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0. Introduction: Business 478: Strategy. Chapter Three: The External Environment. Chapter Three: The External Environment. Hitt , Ireland, Hoskission , Rowe & Sheppard. Strategic Management. N o t e s. Competitiveness & Globalization.

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0

Introduction:

Business 478: Strategy

Chapter Three:

The External Environment

Chapter Three:

The External Environment

Hitt, Ireland, Hoskission, Rowe & Sheppard

Strategic

Management

N o t e s

Competitiveness & Globalization

introduction to bus 478 strategy 2014 1
Introduction to Bus. 478: Strategy / 2014-1

CONTACTS: (778-782-4918 :Sheppard@sfu.ca

NOTES: :http://www.sfu.ca/~sheppard/index.html

OFFICE: JWMC 4387

HOURS: 6Mon. 12:40 – 1:20, & by Appt.

Tue. 11:40 – 12:20, & by Appt.

For an appointment contact me in person,

by phone or E-mail & we’ll set-up an appt.

Prereqs:Bus.207,312,343,360&374or381&90 credits.

INSTRUCTOR: Jerry Sheppard

Notes include cases & exercises

Introduction

slide3
Text

Hitt, Ireland, Hoskisson, Rowe & Sheppard

Hitt, Ireland, Hoskisson, Rowe & Sheppard

Strategic Management:

Competitiveness & Globalization, Concepts & Cases3rd Canadian Ed.

Course Description

  • Provide you with an intro. to Strategy.
  • Goal: enhance your ability to insightfully develop, articulate, implement a strategy.
  • Coverage: strategic mgmt. process:
    • i.e. strategy formulation and implementation.
  • Case studies and classroom exercises will support lecture & discussion of course topics.

Text & Course Description

grading
Grading

(more on this when I get to grade sheets )

Individual Grade (73%)

32% Individual Paper

24% Midterm

12% Participation

5% Contribution to group (5 X 1% each)

Group Grade (27%)

5% Case Synopsis

10% Written Analysis 12% Case Presentation

Ethical Considerations

Not doing your own work on individual assignments,

plagiarism or insufficient citation may get you a zero.

Grading

group selection form
Group Selection Form

Name

Student ID #

Title

Concentration

Steve Jobs

99301-1234

Marketing

Andy Grove

99302-1234

CEO

Mgmt.Science

Phillip Kives

20001-1234

COO

Marketing

Mike Milkin

20001-5678

CMO

Finance

Mark Wexler

20002-1234

CFO

H.R.M.

(CHR)

You need to find a group by the 3rd week, or I will put you in one.

If you are your groups’ CEO you have no real power.

You’re just the first among equals.

Group Selection

slide6

Date

Topic

Detail, Cases, Presentations

Readings

Sep. 09

Sep. 16

Sep. 30

Sep. 23

Sep. 02

Bus. Level Strategy &

International Strategies

External Environment &

Dynamics, Restructuring

Overview,

Environment, Ind. & Comp. Analysis

Competitive actions & responses,

Porter’s Gen. Bus. Level Strategies

International Bus., Corp. & Entry Strat.s

Strategic Mgmt. & Competitiveness,

Text Ch. 6, 8, 14

Text Ch. 9 & 10

Text Ch. 3 & 4

Text Ch. 1

Text Ch. 5 & 7

Performance & Doing Cases

Performance & Cases

Text Ch. 2

Cooperative Strategies

& Innovation

Corp. Level Strategy

Internal Environment.

Resources, Capabilities, Core Comp.

Cooperative Strategies

Acquisitions & Corp Renewal

Diversification, Vertical Integration

Exercise #2

Kaskazi 1 & 2

Exercise #1

Insourcing & IMI

Class Assignments (Tue.)

Don’t forget to tell them the password!

The Basics

Assignments

slide7

Date

Topic

Detail, Cases, Presentations

Readings

Oct. 14

Oct. 21

Nov 25

Nov. 18

Nov. 04

Nov. 11

CASE DUE ON THIS DAY

Control & Rewards

Group Presentations

Corp Governance

Group Presentations

Remembrance Day

Group Presentations

Group Presentations (written: Nov. 06)

Van Halen & Corning

Group Presentations (written: Nov. 20)

Group Presentations (written: Nov. 27)

Implementation: Control / Rewards

ASSIGNED CASE: RME

Van Halen

Ch.12, Corning

Corp. Governance

Strategy & Leaders & BP Deepwater

Leadership

Ch.13, BP Deep

Class Assignments (FRI.)

Applications

& Ends

Oct. 06

Midterm

MIDTERM

PANIC

PANIC

Text Ch.11,

RME

Oct. 28

Assignments

grade for strategic analyses
Grade for Strategic Analyses

SUBHEADINGS!

3.0 3.3 Include Corp. Philosophy and stakeholder analysis. .

3.0 3.5General External Environment & Porter’s Industry Environments .

3.3 3.3 Subheadings. Including explaining the firm’s core competences (VRIO) .

3.3 3.5Subhead.s. Incl. Business, Corp., International & Co-op. Strategies .

3.5 3.5How Strengths match the Opportunities & how the weaknesses match the threats. .

3.5 3.5Create criteria & alternatives, evaluate & recommend something. .

3.3 3.4State an action plan & needed structural & control changes that may be required. .

3.35 Average

Section of reportGrade range is 0.0 – 4.3

Form

Content

Mission, Objectives, Goals, Stakeholders

Resources, Capabilities / Core Competencies

General & Industry Environment

Bus., Corp., Interna-tional & Co-op. Strat.s

Synthesis

Criteria, Evaluation & Recommendation

Implementation

Average

Strategic Analysis

group member grades
Group Member Grades

3.7 OK 3.5 So-So 3.8 Good! 1.4 zzzzz

This is due Nov. 25, 2014

Group Grading

self evaluation
Self Evaluation

This is due Nov. 25, 2014

Self Evaluation

miscellaneous material
Miscellaneous Material
  • Most sessions will be ½ exercise, and ½ case analysis or another strategy exercise.
  • On-line lectures are from concepts chapters.
  • Exam will be theory & mostly short answer.
  • Power Point Audio Lectures are available at: http://www.sfu.ca/~sheppard/478index.html
  • All power point presentations include:

Sometimes

BONUSES

S O U N D

There’s also some material on the bottom so you know how much longer the professor is going to ramble on.

For fun, this guy, Alfred E. Neuman (he might be an exam question), will be in every slide presentation at least once!

Unsound

Sound

Miscellaneous