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LIS 549 U/TU: Intro to Content Management Fall 2003 * Bob Boiko * MSIM Associate Chair. Content and Management. Data vs. Information. Data is: Raw (unprocessed) Discrete (small chunks) Non discursive Out of context. Data vs. Information. Information is: Processed Continuous Discursive
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LIS 549 U/TU: Intro to Content ManagementFall 2003 * Bob Boiko * MSIM Associate Chair Content and Management
Data vs. Information Data is: • Raw (unprocessed) • Discrete (small chunks) • Non discursive • Out of context LIS 549 U/TU: Intro to Content Management * Fall 2004 * Bob Boiko * MSIM Associate Chair
Data vs. Information Information is: • Processed • Continuous • Discursive • Context laden LIS 549 U/TU: Intro to Content Management * Fall 2004 * Bob Boiko * MSIM Associate Chair
What is content? • Information put to use • Information plus metadata • Information for a purpose Something contained LIS 549 U/TU: Intro to Content Management * Fall 2004 * Bob Boiko * MSIM Associate Chair
Information Put to Use • Information corralled and marshaled for a reason • Information gathered up and made to do work • Information choppedinto usable chunks with the less useful parts discarded LIS 549 U/TU: Intro to Content Management * Fall 2004 * Bob Boiko * MSIM Associate Chair
Information Plus Metadata • Metadata boils down the meaning and context of information into a form the computer can handle • Metadata contains the information and makes it useful • Database and XML technologies manage metadata LIS 549 U/TU: Intro to Content Management * Fall 2004 * Bob Boiko * MSIM Associate Chair
Content and Purpose • To make info useful you must organize it • There are an infinite number of ways to organize • The one you choose depends on your purpose • What types of audiences? • What types of information? • What sorts of staff? • What aspects of each piece of information • To each audience? • From each staff person? LIS 549 U/TU: Intro to Content Management * Fall 2004 * Bob Boiko * MSIM Associate Chair
What Content is made of Format Structure • What it looks like • How it lays out • What each part “is” • How it relates to the other parts LIS 549 U/TU: Intro to Content Management * Fall 2004 * Bob Boiko * MSIM Associate Chair
The essence of management is control • Control • In the sense of predictability and standardization. • Not in the sense of arbitrary power • Control of • The process • The significant players • The infrastructure LIS 549 U/TU: Intro to Content Management * Fall 2004 * Bob Boiko * MSIM Associate Chair
The process of CM LIS 549 U/TU: Intro to Content Management * Fall 2004 * Bob Boiko * MSIM Associate Chair
The players of CM LIS 549 U/TU: Intro to Content Management * Fall 2004 * Bob Boiko * MSIM Associate Chair
The infrastructure of CM LIS 549 U/TU: Intro to Content Management * Fall 2004 * Bob Boiko * MSIM Associate Chair