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Communication Leaders or Luddites?. IABC International Conference Tuesday, June 28, 2005 Hilton Washington DC. Luddites?. Business Communication. How is technology changing our work today? Why? What is in it for you?. The Fireside Chat. "the only thing we have to fear is fear itself" .

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communication leaders or luddites

Communication Leaders or Luddites?

IABC International Conference

Tuesday, June 28, 2005

Hilton Washington DC

business communication
Business Communication
  • How is technology changing our work today?
  • Why?
  • What is in it for you?
the fireside chat
The Fireside Chat
  • "the only thing we have to fear is fear itself"
a dream fulfilled
A Dream Fulfilled

…………a giant step for mankind

a nation redefined
A Nation Redefined

“We will never forget”

a world forever changed
A World Forever Changed

"Perhaps we will never know the exact scale of the human casualties," Indonesian President Susilo Bambang Yudhoyono

so what changed
So what changed?
  • Sender-driven
  • One-to-many
  • Controlled
  • Receiver-driven
  • Many-to-many
  • Uncontrolled
what has not changed
What has NOT changed ?
  • Face-to-face communication
  • People love toys
what has technology changed
What has technology changed

Immediacy

Integration

Information

Collaboration

Access

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ImmediacySpeed & Reach

“I want it and I want it now”

Queen 1990

access search choice1
AccessSearch, Choice

Opt-in, Opt out choice

“Don’t send it, I can find it …”

blogs wikis podcasts opportunities1
Blogs, Wikis, PodcastsOpportunities?

http://www.forimmediaterelease.biz/

some food for thought
Some Food for Thought
  • Good management not more computing power is the key to higher productivity
  • IT expenditures have little impact on productivity unless accompanied by good management

McKinsey with London School of Economics( September 2004)

slide22

tudor@tudorwilliams.com

www.tudorwilliams.com

604-948-8888

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