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From billboards and brochures to blogs, podcasts, and TikToksu2014content marketing has come a long way. This infographic takes you on a journey through time, showing how brands adapted to changing technologies and consumer behaviors to connect more meaningfully with their audiences
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The Evolution of Content Marketing Early 1900s – Print Advertising Brands relied on newspapers, magazines, and posters to reach audiences. Focus on mass messaging. 01 Mid 1900s – Radio & TV Commercials Present & Future – AI-Driven Content 07 02 Storytelling through audio and visual ads dominated. Mass reach, but limited personalization. AI tools generate personalized blogs, videos, and recommendations — making content smarter, faster, and more targeted. 1990s – Website & Email Marketing 2020s – Personalization & Interactive 06 03 With the rise of the internet, brands used websites and newsletters to share valuable content directly. Brands focused on tailored content, user- generated content (UGC), and interactive experiences. Early 2000s – Blogging Era 04 05 2010s – Social Media & Video Boom Businesses started publishing blogs to educate audiences, build authority, and improve SEO. Short videos, posts, and influencer-driven content created two-way engagement with audiences. www.etasolution.in