehicle of choice for encouraging children to discover the joy of reading...transforming lives.

    4. OUR MISSION Earning by Learning of Dallas (EBL) is a nationally recognized, research-driven program, based on incentives encouraging children to read.

    5. The NEED: The National Statistics are Staggering • Among adults with low literacy skills, 43% live in poverty; 17% receive food stamps • Nearly 2/3 of low income families own no books for their children • Fewer than one of eight children, who are failing to read at grade level by the end of first grade, will ever catch up to grade level reading • 75% of prisoners scored in the two lowest literacy levels of National Adult Literacy Survey; this means they cannot write a letter, explain an error on a credit card bill, or understand a bus schedule • PLEASE NOTE: If literacy levels in the United States were the same as those in Sweden, the US. GDP would rise by approximately $463 billion and tax revenues would increase by approximately $162 billion. • (Sources Include: Alliance for excellent Education, 2003e, Sourcebook of Criminal Justice Statistics, Center on Juvenile and Criminal Justice, Digest of Education Statistics)

    6. Here’s a look at TEXAS: • Texas has the 2nd largest number of undereducated adults in the United States • 50% of those living in poverty do not have a high school diploma • Texas has the 7th highest drop out rate in the United States • Texas has the second largest number of under-educated adults in the United States. • Nearly 90,000 of Texas’ most serious offenders do not have high school diplomas. • (Sources Include: Foundation for Community Empowerment/Dallas Indicators)

    7. Here’s what’s Happening In Our Own Backyard: • THIS IS WHERE IT ALL STARTS: Only a little more than 1/3 of Dallas County 3 and 4year olds are enrolled in early childhood education. • Dallas ISD’s dropout rate is the 7th worst in the nation. • As of 2005-06, Dallas ISD’s graduation rate was 68.8%. • Five districts had a lower rate of students taking the SAT/ACT than the state average in 2005 (Dallas, Garland, Mesquite, Irving, and Grand Prairie), with Grand Prairie ISD's rate ranking last at 44.8% • In two and/or four year colleges, Dallas ISD had the lowest percentage of graduates enrolled, at 36.7%, followed by Irving ISD (40.2%), Carrollton-Farmers Branch ISD (48.5%), and McKinney ISD (48.7%). (2005 data) • (Sources Include: Texas Education Agency, Dallas Indicators, Texas Higher Education Data Website)

    8. IF YOU KNOW, THEN YOU CAN ACT… • Spending on K-12 education rose 33.4%; spending on incarceration rose 571.4% • The number of K-12 teachers fell 8%; the number of guards rose 250% • The number of K-12 schools rose 2.6%; the number of lockups rose nearly 200% • The number of students graduating high school fell 2.7%; the number of people in prison and jail rose more than 400% • (Sources Include: Sourcebook of Criminal Justice Statistics, Center on Juvenile and Criminal Justice, Digest of Education Statistics)

    9. Here’s just ONE story…about ONE man who wanted change…. • One man, Francis Rudine, went to Communities Foundation of Texas with a simple idea, tried and tested with his own children. • “Let’s provide an incentive for children to read and see if (1) their motivation changes and (2) their academic achievement increases,” said Francis.

    10. Rudine’s first premise comes true… children seemed to be motivated. • With the assistance of Communities Foundation of Texas , Earning by Learning was piloted with St. Philip’s School and Community Center and 2 Boys & Girls of Greater Dallas locations. • Though the pilot was small, with only 78 children participating, it proved successful. Children seemed motivated. The first of Mr. Rudine’s premise had come true.

    11. 15 years later… Earning by Learning has grown from 78 students and 3 sites to servicing thousands of children annually in the 12th largest district in the country (Dallas ISD). Earning by Learning has helped over 77,000 children and nearly 50 Dallas ISD elementary campuses to date. Other collaborative partners include: Boys & Girls Clubs of Greater Dallas Circle of Support Jeffries Street Learning Center St. Anthony Community Center St. Philip’s School & Community Center West Dallas Community Centers, Inc.

    12. The format is simple. • There are one-two EBL sessions (fall and/or spring). • Suggested grade level is 2nd. • 100 children may participate per session. • Children read pre-approved books at their readabilitylevel. Book selections include fiction and non-fiction. • Through computerized software book quizzes such as Accelerated Reader, mentoring, and cash incentives, student reading habits and skills are enhanced.

    13. THE RESULTS ARE PROVEN Number of Books ReadIn 2005, EBL began to service only Dallas ISD thus the book and incentive decrease. In 2009, Earning by Learning began to provide $1 per book to most participants and conducted the EBL model in the fall only.

