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PROS AND CONS OF SEO

SEO stands for Search Engine Optimization. <br>It is the process of growing visibility for your website in organic (non-paid) search engine results.<br>It is the process of affecting the online visibility of a website or a web page. <br>

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PROS AND CONS OF SEO

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  1. PROS AND CONS OF SEO

  2. What is SEO? • SEO stands for Search Engine Optimization. • It is the process of growing visibility for your website in organic (non-paid) search engine results. • It is the process of affecting the online visibility of a website or a web page. 

  3. TYPES OF SEO SEO has two parts. Both On-page and Off-page optimization is very important for business. • On-page optimization: Meta Title, Meta Description, Headings Tags, DA and PA, Alt Img, Robots.txt • Off-page optimization: Article Submission, Slide share, Business Listing, Classified, Guest Post, Bookmarking, Forum Posting with relevant topics, Info graphics.

  4. ADVANTAGES OF SEO • Good Visibility on different search engines. • Increase website traffic to the website. • The cost of SEO is relatively fixed, independent of click volume. • Increase conversion rate • Better reach to targeted audience • Top position rankings result irrelevant impressions.

  5. ADVANTAGES OF SEO • Builds authority and quality on your website. • Still get benefits and traffic after you stop spending on it. • Search result link clicks are on organic links. • High volume • Long-term ADI

  6. DISADVANTAGES OF SEO • Time Consuming. • Cannot guarantee on the results. • Changing Google algorithm • Requires continuous check and maintenance. • No immediate ROI. • Can be impacted by search engine algorithm changes.

  7. DISADVANTAGES OF SEO • Takes time for results to make an impact. • Lots of ongoing work. • Tough to quantify

  8. THANKS FOR WATCHING…!!!!

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