Liseladele. Lisel Thompson Tammi Reeve Danielle Turner Jeff Giffin. Introduction. Women dream about the day they walk into a store and find the exact clothing they were envisioning in their head…
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Knowledgeable sales staff will be on hand to help customers with any needs they might have including offering them Champaign and chocolate
Pre-made cloths with be on display to entice our customs and help them brainstorm ideas.
The goal of our business is to get our customers to enjoy designing their own clothes with our help
- Have back-up fabric companies
- Discounts for customers with late clothing
- By the time competitors copy our idea, Liseladele will already have strong customer loyalty
-First month’s rent: $6,000
-Tables: $150 x4
-Couches: $600 x 4
-Counters: $800 x 2
Fabric Swatches: $360
-Surger: $3,500 x 5
-Pressing machine: $1,000 x 2
-Cutting table: $150 x 5
Marketing and Promotions: $70,000
Total: $210,000Development Costs
Our competitors will not be able to respond to this newly created place in the market very quickly. Because our idea is as unique as our clothing, competitors will have to become us to respond. Without having designers available and a system in place, it will take our competitors quite sometime to match us. Plus, contracts with existing wholesalers will make it hard for them to create a made-to-order inventory. By the time they are in our market, we will have such strong customer loyalty, that seducing our customers away will not be an issue.
12 female individuals
66 + year
12 Female Individuals