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1 Introduction 2 Development Process NFC 3 Technology & Product Further development 4 5 Marketing Strategy Content
Introduction According to research, the average person spends countless hours every year looking for lost things. In John Ortberg's book When the Game Is Over It All Goes Back in the Box, and in James Gleick's 1999 book Faster, we spend sixteen minutes a day (roughly one year of our lives) looking for lost possessions.
How to turn off In the situation you don’t want to use “finding things model” Just like you turn off alarm. press the target you choose to close it. My NFC items Item 1：dog Item2:: key Items: child Items: wallet
How to turn off When you just leave for a while , and alarm ring, you can just turn off it on your phone. Turn Off
Product design Pet chain hangs stickers
Further development Scan a tag 1. A235689 2. B430910 Scan a tag 3. C210904 4. D650930 Add to list
Further development Scan a tag Scan a tag 1. A235689 Categories 2. B430910 Clock Wallet 3. C210904 Key Bag 4. D650930 Add more Add to list Phone control
Marketing Strategy • Targeting customers: Everyone • 2. Marketing: • Free application download available for all platforms • Purchase sticker, hanger only • Promoting through cell phone, telecom companies’ websites • Public marketing (TV, magazines, etc.) • 3. Distribution: • -Multiple shop ( online & offline) • -Cellphone shops • -Telecom companies’ websites