    14. IT DOES WORK Incentives Given In 2005, EBL began to service only Dallas ISD thus the book and incentive decrease. In 2009, incentives were reduced to $1 per book with most participants.

    15. The Evidence is Clear Average Books Read Per Student

    16. Program Success in the Dallas Independent School District • Earning by Learning currently services nearly 50 schools within the Dallas Independent School District. • Earning by Learning students have read over 726,000 books with over 67,000 books above the 20 book limit.

    17. EBL OVERALL STATISTICS 1996 - 2010

    18. PROGRAM success Harvard Universtiy /EBL findings • Earning by Learning has just completed a two year Harvard University research study. The principal investigator is renowned Economic Professor, Dr. Roland G. Fryer. The study’s purpose was to look at incentives and its effect, if any, on academic achievement. • All of the participating schools and students selected for the study were newcomers to the Earning by Learning program. • Here Are the Harvard/EBL Findings: • Students who participate in Earning by Learning show substantial increase in reading comprehension, overall language development, report card grades and test scores versus non-EBL students. In just 15 weeks of Earning by Learning’s program implementation, students gained nearly 4 months in academic growth. • Earning by Learning Latino and African American male students showed an even higher gain than their female counterparts. • EBL students also received the Intrinsic Motivation Inventory and the results showed that incentivizing students does not ruin a child’s love for learning. The intense argument/ anxiety by some educators and social psychologists seems unwarranted. A year after paying students to read and pass a comprehension test, EBL students are still significantly outperforming the students in the control group. • There was almost a 2 point standard deviation in the study. There have been only three research studies in the last 3 decades with this type of gain: Headstart, Classroom Size Reduction, and Incentives for Quality Teachers to go into Urban Districts. Now Earning by Learning stands alongside those groundbreaking studies. This type of EBL gain comes at a much lower cost. • Our qualitative and quantitative research puts Earning by Learning on a tremendous path to sustainability. To learn more about the study read Dr. Fryer's published paper. Log onto www.edlabs.harvard.edu and click onto the link “in the news.” In a Dallas ISD research study, librarians, teachers, and school coordinators indicated that:

    19. PROGRAM success Harvard Universtiy /EBL findings (2 of 3) • Students who participate in Earning by Learning show substantial increase in reading comprehension, overall language development, report card grades and test scores versus non-EBL students. In just 15 weeks of Earning by Learning’s program implementation, students gained nearly 4 months in academic growth. • Earning by Learning Latino and African American male students showed an even higher gain than their female counterparts. • EBL students also received the Intrinsic Motivation Inventory and the results showed that incentivizing students does not ruin a child’s love for learning. The intense argument/ anxiety by some educators and social psychologists seems unwarranted. A year after paying students to read and pass a comprehension test, EBL students are still significantly outperforming the students in the control group. • There was almost a 2 point standard deviation in the study. There have been only three research studies in the last 3 decades with this type of gain: Headstart, Classroom Size Reduction, and Incentives for Quality Teachers to go into Urban Districts. Now Earning by Learning stands alongside those groundbreaking studies. This type of EBL gain comes at a much lower cost. • Our qualitative and quantitative research puts Earning by Learning on a tremendous path to sustainability. To learn more about the study read Dr. Fryer's published paper. Log onto www.edlabs.harvard.edu and click onto the link “in the news.” In a Dallas ISD research study, librarians, teachers, and school coordinators indicated that:

    20. PROGRAM success Harvard Universtiy /EBL findings (3 of 3) • There was almost a 2 point standard deviation in the study. There have been only three research studies in the last 3 decades with this type of gain: Headstart, Classroom Size Reduction, and Incentives for Quality Teachers to go into Urban Districts. Now Earning by Learning stands alongside those groundbreaking studies. This type of EBL gain comes at a much lower cost. • Our qualitative and quantitative research puts Earning by Learning on a tremendous path to sustainability. To learn more about the study read Dr. Fryer's published paper. Log onto www.edlabs.harvard.edu and click onto the link “in the news.” In a Dallas ISD research study, librarians, teachers, and school coordinators indicated that:

    21. Dallas ISD research studies on EBL • EBL students read more outside of class. • Although the cash reward was welcome, it was not the primary motivator for students to read. • The program was appropriate for ESL students. • Increased reading comprehension. • TAAS results were very favorable where the EBL program was implemented. • .

    22. READING EBL Reading Celebrations

    23. HISTORY The true success of Earning by Learning lies in a community that cares.

    24. A SOCIAL return Earning by Learning partners with key stakeholders who desire a social return on their investment. Our stakeholders understand that helping children read is a short-term investment with long-term dividends for our city.

    25. STRATEGIC partners Richard A.(Ricky) Rudine Memorial Fund of the Communities Foundation of Texas New Car Dealers Association Harvard University Inwood Bank

    26. OTHER STRATEGIC partners Vickery Meadow Youth Development Foundation Esping Family Foundation BLOOMFIELD PHOTOGRAPHY

    27. MORE great EBL stakeholders Smith Richardson Foundation (in collaboration with Harvard University) Minyard/Carnival/Sack-n-Save University of North Texas Dallas Campus WFAA The Lightner Sams Foundation Alliance Data The Dallas Foundation BBVA Compass Dallas Chocolates Cadbury Schweppes Americas Beverages The Harold Simmons Foundation The Dallas Morning News Don Herring Mitsubishi Foundation for Community Empowerment

    28. OTHER partners The Freeman Companies Northrop Grumman Don Herring Mitsubishi North and South Dealerships Meadows Foundation UnitedHealthcare

    29. OTHER key stakeholders Jupiter Chevrolet Oldsmobile Prestige Ford American Transfers & Tours KSTR -TV Barnes & Noble Bookstores DFW Book Bank Dallas Arboretum 96.3 KSCS Bank of America American Airlines Dallas Public Library Goodson AcuraToyota of Irving

    30. What’s happened… 2 Round Table Discussions Chamberlain’s, our official EBL restaurant, hosted two roundtable discussions and lunch with EBL students, coordinators and other prominent citizens within our communities. The roundtable discussions focused on making reading a top priority in Dallas. Keeping children and literacy first!

    31. Earning by Learning promotes healthy savings habits to students.

    32. READ AND SAVE Earning by Learning has partnered with financial institutions and the Dallas Independent School District in order to assist EBL students in the importance of saving. Washington Mutual/Chase Inwood Bank BBVA Compass

    33. Earning by Learning encourages its students to be contributors to the community

    34. READ AND GIVE BACK • It is a novel way to teach children the power of reading and the gratification of helping others. • All proceeds earned by the students are donated to the library. • EBL students help the librarian to select the books purchased. • Their name is recorded on the inside of each book donated.

    35. Setting our goals high…Earning by Learning introduces Read and Graduate…from College Each semester, many of the area's most successful college graduates are invited to discuss all aspects of attaining a college degree, from initial challenges to life-long benefits.  Ultimately, Earning by Learning students walk away with a real-life association between current reading and long-term success.

    36. READING EVENTS

    37. DFW BOOK Bank at Dallas Public Library

    38. READING events An educational-entertainment program combining the art of ventriloquism, song and an important message about reading.

    39. Interactive novel study in the DeGolyer Estate Library with a nationally acclaimed children’s author. Author shares literary perspectives and the process of research, development and publication of stories. Entertainment, food, and a tour of the botanical gardens of the Dallas Arboretum.

    40. City Wide EBL allows corporate, foundations, school, non-profit and civic organizations to partner in a city wide effort to promote literacy. Effort

    41. VOLUNTEER opportunities Mentoring Guest Speakers Advisory Board Young Professional Donor Committee

    42. HOW CAN you help? • Financial Contributions • Volunteer Opportunities • Become a Guest Speaker • Sponsor a Reading Event or Celebration • Be a Program Intern • Adopt a School • Be a Prominent Sponsor at our annual Fairway to Literacy Golf Tournament • Sponsor the EBL bookmobile • Sponsor a Teacher Appreciation Event

    43. In the Earning by Learning believes that reading is a right and not a privilege. end…

    44. A New Day The Stand for Children and Literacy is an ever evolving process. Today simply marks the beginning of a new moment in time to refocus and recommit. It’s a new day, not yet promised, to get it right.

    45. Board of Directors Sammy and Kristen Bickham Bickham & Bickham Sha Butler Civic Volunteer Jane Didear Dallas ISD Scott Flannery UnitedHealthcare Scott Gibbs-President McGriff, Seibels and Williams of TX Joseph Hardeman BBVA Compass Raul Hinojosa University of Dallas Lucy Livingston Civic Volunteer Rosemary Morice Civic Volunteer David Shaw Logizu Ex Officio Drew Campbell New Car Dealers Assoc. Ed Fjordbak Texas Capital Bank J. Cook Communities Foundation of Texas Thank you to our board, advisory council, reading /operation advisors, and staff that make it all possible. Advisory Council The Honorable Ron Kirk The Honorable Royce West Carolyn Green Dr. Mary Morris Carol Reed Andy Siegel Benjamin Turk Reading and Operations Advisors Leslie Beatty Peggy Marrin William Toles Founding Director Thelma Morris-Lindsey

    46. All rights reserved. No part of this presentation may be reproduced without written permission from the Earning by Learning of Dallas. Copyrights 2003 Earning by Learning of Dallas